Reframe IA: Design for the Network

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An ignite style presentation given as part of the Reframe IA workshop day at the IA Summit 2013. The presentation outlines an emerging philosophy of design based around the idea of pervasive networks and augmentation, and briefly looks at what a new design practice needs to include to be successful in the networked world.

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  • Roads – rome built roads as a means to move troops and supplies acrosseurope
  • What they were actually building was a network of cultural impact, empire, social change, religion – this was software for the time, it ran on human hardware
  • Now we build different kinds of networks.
  • Now we build a different type of software that runs on this network, built on a code for machines rather than for humans
  • However, machine software still requires a human interface, and creates new types of cultural software
  • Cultural Interface
  • If culture and interface are now intertwined, then designing these interfaces … Interface as culture
  • Software augments our connection to reality, in a cybernetic loop with culture at large
  • But we have always been augmenting reality with technology, that is the nature of technology itself. Pre-industrial interfaces were mainly the expression of a single individual craftsperson and made one at a time, all unique
  • The industrial revolution was essentiallya cultural event where technology became inextricable from society and shifted all our cultural interfaces: class, consumerism, wealth, war. Industrial interfaces were the expression of the collective, the industry.
  • Post industrial interfaces are the expression of the network and the rate of cultural change has accelerated in the extreme. Memes, networks of all shapes and sizes…
  • What we are now developing is a new design practice for post-industrial objects. We’ve been calling this Design for the Network.
  • Aesthetics: In 1986 Jack Burnham, an art professor at Northwestern and the University of Maryland, began exploring the aesthetics of art and design as a systems. He saw the emergence of artists as aesthetic decision makers rather than the makers of things.
  • Systems: Second order cybernetics pioneer Heinzvon Foerster helped give us a framework for understanding these complex systems and their relationships through the primary notion of understanding interactions through feedback, and observing systems from the inside. Even more true today is the idea that everything is a complex network of interactions between people, machines, other systems, and people through machines.
  • Human cognition, behavior, psychology, and more are a core part of the new design practice, as they have been for all design practices. All technology and networks are created by humans, and ultimately serve them (for now).
  • Technology is a key part of all modern networks, creating links, making decisions, acting autonomously based on programming, and taking on the appearance and vocabulary of it’s creators and context.
  • In 1998 MalcolmMcCollough published a book entitles Abstracting Craft focused on understanding the nature of creative making in a digital era. We now have 3d printers, data modeling that acts more like clay sculpting, and direct manipulation of digital objects. The nature of craft skill is changing, however our need and desire to create tangible things with our own hands is not.
  • The penultimate foundation element is Interface. As interfaces become part of our daily environment it is important to consider the impact of the those interfaces and the ethical decisions about transparency, hackability, and access. Interface isn’t just about working with technology, it’s about how we understand the world and shapes our expectations of our environment.
  • Finally, CULTURE. The explosion of networks and interfaces in the broad sense has accelerated the rate of change at the cultural level.
  • All of this leads to a new cultural software and a practice for designing it…
  • Reframe IA: Design for the Network

