BbWorld 2013 - Learning Analytics: A Journey to Implementation

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This session will focus on the strategy used for the selection, implementation, and deployment of Blackboard Analytics for Blackboard LearnTM at Grand Rapids Community College. Participants in this session will learn first hand from the
CIO, Director of Enterprise Applications, and the Director of Distance Learning and Instructional Technologies about the need for analytics, the power of a data warehouse, the implementation of the system, and finally the opportunities that data provides as the college focuses on improving student success, completion, return on investment, and leveraging data to make strategic campus decisions.
Leveraging demographic data along with campus organizational structures in the student information system alongside student and faculty activities in Blackboard presents opportunities never before possible.

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BbWorld 2013 - Learning Analytics: A Journey to Implementation

  1. 1. Learning Analytics: A Journey to Implementation Kevin O’Halla CIO Eric Kunnen Director, Distance Learning & Instructional Technologies David Anderson Infrastructure, Information Technologies Paul Herdegen Data Warehouse Architect, Information Technologies
  2. 2. ABOUT GRCC • 2 Year Community College located in Grand Rapids, Michigan • Enrollment 17,000+ • 200-300 Full Time and 600-800 Adjunct Faculty • Main Campus (Downtown), 2 Technical Education Centers, and Regional Locations
  3. 3. SESSION AGENDA 1. Analytics Needs, Strategies, and Plans 2. Implementation Experiences 3. Future Goals 4. Sample Reports
  4. 4. ABOUT ANALYTICS What is analytics? • “the use of data, statistical analysis, and explanatory and predicative models to gain insights and act on complex issues” - EDUCAUSE Where is the data? • ERP Systems (Banner, Datatel, PeopleSoft, Jenzabar, etc.) • Other Admin Systems (CRM, one-card, parking, bookstore, food service, early alert, etc.) • Academic Systems (LMS, library, etc.) • Assessment (Placement testing, student/faculty evaluations, etc.) • College Readiness Assessment (ACT, SAT, etc.) • Peer Institution and Benchmarking Data
  5. 5. LEARNING & ACADEMIC ANALYTICS Source: Phil Long and George Siemens, “Penetrating the Fog: Analytics in Learning and Education,” EDUCAUSE Review 46, no 5 (September/October 2011)
  6. 6. ANALYTICS & STUDENT SUCCESS Thomas H. Davenport and Jeanne G. Harris, Competing on Analytics (Cambridge, MA: Harvard Business School Press, 2007 Daveport/Harris Framework: Optimization – Align strategies, targets, actions, policies, and processes to achieve optimal outcomes (student success, academic and administrative productivity, financial sustainability). Then measure, monitor, refine, and realign….
  7. 7. ANALYTICS @ GRCC Key Areas of Strategic Importance: • Access to Data! • Data Warehouse Initiative • Title III – College Success Program • Student Success and Completion Agenda • Early Alert, Student Risk Identification & Intervention, and Predictive Analysis • Professional Development & Course Quality • Measure Trends with SIS Demographics • Link Outcomes to Grades • Overall ROI
  8. 8. IMPLEMENTATION Key Highlights: • Strategic Planning • Infrastructure Planning • Data Warehouse Architect Hired • Project Coordination • Installation • On Campus Implementation Team Training, Business Process, Validation, etc.
  9. 9. FUTURE GOALS • Dedicating Time and Campus Wide Integration Learning the meaning of data, validating the data, generating dashboards, and asking the right questions. • Building Capacity Who can lead? Who needs what? What training is needed? • Engaging the Culture Asking good questions, building an understanding of the value of data, and how data could be misleading. Communicating around the “big brother” notion. • Emerging Directions Linking and using data in campus initiatives such as program review, accreditation, early alert, advising, etc.
  10. 10. S SAMPLE REPORTS LOGIN TRACKING
  11. 11. S SAMPLE REPORTS COURSE SIZE
  12. 12. S SAMPLE REPORTS TOOL USE
  13. 13. S SAMPLE REPORTS GRADE CENTER (IN PERSON COURSES)
  14. 14. S SAMPLE REPORTS GRADE CENTER (ONLINE COURSES)
  15. 15. S SAMPLE REPORTS DISCUSSION BOARD USE
  16. 16. S SAMPLE REPORTS NBC LEARN USE
  17. 17. S SAMPLE REPORTS COURSE ITEMS
  18. 18. S SAMPLE REPORTS FINAL SIS GRADE VS ACTIVITY
  19. 19. QUESTIONS & THANK YOU! Kevin O’Halla CIO Eric Kunnen Director, Distance Learning & Instructional Technologies David Anderson Infrastructure, Information Technologies Paul Herdegen Data Warehouse Architect, Information Technologies Send Session Feedback to: BbWorldFeedback@blackboard.com Session Title: Learning Analytics: A Journey to Implementation Presentation Available at: http://bit.ly/

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