Opportunities to cash up on smart tv


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Opportunities to cash up on smart tv

  1. 1. ©2011 by EliNext GroupSmart TV Apps is New Internet:Opportunities to Cash Up onSmart TVFollowing the recent advances by Google and Apple,the two ICT industry leaders at the smart TVmarket,more and more software development companies areoffering what is often referred to as smart TV apps, ahardware enabled support of three differenttechnologies.Instant entertainment is basically smartphone-style applicationsthat enable users to view stream movies, videos, music, socialnetworking sites, news, weather and financial data. For example,
  2. 2. ©2011 by EliNext GroupGoogle TV smart set-topboxes and smart TVs support Androidmobile platform and have thousands of working applicationsalready available on the Android Market.Not all but the majority of the smart TV devices also allow users toaccess internet via a browser. Search for the content of your likingvia a browser, just as you do with your computer. Google TV smartdevices with Android support extensions for Chrome browser thatcan also be custom developed.Smart TV products can combine TV channels, apps, internet andhome network into a searchable content collection. Multimediasearch allows to type in the name of a movie, click search and seethe theatre listings and any related video content on the internet.At the moment Google and Apple offer four technologies to startthe app development for smart TV.1. Android mobile application development for smart TV sets andsmart set-top boxes. These are your usual Android apps with largescreens in mind.2. Optimized websites to be displayed on large screens. EveryGoogle TV comes with Chrome browser.
  3. 3. ©2011 by EliNext Group3. Multi-screen apps for mobile devices and smart TVs. Use yourphone or tablet as a game pad to play games on smart TVs. Applehas a wonderful feature AirPlay to help with multi-screen apps.4. Video discovery. Google has certain requirements to thestreamed video content. Developers and software companiesshould be aware of the new video site map and other instruments tomake your video available through Google search.Smart TV apps can bean excellent business solution to bringbranded content to millions of living rooms all over the world.
  4. 4. ©2011 by EliNext GroupELINEXT GROUPWebsite: http://www.elinext.comEmail: info@elinext.comBlog: http://software-topics.comFacebook: http://www.facebook.com/elinextTwitter: https://twitter.com/elinextDelicious: http://delicious.com/elinextgroupIreland officeMarina House, Adelphi QuayWaterford, Republic of IrelandPhone: +353 (51) 347 477Belarus Development Center155b Bogdanovich St.220040 Minsk, BelarusPhone: +375 (17) 237 53 65Vietnam Development Center37A Phan Xich Long St.Ward 3, Phu Nhuan DistrictHo Chi Minh City, VietnamPhone: +84 (8) 3995 6849Suggested citation: EliNext Group.2011.“Smart TV Apps is New Internet: Opportunities to Cash Up onSmart TV”<http://www.elinext.com/smart-tv-apps>