4/11/2014– strictly confidential, confidential, internal, public – 1
Winning with Partners – the new operator mantra
Josep...
4/11/2014 2
Lookingback–building everything fromgroundup….
Mantra of those days – build it – and they will buy it!
A push ...
4/11/2014 3
Fastforwardtotoday – consumeris literally spoilt ofchoice
The old mantra no longer applies (at least in many c...
4
Spotify is changing
the Music Industry
Forbes Jan, 2013
4/11/2014 4
Digital Innovationhappensoutside thecompany
These ar...
4/11/2014 5
TheImpact
Operators all around the world are acutely feeling the heat!
Musicload / Gamesload closed
Musicload...
4/11/2014 6
DTAGStrategy
Winning with Partners is at the heart of DTAG strategy
Seamless
connectivity
for the
Gigabit Soci...
4/11/2014 7
Winningwith Partners inAction
4/11/2014 8
Winningwith Partners inAction
4/11/2014 9
Winningwith Partners inAction
4/11/2014 10
Winningwith Partners inAction
Single Wireless
Speaker
Addressing
multiple
segments
Moving into
lifestyle
devices
4/11/2014 11
Openingupnewareas
The acce...
4/11/2014 12
Enabling theDTAGDigital Transformation
4/11/2014 13
EnrichingAccess
4/11/2014 14
Expediting Rollouts
THANKYOU!
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#MBLT14 Presentation Deutsche Telecom AG

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#MBLT14: Inspired by innovations (http://mblt.ru) — international mobile conference

Organizers: e-Legion (http://e-legion.com), RAEC (http://raec.ru/en/)

Published in: Mobile, Technology, Business
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#MBLT14 Presentation Deutsche Telecom AG

  1. 1. 4/11/2014– strictly confidential, confidential, internal, public – 1 Winning with Partners – the new operator mantra Joseph Noronha, Deutsche Telekom
  2. 2. 4/11/2014 2 Lookingback–building everything fromgroundup…. Mantra of those days – build it – and they will buy it! A push rather than a pull market People had limited options Building “stuff” was expensive and required deep pockets
  3. 3. 4/11/2014 3 Fastforwardtotoday – consumeris literally spoilt ofchoice The old mantra no longer applies (at least in many cases) Abundant choices Better educated Cheaper options Allprimarilyfueledbytheinternet Better customized
  4. 4. 4 Spotify is changing the Music Industry Forbes Jan, 2013 4/11/2014 4 Digital Innovationhappensoutside thecompany These are all billion dollar firms!
  5. 5. 4/11/2014 5 TheImpact Operators all around the world are acutely feeling the heat! Musicload / Gamesload closed Musicload & Gamesload will be closed down by mid year 2014 “no chance against other platforms such as Amazon, Apple etc” - die Welt (01/2014) Skype/WeChat as threats “Skype/ WeChat bigger threat than carriers” – China Mobile Chairman (02/ 2013) SMS volume up by only 2.1% despite increase in penetration by over 7% - impact of messaging apps Telefonica Digital restructured Telefonica Digital was restructured (02/ 2014) Operations being consolidated within the parent SMSrevenue decline Cannibalization of SMS/ IM revenue by OTT players SMS traffic fell from 10bn messages/ month to 3bn in 1 year (2011) – (10/2011)
  6. 6. 4/11/2014 6 DTAGStrategy Winning with Partners is at the heart of DTAG strategy Seamless connectivity for the Gigabit Society Winning with Partners Secure cloud solutions Best-in-class customer experience Single Interface Localized approach Simpler tech interfacesEasier contracting
  7. 7. 4/11/2014 7 Winningwith Partners inAction
  8. 8. 4/11/2014 8 Winningwith Partners inAction
  9. 9. 4/11/2014 9 Winningwith Partners inAction
  10. 10. 4/11/2014 10 Winningwith Partners inAction
  11. 11. Single Wireless Speaker Addressing multiple segments Moving into lifestyle devices 4/11/2014 11 Openingupnewareas The accessory business – from speakers to supporting a lifestyle. Whyspeakers– becauseits all part of the ConnectedLifeconcept!
  12. 12. 4/11/2014 12 Enabling theDTAGDigital Transformation
  13. 13. 4/11/2014 13 EnrichingAccess
  14. 14. 4/11/2014 14 Expediting Rollouts
  15. 15. THANKYOU!

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