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Portal solutions become critical


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Portal solutions become critical

  1. 1. ©2012 by EliNext GroupPortal Solutions Become CriticalFor Financial Services andBankingTo improve overall productivity, enhancebusiness responsiveness, and maintain acompetitive edge, many organizations areturning to the flexibility and capabilities ofportals. A portal is an environment that helpsthem integrate people, processes, applicationsand information.
  2. 2. ©2012 by EliNext GroupThe key trends that force banks and financialservices companies to look for innovative andoptimized solutions for the way they are doingbusiness are the following:• The competition within the retail banking andfinancial services intensifies.• Customer expectations increase, requiringenhanced availability of services 24/7,regardless of the interaction method – branch,ATM or mobile device.• Tighter credit policies force banks to managecredit decisions more effectively.• Government regulations stipulate greateraccountability of businesses.
  3. 3. ©2012 by EliNext GroupA portal is an effective way to streamline businessprocesses, optimally leverage human and IT assets,increase customer satisfaction and improveprofitability. Let’s have a look at the key features of aportal for a financial services provider.• Self-service. A portal is an interface betweenthe business and the customer, the key touchpoint of their interaction in the digital era. Theportal enables customers to self-manage theirown banking transactions and resolve variousenquiries including deposit advice, reviewingproduct information, loan advice, so that theycan have the same impression with that ofvisiting the actual bank.
  4. 4. ©2012 by EliNext Group• Enhanced customer satisfaction. Thecustomer satisfaction is a significantperformance factor for financial businesses. Itcan create new opportunities for up-selling andcross-selling, since satisfied clients are morelikely to buy additional products and services,like for example, brokerage services andinsurance products.• Effective information management. Withportals, banks and financial services companiescan integrate business applications, workflow,and content in a single environment. Allemployees thereby gain easy access toinformation and resources, crucial to effectiveperforming their jobs. They can also collaborate
  5. 5. ©2012 by EliNext Groupwith other portal users inside and outside theorganization.• Personalized access. Portals are usuallypersonalized depending on the user’s role, andeach audience therefore can use the portal forparticular purposes. For instance, a loanmanager’s portal page can provide aconsolidated view of the customer’s accounts,key indicators (debt, income), credit scores,recent or significant transactions, and asummary scorecard.
  6. 6. ©2012 by EliNext GroupEventually, portals can to a great extent increaseoperational efficiency of banks and financial servicesproviders, while meeting employee, customer andshareholder expectations.Industries and Technology Areas:Industries: banking, finance, software developmentTechnology Areas: Internet banking, mobile banking,web portal, software development, mobileapplication development, smartphone
  7. 7. ©2012 by EliNext GroupELINEXT GROUPWebsite: http://www.elinext.comEmail: info@elinext.comBlog: http://software-topics.comFacebook: officeMarina House, Adelphi QuayWaterford, Republic of IrelandPhone: +353 (51) 347 477Belarus Development Center155b Bogdanovich St.220040 Minsk, BelarusPhone: +375 (17) 237 53 65Vietnam Development Center37A Phan Xich Long St.Ward 3, Phu Nhuan DistrictHo Chi Minh City, VietnamPhone: +84 (8) 3995 6849Suggested citation: EliNext Group.2012.“Portal Solutions Become Critical For Financial Services andBanking”<>