    1. 1. MATT NISH-LAPIDUS DESIGN FOR THE NETWORK THE PRACTICE OF 21st CENTURY DESIGN AND INFORMATION ARCHITECTUREREFRAMING INFORMATION ARCHITECTUREA ROUND TABLE WORKSHOP AT THE IA SUMMIT 2013 - BALTIMORE
    2. 2. MATTHEW NISH-LAPIDUS DESIGN FOR THE NETWORK ROADSREFRAMING INFORMATION ARCHITECTUREA ROUND TABLE WORKSHOP AT THE IA SUMMIT 2013 - BALTIMORE
    3. 3. MATTHEW NISH-LAPIDUS DESIGN FOR THE NETWORKNETWORK http://www.romanscotland.org.uk/REFRAMING INFORMATION ARCHITECTUREA ROUND TABLE WORKSHOP AT THE IA SUMMIT 2013 - BALTIMORE
    4. 4. MATTHEW NISH-LAPIDUS DESIGN FOR THE NETWORKNETWORKS http://blyon.com/ REFRAMING INFORMATION ARCHITECTURE A ROUND TABLE WORKSHOP AT THE IA SUMMIT 2013 - BALTIMORE
    5. 5. MATTHEW NISH-LAPIDUS DESIGN FOR THE NETWORK http:// SOFTWAREREFRAMING INFORMATION ARCHITECTUREA ROUND TABLE WORKSHOP AT THE IA SUMMIT 2013 - BALTIMORE
    6. 6. MATTHEW NISH-LAPIDUS DESIGN FOR THE NETWORKREFRAMING INFORMATION ARCHITECTUREA ROUND TABLE WORKSHOP AT THE IA SUMMIT 2013 - BALTIMORE
    7. 7. MATTHEW NISH-LAPIDUS DESIGN FOR THE NETWORK CULTURAL INTERFACE“… we are no longer interfacing to acomputer but to culture encoded indigital form …”Lev Manovich, The Language of New Media (2001) REFRAMING INFORMATION ARCHITECTURE A ROUND TABLE WORKSHOP AT THE IA SUMMIT 2013 - BALTIMORE
    8. 8. MATTHEW NISH-LAPIDUS DESIGN FOR THE NETWORK“If culture, in the context ofinteractive media, becomessomething we „do,‟ it‟s theinterface that defines how we doit and how the „doing‟ feels.”David Rokeby, The Construction of Experience: Interface as Content (1998) http://www.flickr.com/photos/theilluminated/5704563713 REFRAMING INFORMATION ARCHITECTURE A ROUND TABLE WORKSHOP AT THE IA SUMMIT 2013 - BALTIMORE
    9. 9. MATTHEW NISH-LAPIDUS DESIGN FOR THE NETWORKAUGMENTATION http://caminao.files.wordpress.com/2011/11/map-old-world.jpg http://cyclingfunmontreal.blogspot.ca/2010/07/why-did-chemin-nordet-disappear-from.html REFRAMING INFORMATION ARCHITECTURE A ROUND TABLE WORKSHOP AT THE IA SUMMIT 2013 - BALTIMORE
    10. 10. MATTHEW NISH-LAPIDUS DESIGN FOR THE NETWORK PRE-INDUSTRIAL http://erictantanto.blogspot.ca/2012/05/dear-readers-here-are-ancient-glasses.htmlREFRAMING INFORMATION ARCHITECTUREA ROUND TABLE WORKSHOP AT THE IA SUMMIT 2013 - BALTIMORE
    11. 11. MATTHEW NISH-LAPIDUS DESIGN FOR THE NETWORK INDUSTRIAL http://img0.etsystatic.com/000/0/5968045/il_fullxfull.290008624.jpgREFRAMING INFORMATION ARCHITECTUREA ROUND TABLE WORKSHOP AT THE IA SUMMIT 2013 - BALTIMORE
    12. 12. MATTHEW NISH-LAPIDUS DESIGN FOR THE NETWORK POST-INDUSTRIALhttp://www.sott.net/article/248297-Augmented-Reality-Explorer-Steve-Mann-Assaulted-At-Parisian-McDonald-s REFRAMING INFORMATION ARCHITECTURE A ROUND TABLE WORKSHOP AT THE IA SUMMIT 2013 - BALTIMORE
    13. 13. MATTHEW NISH-LAPIDUS DESIGN FOR THE NETWORK DESIGN PRACTICE FOR THENETWORKED WORLD REFRAMING INFORMATION ARCHITECTURE A ROUND TABLE WORKSHOP AT THE IA SUMMIT 2013 - BALTIMORE
    14. 14. MATTHEW NISH-LAPIDUS DESIGN FOR THE NETWORK… it is more likely that a "systems esthetic"will become the dominant approach to amaze of socio-technical conditions rootedonly in the present. … Rather than a novelway of rearranging surfaces and spaces, it isfundamentally concerned with theimplementation of the art impulse in anadvanced technological society.Jack Burnham, System Esthetics, 1968 REFRAMING INFORMATION ARCHITECTURE A ROUND TABLE WORKSHOP AT THE IA SUMMIT 2013 - BALTIMORE
    15. 15. MATTHEW NISH-LAPIDUS DESIGN FOR THE NETWORK I CAN HAZ FEEDBACK?SYSTEMSREFRAMING INFORMATION ARCHITECTUREA ROUND TABLE WORKSHOP AT THE IA SUMMIT 2013 - BALTIMORE
    16. 16. MATTHEW NISH-LAPIDUS DESIGN FOR THE NETWORKHUMANS http://thinkjaytv.com/wp-content/uploads/2013/03/613445810_95f712caa1_o.jpgREFRAMING INFORMATION ARCHITECTUREA ROUND TABLE WORKSHOP AT THE IA SUMMIT 2013 - BALTIMORE
    17. 17. MATTHEW NISH-LAPIDUS DESIGN FOR THE NETWORKTECHNOLOGY http://www.moma.org/interactives/exhibitions/2011/talktome/objects/146358/ REFRAMING INFORMATION ARCHITECTURE A ROUND TABLE WORKSHOP AT THE IA SUMMIT 2013 - BALTIMORE
    18. 18. MATTHEW NISH-LAPIDUS DESIGN FOR THE NETWORK CRAFT CRAFT http://karenyair.files.wordpress.com/2011/05/img_0154.jpgREFRAMING INFORMATION ARCHITECTUREA ROUND TABLE WORKSHOP AT THE IA SUMMIT 2013 - BALTIMORE
    19. 19. MATTHEW NISH-LAPIDUS DESIGN FOR THE NETWORKINTERFACE http://www.gamingupdate.com/news/kinectREFRAMING INFORMATION ARCHITECTUREA ROUND TABLE WORKSHOP AT THE IA SUMMIT 2013 - BALTIMORE
    20. 20. MATTHEW NISH-LAPIDUS DESIGN FOR THE NETWORKREFRAMING INFORMATION ARCHITECTUREA ROUND TABLE WORKSHOP AT THE IA SUMMIT 2013 - BALTIMORE
    21. 21. MATTHEW NISH-LAPIDUS DESIGN FOR THE NETWORKDESIGN FOR THE NETWORK REFRAMING INFORMATION ARCHITECTURE A ROUND TABLE WORKSHOP AT THE IA SUMMIT 2013 - BALTIMORE

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