Sources of information for weak signals- a study

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This presentation gives an outview of my study of sources of weak signals

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Sources of information for weak signals- a study

  1. 1. Where do future oriented people find weak signals? Study by Elina Hiltunen, FFRC
  2. 2. Figure 1. Information life-cycle of emerging issues by Choo [44] adapted form Wygant and Markley [43].
  3. 3. Coducting the study <ul><li>Pilot study of FFRC people </li></ul><ul><li>February 2007 </li></ul><ul><li>20 respondents </li></ul><ul><li>Webropol Internet questionnaire </li></ul><ul><li>Answering percent 45,5% </li></ul><ul><li>Minor adjustments to the questionnaire </li></ul><ul><li>International study </li></ul><ul><li>March 2007 </li></ul><ul><li>121 respondents </li></ul><ul><li>Webropol Internet questionnaire </li></ul><ul><li>Answering percent unknown </li></ul>
  4. 4. Research questions <ul><li>What are the sources that futurists or futures oriented people consider good for finding weak signals? </li></ul><ul><li>What sources are considered good in different areas of life (PESTEF)? </li></ul><ul><li>What categorizes of sources are preferred in finding weak signals? </li></ul><ul><li>Does certain background factors of the respondents affect to the use of sources for weak signals? </li></ul>
  5. 5. The Questionnaire <ul><li>Study about sources of information on future This is a global study about information sources of weak signals for futures professionals and people interested in the future in general. The aim of this study is to find out where futures professionals and future-oriented people collect information that can foretell changes in the future (i.e. weak signals). The study is conducted by Ms. Elina Hiltunen from Finland Futures Research Centre as a part of her Ph.D. thesis. The results of the study will be available for all participants on request by email: [email_address] . Your participation in the study is highly appreciated!  </li></ul><ul><li>Definition of weak signals:In this study, weak signals mean today’s information that can foretell the changes in the future. This information might sound funny or strange and it can cause confusion, because it offers a totally new way of thinking/idea/innovation. As time passes, it might come out that weak signals were the first signs or symptoms of a big change, even megatrends. However, weak signals are not always clues about big changes. They might simply be information about strange things that have happened. A practical example of weak signals is  an article about some new technical innovation in a magazine </li></ul>
  6. 6. Logic of the questionnaire
  7. 7. International study: bacground factors of the respondents
  8. 8. International study: bacground factors of the respondents
  9. 9. International study: background factors of the respondents
  10. 10. Results (international study)
  11. 11. Results (international study)
  12. 12. Good souces for weak signals by FFRC people
  13. 13. Results (international study)

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