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#DiscoveryDojo: Hunt for Product Value with Stakeholders

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Agile product managers and product owners are challenged to engage with a wide range of stakeholders. They need a way to collaboratively and transparently discover the value your product can deliver. In this #DiscoveryDojo, you experience engaging stakeholders in Structured Conversations to explore product options using the 7 Product Dimensions to define valuable and actionable backlog items ready for delivery. You experience how these conversations are essential for ongoing backlog refinement. This interactive evening weaves lightning quick presentation moments with hands-on practice in coaching dojo circles.

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#DiscoveryDojo: Hunt for Product Value with Stakeholders

  1. 1. © 2017 by EBG Consulting www.ebgconsulting.com | www.DiscoverToDeliver.com #DiscoveryDojo: Hunt for Product Value with Stakeholders Boston | 20 April 2017 Ellen Gottesdiener www.ebgconsulting.com www.DiscoverToDeliver.com © 2017 by EBG Consulting, Inc.
  2. 2. © 2017 by EBG Consulting www.ebgconsulting.com | www.DiscoverToDeliver.com @ellengott Ellen Gottesdiener #DiscoveryDojo 2 @BostonProduct
  3. 3. © 2017 by EBG Consulting www.ebgconsulting.com | www.DiscoverToDeliver.com Ellen Gottesdiener CPO, Founder, CSM, CSPO, CPF Ellen helps product and development communities create valuable outcomes through product agility. She is know in the agile community a an instigator and innovator for collaborative practices for agile product discovery using skilled facilitation to enable healthy teamwork and organizational learning. twitter: @ellengott blog: ebgconsulting.com/blog linkedIn: ellengottesdiener tips newsletter: www.ebgconsulting.com EBG is a global leader in agile product requirements, backlog management, agile business analysis, and collaborative practices for technology products. EBG helps organizations amplify discovery to accelerate delivery.
  4. 4. © 2017 by EBG Consulting www.ebgconsulting.com | www.DiscoverToDeliver.com
  5. 5. © 2017 by EBG Consulting www.ebgconsulting.com | www.DiscoverToDeliver.com give-aways 5
  6. 6. © 2017 by EBG Consulting www.ebgconsulting.com | www.DiscoverToDeliver.com product people, delivery teams, customers you get better outcomes when all stakeholders join the conversation as partners 6
  7. 7. © 2017 by EBG Consulting www.ebgconsulting.com | www.DiscoverToDeliver.com ✓ hunt product value ✓ use structured conversations to explore product requirements We are… learning and practicing to 7
  8. 8. © 2017 by EBG Consulting www.ebgconsulting.com | www.DiscoverToDeliver.com agenda 8 The conversation will go like this… ✓ product pitch and possibilities ✓ define your product partners ✓ identify value ✓ explore & evaluate your options using the 7 Product Dimensions ✓ ask powerful questions as you hunt for value
  9. 9. © 2017 by EBG Consulting www.ebgconsulting.com | www.DiscoverToDeliver.com 9
  10. 10. © 2017 by EBG Consulting www.ebgconsulting.com | www.DiscoverToDeliver.com the essence of agile 10
  11. 11. © 2017 by EBG Consulting www.ebgconsulting.com | www.DiscoverToDeliver.com product owner 11 dictator? HIPPO? proxy?
  12. 12. © 2017 by EBG Consulting www.ebgconsulting.com | www.DiscoverToDeliver.com willing to… ✓share your real product with your table ✓discuss your product’s goals and the features you will implement brave product person who is brave today? 12
  13. 13. © 2017 by EBG Consulting www.ebgconsulting.com | www.DiscoverToDeliver.com 13 form groups Brave PO
  14. 14. © 2017 by EBG Consulting www.ebgconsulting.com | www.DiscoverToDeliver.com Brave PO: tell the story of your product table volunteer: write product elevator pitch on top of the worksheet the pitch 5 mins 14
  15. 15. © 2016 by EBG Consulting | @ellengott www.ebgconsulting.com | www.DiscoverToDeliver.com Brave PO: identify some possible features or “chunky stories” for your next release. table volunteer: write them on the worksheet in the feature/story area some possibilities 5 mins 15
  16. 16. © 2016 by EBG Consulting | @ellengott www.ebgconsulting.com | www.DiscoverToDeliver.com conversation 16
  17. 17. © 2016 by EBG Consulting | @ellengott www.ebgconsulting.com | www.DiscoverToDeliver.com who? 17 stakeholders
  18. 18. © 2016 by EBG Consulting | @ellengott www.ebgconsulting.com | www.DiscoverToDeliver.com 18 sponsor, product champion, provider, adviser user, buyer, adviser builder, 
