42629 lecture 1 pt1

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Introduction and welcome to course
http://www.youtube.com/watch?v=Zfr8CbUWhx4

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42629 lecture 1 pt1

  1. 1. Welcome to 42629Innovation and Product Development!Thomas J. Howardthow@mek.dtu.dk Unless otherwise stated, this material is under a Creative Commons 3.0 Attribution–Share-Alike licence and can be freely modified, used and redistributed but only under the same licence and if including the following statement:“Original material by Thomas J. Howard for course 42629 – Innovation and Product DevelopmentDepartment of Mechanical Engineering, The Technical University of Denmark”
  2. 2. Agenda08:30 – Introduction09:00 – Break and discussion09:15 – Introduction to the Venture Cup10:00 – Break and discussion10:15 – Introduction to Innovation11:00 – Break and discussion11:15 – The Innovation Process2 Original material by Thomas J. Howard for course 42629 – Innovation and Product Development 2012 Department of Mechanical Engineering, The Technical University of Denmark
  3. 3. The Teaching TeamCourse Responsible & Lecturer Thomas J. Howard, PhD, Associate Professor DTU-MEK, building 426 room 142 thow@mek.dtu.dk https://sites.google.com/site/thomasjameshowardhomepage/homeCourse Lecturer Jakob Bejbro Andersen, Entrepreneur CEO and Co-Founder of EdgeFlow http://www.edgeflow.dk http://www.edgeflow.dk3 Original material by Thomas J. Howard for course 42629 – Innovation and Product Development 2012 Department of Mechanical Engineering, The Technical University of Denmark
  4. 4. Thomas J. Howard• The creative design process• Harvesting creative stimuli using IM techniques• Engineering and Design Information Management• Design theory• Embodiment design methods• Knowledge transferI have been involved in the following courses:• Innovation in Product Development• Product Development in Companies Design• Integrated Product Development Images from http://www.bmwgroup.com/4 Original material by Thomas J. Howard for course 42629 – Innovation and Product Development 2012 Department of Mechanical Engineering, The Technical University of Denmark
  5. 5. Jakob Bejbro Andersen• Graduate from DTU Design & Innovation.• Thesis on utilizing wind resource in the built environment (2008).• Co-founded EdgeFlow Aps in 2009 (www.edgeflow.dk).• Co-founders: PLH Architects, SEED Capital (investor) & Henning Solfeldt• Currently CEO of EdgeFlow.• Has led the company through two full scale prototypes iterations,• ... and three succesful funding rounds.• Large network within the Danish entrepreneurship sector.5 Original material by Thomas J. Howard for course 42629 – Innovation and Product Development 2012 Department of Mechanical Engineering, The Technical University of Denmark
  6. 6. The Teaching Team Guest Lecturer Tim C. McAloone, PhD, Associate Professor DTU-MEK, building 426 room 141 tmca@mek.dtu.dk http://www.kp.man.dtu.dk/staff/tmca.aspx Guest Lecturer Verena Simpson, European Patent Attorney CEO and Co-Founder of EdgeFlow vsi@gipc.eu http://www.gipc.dk/en/our-team/verena Guest Lecturer Mads Thimmer, Lab Agent Co-founder and Lead of Innovation Labs mads@ilab.dk www.innovationlab.dk6 Original material by Thomas J. Howard for course 42629 – Innovation and Product Development 2012 Department of Mechanical Engineering, The Technical University of Denmark
  7. 7. The Teaching Team Guest Lecturer Balder Onarheim, PhD Fellow Copenhagen Business School balder@onarheim.com http://www.onarheim.com/ Guest Lecturer Morten Friis-Olivarius, PhD Fellow Copenhagen Business School mf.marktg@cbs.dk http://www.cbs.dk/en/staff/Morten%20Friis-Olivarius Venture Cup Correspondent Mikkel Sørensen, Regional Manager Venture Cup ms@venturecup.dk http://www.venturecup.dk/7 Original material by Thomas J. Howard for course 42629 – Innovation and Product Development 2012 Department of Mechanical Engineering, The Technical University of Denmark
  8. 8. The Teaching TeamStudent Helper Student Helper Jeanne Mia Lønstrup, Lærke Sofie Spaabæk Holstebroe, Design & Innovation Masters Student Design & Innovation Masters Student jmlonstrup@gmail.com laerkeholstebroe@gmail.com Image from http://www.venturecup.dk/8 Original material by Thomas J. Howard for course 42629 – Innovation and Product Development 2012 Department of Mechanical Engineering, The Technical University of Denmark
