MUSIC MAGAZINE
CODES AND CONVENTIONS
COVERS
• candid cover
image

Personal
(as if you are
there)

#1

Connects artits
and audience
Increases
personal
relationship
(us...
Alliteration., ca
tchy, rule of
the
3, descriptions
give intimate
personal
insight into
star

Tag ‘FREE’ attracts attentio...
• Posed cover image
•unconventional not
to use direct mode of
address

#2

•Cover stars dressed
to reinforce house
style (...
OASIS biggest
text, black bold font.
Layout: ‘squeezing’
the text around the
cover image is quirky.
Tightly packed design
...
• Posed cover image,
utilizing direct mode
of address, in an in
your face confident
manner

•Develops personal
relationshi...
This cover breaks some of the NME house style
and conventions of music/music mags because it
is anniversary special, this ...
COVERS
#1

#2

#3

•1 and 2 DONT utilize layering/over lapping, everything is placed over cover image.
•3 aligns everything accor...
COVER CODES AND CONVENTIONS
• always
overlapping
masthead and
image
•Layers text
•Only a few key
colours

•Less layering
m...
CONTENTS
f

Graphics used to highlight certain elements, simple
arrow shape suits target audience, gives youthful vibe
•
•
•
•
•
•
...
Other
CONTENTS
•More visual contents
design
•Minimal text
•Separate pictures
with page numbers to
show articles
•Shows issue number
•Simp...
•Similar layout through vertical
numbering/listing and placing of
rectangular photos to show articles
•Made more interesti...
DOUBLE PAGE SPREAD
Title of
section in
which
article
exists, easy
to find

PULL
QUOTE, large
bold grabs
attention, excl
amation mark
immediat...
Title of
section in
which
article exists
Article in
columns, easy
to follow

White text
box to
contain
article

Tells
read...
DOUBLE PAGE SPREAD
Title of
section in
which
article exists

Pun (name
of artist)
house
colour
being used
throughout

Piece of text
introduci...
Title of
section in
which
article exists

Name of
writer convention

Drop cap, very large
very contrasting. makes
it clear...
DOUBLE PAGE SPREAD CODES AND
CONVENTIONS
• one main photo of artist

•Article beginning with
quote from artist to catch
at...
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Music magazine codes and conventions