 adviser product partners
  19. 19. © 2016 by EBG Consulting | @ellengott www.ebgconsulting.com | www.DiscoverToDeliver.com PO as facilitator 19
  20. 20. © 2017 by EBG Consulting www.ebgconsulting.com | www.DiscoverToDeliver.com practice round identify product partners 20 ID at least 2 ID at least 2 ID at least 2 5 mins
  21. 21. © 2016 by EBG Consulting | @ellengott www.ebgconsulting.com | www.DiscoverToDeliver.com 21 Desired high-level product outcome or target result Qualitative statement of direction Specific measure that quantifies goal Quantitative SMART ex: OKR, KPIs Articulates long-term concept ends and means
  22. 22. © 2017 by EBG Consulting www.ebgconsulting.com | www.DiscoverToDeliver.com #DiscoveryDojo 22 A dojo is… a safe place to learn and practice Inspirations Agile coding dojo - Dave Thomas Agile coaching dojo - Rachel Davies Mashup idea - Steve Holyer
  23. 23. © 2017 by EBG Consulting www.ebgconsulting.com | www.DiscoverToDeliver.com 23 #DiscoveryDojo Quick Reference
  24. 24. © 2017 by EBG Consulting www.ebgconsulting.com | www.DiscoverToDeliver.com 24 Observers (2-3) Product Owner Facilitator form your dojo circles choose roles
  25. 25. © 2017 by EBG Consulting www.ebgconsulting.com | www.DiscoverToDeliver.com 3 dojo rounds 25 1. conversation - questions, listening, NO FIXING (7 mins) 2. PO feedback - PO, what was it like for you? (2 mins) 3. observations - what did you notice? (2 mins) Observers Facilitator Product Owner
  26. 26. © 2017 by EBG Consulting www.ebgconsulting.com | www.DiscoverToDeliver.com dojo round 26 1. conversation PO + Facilitator work together on a challenge. Facilitator asks powerful questions. Observers FacilitatorProduct Owner 7 mins
  27. 27. © 2017 by EBG Consulting www.ebgconsulting.com | www.DiscoverToDeliver.com powerful ?s 27 Why…? What...? How...? Facilitator curious - yes fixing - no!
  28. 28. © 2017 by EBG Consulting www.ebgconsulting.com | www.DiscoverToDeliver.com dojo round 28 Observers Facilitator Product Owner 2. feedback from PO What was that like for you? What did you feel? What did you think? 2 mins
  29. 29. © 2017 by EBG Consulting www.ebgconsulting.com | www.DiscoverToDeliver.com What did you see…? What did you hear... What didn’t you see/hear... powerful observations
  30. 30. © 2017 by EBG Consulting www.ebgconsulting.com | www.DiscoverToDeliver.com Observers Facilitator Product Owner 3. feedback from observers What was that like for you? What did you observe? dojo round What did you see…? What did you hear…? What didn’t you see/hear…? 2 mins 30
  31. 31. © 2017 by EBG Consulting www.ebgconsulting.com | www.DiscoverToDeliver.com 31 Be alert!!
  32. 32. © 2017 by EBG Consulting www.ebgconsulting.com | www.DiscoverToDeliver.com dojo round 1 product value 32 Identify goals and the associated partners 1. conversation 7 mins
  33. 33. 33 Observers Facilitator Product Owner 2. feedback from PO What was that like for you? What did you feel? What did you think? dojo round 1 product value 2 mins © 2017 by EBG Consulting www.ebgconsulting.com | www.DiscoverToDeliver.com
  34. 34. © 2017 by EBG Consulting www.ebgconsulting.com | www.DiscoverToDeliver.com 3. feedback from observers What was that like for you? What did you observe? dojo round 1 product value 34 2 mins Observers FacilitatorProduct Owner
  35. 35. © 2017 by EBG Consulting www.ebgconsulting.com | www.DiscoverToDeliver.com value decisions 35
  36. 36. © 2017 by EBG Consulting www.ebgconsulting.com | www.DiscoverToDeliver.com structured conversation 36
  37. 37. © 2017 by EBG Consulting www.ebgconsulting.com | www.DiscoverToDeliver.com select a feature/chunky story based on xx value 37 3 mins
  38. 38. © 2017 by EBG Consulting www.ebgconsulting.com | www.DiscoverToDeliver.com 7 product dimensions functional nonfunctional 38
  39. 39. © 2017 by EBG Consulting www.ebgconsulting.com | www.DiscoverToDeliver.com holistic 39
  40. 40. © 2016 by EBG Consulting | @ellengott www.ebgconsulting.com | www.DiscoverToDeliver.com SC & 7Ds 40 User Interface Action Data Control EnvironmentQualityAttribute
  41. 41. © 2016 by EBG Consulting | @ellengott www.ebgconsulting.com | www.DiscoverToDeliver.com options board 41 User Action Data Control Environment Interface Quality Attribute Options Options Options Options Options Options Options Download Discovery Board kit: http://www.discovertodeliver.com/visual-language.php
