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Group Activity:
Let’s make some mobile
donations!
Question
• How many of us have
recently paid for
something online
using our
smartphone?
• How many of us would
consider do...
Why it matters…
• The majority (60%+) of
adults own a smartphone
• 30% of traffic to
nonprofit websites now
from mobile de...
Source: NPEngage.com, Alissa Ruehl, 2013
Problem
Group Challenge
• Grab your phones,
phablets or tablets!
• Grab a partner (or
partners)
• Go to their org’s form
• Try to ...
Let’s share!
• What worked well?
• What didn’t work so
well?
• Success stories
• Take-aways
• Considerations
• Consider investing in
responsive design
– For the donation form
landing page at LEAST
• TEST the donation
process from a...
Thank you!
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iATS Payments intro to mobile donations - The Digital Nonprofit

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Best practices for mobile donations.

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iATS Payments intro to mobile donations - The Digital Nonprofit

  1. 1. Group Activity: Let’s make some mobile donations!
  2. 2. Question • How many of us have recently paid for something online using our smartphone? • How many of us would consider doing it if it was easy?
  3. 3. Why it matters… • The majority (60%+) of adults own a smartphone • 30% of traffic to nonprofit websites now from mobile devices • 15% of donations are coming from mobile browsers – This number is growing! Source: Artez Interactive, “Mobile Matters” 40% of Japanese monkeys also use smartphones.
  4. 4. Source: NPEngage.com, Alissa Ruehl, 2013 Problem
  5. 5. Group Challenge • Grab your phones, phablets or tablets! • Grab a partner (or partners) • Go to their org’s form • Try to make an online donation!
  6. 6. Let’s share! • What worked well? • What didn’t work so well? • Success stories • Take-aways • Considerations
  7. 7. • Consider investing in responsive design – For the donation form landing page at LEAST • TEST the donation process from a mobile device • Less is more = simplify fields Solutions?
  8. 8. Thank you!

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