The Business Case for Workplace Charging by Kelly Yearick
1. Kelly Yearick, Senior Program Manager
November 16, 2021
kellyy@forthmobility.org
The Business Case for
Workplace Charging
2. The Opportunity – Electrify Employee Commuting
Transportation
28%
Electric
Power 27%
Industry
22%
Agriculture
10%
Commercial
7%
Residential
5%
Other
1%
Transportation is the only
sector with rising emissions
Personal transportation is the
second largest source of
emissions by your employees
3. Why Install Charging at the Workplace?
Demonstrates leadership and a commitment to sustainability
Motivates residents/employees to purchase or lease EVs themselves
through greater awareness and access to charging infrastructure
Attracts and retains sustainability-minded residents/employees and
customers
Lowers any fleet ownership and operating costs
4. More than 60%
of Millennials
are willing to
turn down a job
offer from
companies
without strong
social or
environmental
practices.
1,020 survey participants:
“Millennial Employee
Engagement Study”, Cone
Communications, 2016
5. Charging at Work is a Preferred Option
On
the
Road
At
Work
At Home
Future EV adopters will
increasingly live in:
• Multi-unit homes, Condos, and
other homes with irregular
parking situations
• Older buildings with minimal
excess electrical panel capacity
• Old homes/buildings with no
excess electrical panel capacity
and or grounding
Your workplace is the second most likely location for EV owners to charge
6. Charging Infrastructure has huge gaps today
Most metropolitan areas have less than 16% of workplace charging infrastructure that will be needed
Source: Forbes
8. EVAL Certification
Resource Hub
T
ools
Registration
CertificationQuestionnaire
Account Profile
Contact Us
Dashboard
COMPANY NAME
Engaging
Employees
Charging Station
Calculator
Initiating w/
Planning &
Evaluation
Incentivizing
Adoption of
E-Mobility
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0/ 1
0
3/ 1
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• 8 sections, 42 questions
• Get points for:
• Engaging Employees
• Initiating with Planning and Evaluation
• Incentivizing Adoption of E-Mobility
• Advancing access to charging stations
• Adopting Smart Tools
• Addressing Fleet Emissions
• Showcasing Broader Sustainable Transportation
Leadership
• Leading with Innovative and Regional Programs
9. Leverage Resources
•Webinars + Workshops
•Template Surveys and Forms
•Directory of Local Providers and
Installers
•Employee Education Resources
•Toolkit describing roadmap for program
implementation
•Best practices and program
considerations
forthmobility.org
WHY INSTALLELECTRIC
VEHICLECHARGERS
ATYOURWORKPLACE?
Boost Your Brand and Your BottomLine
Clear theAir
ANNUALCO2 EMSSIONS
in Indianapolis
(Gramsof Carbon/ Mile)
Thecost tobuy andinstall a vehiclecharger
rangesfrom$4,000 to$1
0,000 —
and your company may
qualify for publicincentives
tohelp pay thecost.
Gas Car
Plug-
In
Hybrid Car
+
Battery
Electric Car
Sources: Gallup WorkforcePoll, 201
5, National Marketing InstituteAdecco, BloombergNEF,
Unionof ConcernedScientists, Minnesota PollutionControl Agency, U.S. Department of Energy
Make your parking
lot your best
marketing tool
Decrease
your carbon
footprint
E
arn LEED
points
Attract and
retain innovative
employees
EnergizeEmpolyeeswith a Low-
Cost Perk
Health
insurance
$8.25/ day
Gym
membership
$4.1
6/ day
Company
cellphone
$3.40/ day
LEVEL2
CHARGING
<$1
.50/ day
LEVEL1
CHARGING
<$0.60/ day
Cof ee
$2.50/ day
EV driverspay only
99 centstodrivethe
samedistanceasa
gallonof gasin a
conventional car
99¢
Vehiclesonthe
road will be
electricby 2040
54m
Employeeswith
workplacecharging
are6 timesmore
likely todrivean
electricvehicle
6x
Of employeesbelieve
their employers
should bedoing more
for theenvironment
52%
ShowMetheMoney
229g
194g
381g
10. •Fossil-fuel free fleet commitments by 2030 -
buy in from leadership and City Council
•Policy is to install EV chargers in new
constructions
•Participate in local TDM program
•Next steps: implementing employee
charging policies to ensure maximum
utilization of and access to chargers
Highlights from two GOLD Certified Organizations
City of Hillsboro Portland State University
•Urban university with priority focus on
promoting public transportation, biking,
walking
•Partner with local bikeshare, e-scooter and
carshare companies
•EV charging spaces have enforced time
limits and fines for non-EVs
•Next steps: as extension of TDM program
surveying, add questions to better
understand charger demand and utilization
to inform planning
11. Learnings to Date
•Not all organizations are created equal – no one size fits all approach
•Peer to peer knowledge sharing is key, desirable
•Additional, accessible and centralized resources
•Provide opportunities for similar organizations to share stories
•Many organizations are working through questions around policies and
equipment selection in real time
•Designing programs with equitable outcomes in mind is challenging but doable!
12. What’s Next
•The U.S. Department of Energy has identified workplace charging as a priority funding
area and has just awarded $12M to accelerate its adoption
•We’ll be working to scale this program nationwide along with several national and
regional partners
•Interested in learning more? Contact me!