  42. 42. © 2016 by EBG Consulting | @ellengott www.ebgconsulting.com | www.DiscoverToDeliver.com conversing 42
  43. 43. © 2016 by EBG Consulting | @ellengott www.ebgconsulting.com | www.DiscoverToDeliver.com 43 discovery board
  44. 44. © 2016 by EBG Consulting | @ellengott www.ebgconsulting.com | www.DiscoverToDeliver.com 44 discovery board
  45. 45. dojo round 2 functional product Ds 45 © 2017 by EBG Consulting www.ebgconsulting.com | www.DiscoverToDeliver.com 1. conversation 7 mins For your selected features/chunky story, explore options using the product dimensions. Given the value you identified in Dojo round 1, evaluate and select the highest value options with a nouns verb- noun phrases nouns phrases
  46. 46. 46 2. feedback from PO What was that like for you? What did you feel? What did you think? 2 mins dojo round 2 functional product Ds Observers Facilitator Product Owner © 2017 by EBG Consulting www.ebgconsulting.com | www.DiscoverToDeliver.com
  47. 47. 3. feedback from observers What was that like for you? What did you observe? 2 mins dojo round 2 functional product Ds Observers FacilitatorProduct Owner 47 © 2017 by EBG Consulting www.ebgconsulting.com | www.DiscoverToDeliver.com
  48. 48. © 2017 by EBG Consulting www.ebgconsulting.com | www.DiscoverToDeliver.com dojo round 3 nonfunctional product Ds 48 1. conversation 7 mins “from-to” phrases typeslocations For your selected features/chunky story, explore options using the product dimensions. Given the value you identified in Dojo round 1, evaluate and select the highest value options with a
  49. 49. © 2017 by EBG Consulting www.ebgconsulting.com | www.DiscoverToDeliver.com 49 2. feedback from PO What was that like for you? What did you feel? What did you think? 2 mins Observers Facilitator Product Owner dojo round 3 nonfunctional product Ds
  50. 50. © 2017 by EBG Consulting www.ebgconsulting.com | www.DiscoverToDeliver.com 3. feedback from observers What was that like for you? What did you observe? 2 mins dojo round 3 nonfunctional product Ds Observers FacilitatorProduct Owner 50
  51. 51. © 2017 by EBG Consulting www.ebgconsulting.com | www.DiscoverToDeliver.com assemble high value options 51 User Interface Action Data Control Environment Quality Attribute Identify high-value product options Assemble cohesive combinations
  52. 52. © 2017 by EBG Consulting www.ebgconsulting.com | www.DiscoverToDeliver.com 52 wrap
  53. 53. © 2017 by EBG Consulting www.ebgconsulting.com | www.DiscoverToDeliver.com 53 ah-hah!
  54. 54. © 2017 by EBG Consulting www.ebgconsulting.com | www.DiscoverToDeliver.com 54 tips
  55. 55. © 2017 by EBG Consulting www.ebgconsulting.com | www.DiscoverToDeliver.com conversations 55
  56. 56. © 2017 by EBG Consulting www.ebgconsulting.com | www.DiscoverToDeliver.com granularity roadmap release plan sprint plan wants needs requirements 56
  57. 57. Right people Neutral facilitation Time-boxed Powerful questions Ready: draft content, room & supplies Engaging activities: mix of small groups & plenary Visualize, multi-model 57 © 2016 by EBG Consulting | @ellengott www.ebgconsulting.com | www.DiscoverToDeliver.com collaboration tips
  58. 58. © 2017 by EBG Consulting www.ebgconsulting.com | www.DiscoverToDeliver.com thanks!Rachel Davies - for the Coaching Dojo format Dave Thomas - who inspired us with coding dojos Mary Gorman - co-author Discover to Deliver, assistance with slide development Steve Hoyler - for mashup idea of Dojo + DtoD practices Pavel Dabrytski - for further Dojo mashup development Participants at: Crisp Product Night Sweden 2015 Scrum Gathering South Africa 2015 (co-developed/-presented with Pavel Dabrytski) Agile India 2016 (co-developed/-presented with Pavel Dabrytski) OOP2016 Agile Europe 2016 XP2016 Scrum Gathering Munich 2016 Agile 2016 BBC 2016
  59. 59. © 2017 by EBG Consulting www.ebgconsulting.com | www.DiscoverToDeliver.com special BPMA discount 30% off paperbook thru 19 May use coupon code BPMA2017 order at www.DiscoverToDeliver.com
  60. 60. © 2017 by EBG Consulting www.ebgconsulting.com | www.DiscoverToDeliver.com www.ebgconsulting.com Events, course outlines, services, resources Tips newsletter: http://bit.ly/ebgNews www.ebgconsulting.com/blog www.DiscoverToDeliver.com DtoD associated resources, Visual Language to download Twitter @ellengott | LinkedIn: in/ellengottesdiener YouTube EBGConsulting SlideShare ellengott stay connected!

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