Vadim Bashurov «How to bite a million from Apple»

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Vadim Bashurov «How to bite a million from Apple»

  1. 1. How to bite a million from Apple Vadim Bashurov
  2. 2. Content <ul><li>Initial problem conditions </li></ul><ul><li>Game income without publisher </li></ul><ul><li>Game income with publisher </li></ul><ul><li>Game development for publisher </li></ul><ul><li>Brief conclusion </li></ul>
  3. 3. Initial problem conditions <ul><li>Started developing for iOs in August 2009 </li></ul><ul><li>Partially overlaps with main work </li></ul><ul><li>Knowledge of programming languages ​​- below average </li></ul><ul><li>Development of logic games from birth </li></ul><ul><li>Complete absence of music and art education </li></ul>
  4. 4. Game income without publisher <ul><li>2009 – 200 $ </li></ul><ul><li>2010 – 15 00 $ </li></ul><ul><li>2011 – 3000 $ </li></ul>Pic . 1 Monthly games income
  5. 5. Game selection for a publisher <ul><li>Original idea </li></ul><ul><li>Original design </li></ul><ul><li>Complete bullshit </li></ul>
  6. 6. Game income with publisher <ul><li>Freeware game, free download </li></ul><ul><li>iAd advertisement </li></ul><ul><li>Sale of additional content and non-advertising version of game </li></ul>
  7. 7. Games with publisher Pic . 2 Six Towers HD rating in US Top-25
  8. 8. Games with publisher Pic . 3 Six Towers HD download rate
  9. 9. Games with publisher Pic . 4 Six Towers HD sales income
  10. 10. Games with publisher Pic . 5 Six Towers HD advertisement income
  11. 11. Games with publisher <ul><li>Earning with iAd </li></ul><ul><li>60-days period </li></ul><ul><li>iPhone and iPad verions </li></ul>
  12. 12. Games with publisher <ul><li>Earn selling additional content </li></ul><ul><li>60-days period </li></ul><ul><li>iPhone and iPad verions </li></ul>
  13. 13. Разработка <ul><li>MKStore Lib </li></ul><ul><li>2 purchase-in-app </li></ul><ul><li>Be careful while AppStore registration </li></ul>
  14. 14. Development <ul><li>iAds example </li></ul><ul><li>Is not working in Russia </li></ul>
  15. 15. Brief conclusion <ul><li>Top-25 receives all income </li></ul><ul><li>Others complain and get nothing </li></ul><ul><li>Publisher </li></ul><ul><ul><li>Skype: pavel.golubev </li></ul></ul><ul><li>Rapporteur </li></ul><ul><ul><li>[email_address] </li></ul></ul><ul><li>Game website </li></ul><ul><ul><li>www.bashni.org </li></ul></ul>

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