  1. 1. MUSIC MAGAZINE CODES AND CONVENTIONS
  2. 2. COVERS
  3. 3. • candid cover image Personal (as if you are there) #1 Connects artits and audience Increases personal relationship (uses+grat) No plain background, bac kground of image fills page
  4. 4. Alliteration., ca tchy, rule of the 3, descriptions give intimate personal insight into star Tag ‘FREE’ attracts attention, better value, posters important for personal information/identity, put up for people to see, essential to own as fan/NME reader Alliteration effective, MANIA + ‘!’ = exciting, typography of ‘48 hours on the road’ = handwriting = personal, differentiation from everything Conform to uses + grat > else. Implies NME were on the road with surveillance & personal relationship them, not just an interview. Sell lines are straight and neat/ordered, create house style for this edition (red +white) artists are larger bolder red, (same for every artist on cover) >artists which are bringing audience Masthead partially covered by cover image shows brand well established and public know it is NME not NMF etc.
  5. 5. • Posed cover image •unconventional not to use direct mode of address #2 •Cover stars dressed to reinforce house style (red black white) •Stern confrontational pose, correlates to main cover line •Perhaps also to persona of NME, popular serious confident posed cover images •Plain, white, backgro und
  6. 6. OASIS biggest text, black bold font. Layout: ‘squeezing’ the text around the cover image is quirky. Tightly packed design offers lots of, or what looks like lots of info, connoting an equally packed magazine/edition. Unaligned, slanted layout disorderly, non conformist, magazine persona? Bottom half: like usual, listing ‘big names’ in the audience, bringing in specific fans, value for money <tons of bands ^emphasised by ‘& MORE’, ‘...’ works to draw public in/turn page Colloquial language Article shedding light on up and coming, readers wouldn't be able to find this out otherwise ‘tell all’ implies thorough detail, ‘new’ used again, latest fresh etc < important ‘MESSIEST’, this is a BIG story; messiest ever in entire history of entirety of rock... Black eyes smashed guitars and bust-up, dramatic to catch attention, curiosity..violence sells ALL text on the cover is in either red black or white, often the colours associated with NME. Unconventionally, all the fonts are virtually the same, basic clear and sans serif. Again, masthead layered under cover image
  7. 7. • Posed cover image, utilizing direct mode of address, in an in your face confident manner •Develops personal relationship > uses+grat #3 •Obviously photo shopped – no/white background, face + hands in black and white, clothing jewellery in colour •Styled partially in purpley pinks to match the unconventional colour scheme (or visa versa)
  8. 8. This cover breaks some of the NME house style and conventions of music/music mags because it is anniversary special, this is a convention itself. Again, band highlighted, repeated exclamation mark to try and build excitement, again word new used, ‘inside’ further persuasion to buy/read on Funky/trendy again atypical masthead, straying slightly from house style, sets range of colours to be used for cover Shocking and iconic pull lines of what is discussed in article to catch attention, demand further reading Again, contrasting typography, in a scrawly informal handwriting style, ‘written’ around the cover image, vertically and horizontally, unusual and aesthetically pleasing, matching colours of shirt Plus one of the usual phrases used to show audience there is tons inside. Greatest guitarist – major article, grand title, curious who picked. Unusual serif plus & listed artists positioned underneath. & MORE typical to draw readers in Gives consumers chance to build personal relationship and personal information/identity, by taking part with the magazine through competition, and get closer to their fave bands, and simply by going to reading they are consolidating that identity. Winning not only tickets but the ‘last pair’ > opportunity not to be missed. Using reading+leeds logo easily recognisable
  9. 9. COVERS
  10. 10. #1 #2 #3 •1 and 2 DONT utilize layering/over lapping, everything is placed over cover image. •3 aligns everything according to cover image ( behind, in front, next to) •1 and 2 cover images fill almost the whole cover • 3 is smaller, put to the right half and photo shopped onto the white background •All three image’s cover photos use direct mode of address > personal relationship > uses+grat •House style varies across three, blue yellow red green used consistently for colour •1 entirely in white apart from masthead, featuring elegant serif typography (unlike consistent plain chunky modern text for rest, and 1+2) font reflective of beyonce? •All three enlarge words and phrases, 2 the same as first NME •No full sentences, shapes and filled/coloured text boxes used in 2 and 3
  11. 11. COVER CODES AND CONVENTIONS • always overlapping masthead and image •Layers text •Only a few key colours •Less layering more • artist name usually above and highlighted • ‘+’ ‘more...’ ‘EXCLUSIVE’ ‘new’ etc used •Photos edited •Lists artists inside •More male cover stars •Usually lots of little photos of artists etc shown on covers •Consistent fonts except usually for one area using contrasting typography e.g. serif/handwriting •photoshoot/posed images •More direct mode of address •More/all female cover stars •Less adventurous layout/design •Orderly •Modern
  12. 12. CONTENTS
  13. 13. f Graphics used to highlight certain elements, simple arrow shape suits target audience, gives youthful vibe • • • • • • • NME follows the same contents page design for every edition, packed tightly > packed magazine illusion NME THIS WEEK – shows readers magazine published weekly Band Index features every left hand side – users can easily find particular band – obvious music mag Use sub headings white on black + bigger, sub sub headings, with red numbers, smaller text for description – easy to find what you want Bottom center, space for advertising the magazine, design and offers varies slightly but the in house style is same (slug) Black and yellow = danger colours = stand out = notice offer = subscribe Mini section of main article center top of bottom half, essentially pull quote, bigger above in bold then start of article (sometimes with drop cap, middle) • Aim to catch peoples attention in this preview to ensure they read on /read the article. Corresponds with one/couple of center photos above • Each contents features another graphic/shape/arrow in very bottom right corner, page turner insentive, promoting infamous regular gig guide and what page to find it (something people will look for) same page each week
  14. 14. Other CONTENTS
  15. 15. •More visual contents design •Minimal text •Separate pictures with page numbers to show articles •Shows issue number •Simple orderly uninteresting layout •Follows house style using all same font reds black and white
  16. 16. •Similar layout through vertical numbering/listing and placing of rectangular photos to show articles •Made more interesting with placement of back groundless centre image, overlapping contents masthead •Contents in unusual solitary font •Billboard (brand) and date only very small in top right corner, unconventional •Two of the several house colours for billboard used; blue for underline and highlighting text, red through costume of centre female •Numbers used to show which pages which articles are •Range of fonts used for differentiation
  17. 17. DOUBLE PAGE SPREAD
  18. 18. Title of section in which article exists, easy to find PULL QUOTE, large bold grabs attention, excl amation mark immediately makes sense of shock/scandal /excitement Piece of text introducing the article, talks concisely about what article is about. Draws readers in to read the article Using colour to highlight the important phrases Looking face on Direct mode of address Makes article feel personal Uses+grat Border, repli cating dressing room lights? Fame? Photo on one page article on the opposite, background border pull quotes flows seamlessly over both pages, creates continuity Plain background with medium close up of relating musician/s QUESTIONS HIGHLIGHTED easy differentiation between interview interviewee Drop cap, makes it clear where article begins, draws attention to start of article > starts reading article
  19. 19. Title of section in which article exists Article in columns, easy to follow White text box to contain article Tells readers who wrote the article and took photo/s PULL QUOTE Mini feature in article; fact box, quickly gives reader crucial basic background knowledge exclamation mark immediately makes sense of shock/scandal /excitement Photo and white line border flows seamlessly over both pages, cre ates continuity Drop cap, very large very contrasting. makes it clear where article begins, draws attention to start of article > starts reading article
  20. 20. DOUBLE PAGE SPREAD
  21. 21. Title of section in which article exists Pun (name of artist) house colour being used throughout Piece of text introducing the article, talks concisely about what article is about. Draws readers in to read the article Used colour to highlight artist name (readers might not understand pun) Funky graphics, refle cting audience who will be interested in this type of artist Tells readers who wrote the article and took photo/s Plain background with medium close up of relating musician/s convention Article in columns but with one larger horizontal section of text above columns, creating orderly rectangle shape Looking face on Direct mode of address Makes article feel personal Uses+grat
  22. 22. Title of section in which article exists Name of writer convention Drop cap, very large very contrasting. makes it clear where article begins, draws attention to start of article > starts reading article Black and white image, serif font, no colour in entire spread = traditional, classiness, mature feel = represents adele’s music Piece of text introducing the article, talks concisely about what article is about. Draws readers in to read the article No clear differentiation between two pages, no half and half, text fits to edge of image, fills entire ‘rough half’ of area = smooth continuity =smooth photo = smooth style/music
  23. 23. DOUBLE PAGE SPREAD CODES AND CONVENTIONS • one main photo of artist •Article beginning with quote from artist to catch attention •Artists names only mentioned in subheading •Often direct mode of address •Includes name of featuring artist in heading •Writing in columns •Continuity across pages •Use of background image as opposed to plain/photo shopped •Subheading introducing article •Traditional columns • small text at the top showing where article is featuring (what section) •Author/photographer stated •Iess plain backgrounds •Less conventional column style

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