  9. 9. Course Material http://tinyurl.com/Innov-Prod-Dev9 Original material by Thomas J. Howard for course 42629 – Innovation and Product Development 2012 Department of Mechanical Engineering, The Technical University of Denmark
  10. 10. Agenda10 Original material by Thomas J. Howard for course 42629 – Innovation and Product Development 2012 Department of Mechanical Engineering, The Technical University of Denmark
  11. 11. Assessment and Hand-ins80% - Entrepreneurial Output Business plan Business pitch Quality of your solution10% - Analysis Presentation (Mid term) Hand-in printouts of slides Attendance10% - Reflection Report Submission of separate report Attendance11 Original material by Thomas J. Howard for course 42629 – Innovation and Product Development 2012 Department of Mechanical Engineering, The Technical University of Denmark
  12. 12. Entrepreneurial Output• Find the template on the Ventures Cup website and the course homepage.• Submit one version to Venture Cup, deadline: 23:59 on 7th May 2012• Submit the same version with supporting Appendix of data and solution description to campusnet, deadline: 23:59 on 7th May 2012• Exam Day (Business Pitches) 15th May 201212 Original material by Thomas J. Howard for course 42629 – Innovation and Product Development 2012 Department of Mechanical Engineering, The Technical University of Denmark
  13. 13. Analysis PresentationPresent and hand in 5 slides outlining something like: – your technology/product, – your target market and its estimated size – Your business plan (how you make money or succeed) – what you need to do to achieve your goals – how you rate your chances of successDeadline: 20th March 2012 (hand-in during midterm presentation)Reflection ReportReflection report filled in online:(form found on assessment page)Deadline: 11th May 201213 Original material by Thomas J. Howard for course 42629 – Innovation and Product Development 2012 Department of Mechanical Engineering, The Technical University of Denmark
  14. 14. Reading Material Product Design and Development 5th Ed. Exploring Innovation 2nd Ed. by Ulrich and Eppinger. by David Smith. ISBN-13: 978-007340477-6. ISBN-13: 978-007712123-5.14 Original material by Thomas J. Howard for course 42629 – Innovation and Product Development 2012 Department of Mechanical Engineering, The Technical University of Denmark
  15. 15. LecturesLectures: Tuesdays, 08.30 - 12.00 in Building 421 Aud. 73.Group work: Fridays, 13.00 - 17.00 starting with a briefing in 303A/44 then moving to the group work area in upstairs 302.The Lectures:• 01: Introduction & the Innovation Process• 02: Design and Business Startegies• 03: Integrated Product Development (IPD)• 04: Invention, Creativity and Problem Solving• 05: Market, Customer Research and Forecasting• 06: Creating a Business Plan• 07: Innovation Types and Cases• 08: Mid-term Presentations and Feedback• 09: Intellectual Property• 10: How to Pitch a Business Idea• 11: Funding, Organisational Structures and Teams• 12: Protovation - Prototyping and Validating Ideas• 13: Pitch Coaching15 Original material by Thomas J. Howard for course 42629 – Innovation and Product Development 2012 Department of Mechanical Engineering, The Technical University of Denmark
  16. 16. Lecture page16 Original material by Thomas J. Howard for course 42629 – Innovation and Product Development 2012 Department of Mechanical Engineering, The Technical University of Denmark
  17. 17. Homework• As this course is 10 ects – so you need to do extra work!• You will have some exercises and background reading – Look at the attachments of the next lecture for the proposed reading material. – Other assignments will be emailed to you.• Practical and applied rather than theoretical, everything should be geared towards making your product better and your business stronger.17 Original material by Thomas J. Howard for course 42629 – Innovation and Product Development 2012 Department of Mechanical Engineering, The Technical University of Denmark
  18. 18. Group Work18 Original material by Thomas J. Howard for course 42629 – Innovation and Product Development 2012 Department of Mechanical Engineering, The Technical University of Denmark

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