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Bob Canaway and Jim Carney will be discussing how to effectively use your website to power your Inbound Marketing Machine and deliver real results for your company. They will demonstrate how to do it!
Some of the key takeaways on how to create an Inbound Website that they will cover include:
• What content targeting is, and how it can be applied to increase your Inbound performance
• How to track and measure your Inbound Marketing results
• How to bring your IT, Development and Marketing departments together through an Inbound Website