Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.
© Eki Communications Pvt. Ltd
Digital Market Research Platform
Confidential
© Eki Communications Pvt. Ltd | www.ekiglobal.com 2
Each Day Consumers are expressing their Feedback…
Confidential
© Eki Communications Pvt. Ltd | www.ekiglobal.com
… in REAL TIME
Confidential
© Eki Communications Pvt. Ltd | www.ekiglobal.com
Smart phone user growth TOP 5 countries [Mn]…India@200Mn+
4
Confidential
© Eki Communications Pvt. Ltd | www.ekiglobal.com
Use Mobile Advantage to Capture In the Moment Insights
5
Lo...
Confidential
© Eki Communications Pvt. Ltd | www.ekiglobal.com
6
SURVELYTICS : Small Data . Big Insights.
SURVELYTICS™
A D...
Confidential
© Eki Communications Pvt. Ltd | www.ekiglobal.com
SURVELYTICS : Platform Supports
Offline Tablet
CAPI
Mobile
...
Confidential
© Eki Communications Pvt. Ltd | www.ekiglobal.com
SURVELYTICS - MOBILE MARKET RESPONSE PLATFORM
CREATE
• Temp...
Confidential
© Eki Communications Pvt. Ltd | www.ekiglobal.com
Conduct Surveys,
Anytime
Anywhere
Get Multiple
Responses
Hi...
Confidential
© Eki Communications Pvt. Ltd | www.ekiglobal.com
SURVELYTICS : Benefits
10
Time Efficient
(Easy
administrati...
Confidential
© Eki Communications Pvt. Ltd | www.ekiglobal.com
Partial Client and Partner List
11
Confidential
© Eki Communications Pvt. Ltd | www.ekiglobal.com
SURVELYTICS - Types of Surveys
12
• Product Evaluation
• Ad...
© Eki Communications Pvt. Ltd | www.ekiglobal.com
ConfidentialConfidential
13
SURVELYTICS - How it Works
© Eki Communications Pvt. Ltd | www.ekiglobal.com
ConfidentialConfidential
Management
• User
• Project
• Rights
14
SURVELY...
© Eki Communications Pvt. Ltd | www.ekiglobal.com
ConfidentialConfidential
Build Survey
• Projects
• Build Questions
• Imp...
© Eki Communications Pvt. Ltd | www.ekiglobal.com
ConfidentialConfidential
16
Allows to display
Image/ Video/Audio
Upload ...
© Eki Communications Pvt. Ltd | www.ekiglobal.com
ConfidentialConfidential
Starting the Application
© Eki Communications Pvt. Ltd | www.ekiglobal.com
ConfidentialConfidential
Different Question formats for the application
...
© Eki Communications Pvt. Ltd | www.ekiglobal.com
ConfidentialConfidential
Different Question formats for the application
...
© Eki Communications Pvt. Ltd | www.ekiglobal.com
ConfidentialConfidential
Multiple response question and Rating questions
© Eki Communications Pvt. Ltd | www.ekiglobal.com
ConfidentialConfidential
Uploading the Audio or Image in the Application
© Eki Communications Pvt. Ltd | www.ekiglobal.com 22
SURVELYTICS - Image Grids / MultiChoice for BrandTracks
© Eki Communications Pvt. Ltd | www.ekiglobal.com 23
SURVELYTICS - Image Selection for AutoClinics/Shoppers
© Eki Communications Pvt. Ltd | www.ekiglobal.com 24
SURVELYTICS - Word Select / logo Splash / rank /
© Eki Communications Pvt. Ltd | www.ekiglobal.com
ConfidentialConfidential
25
SURVELYTICS - Responses Vs Terminates
© Eki Communications Pvt. Ltd | www.ekiglobal.com
Conduct Survey
• Project Links
• Take survey
• Preview
26
SURVELYTICS - ...
© Eki Communications Pvt. Ltd | www.ekiglobal.com
Quota Dashboards
• Customized Dashboard
• Offline Quota Viewer on
Device...
© Eki Communications Pvt. Ltd | www.ekiglobal.com
ConfidentialConfidential
Custom Dashboard
28
© Eki Communications Pvt. Ltd | www.ekiglobal.com
ConfidentialConfidential
Custom Dashboard - Crosstabs
29
© Eki Communications Pvt. Ltd | www.ekiglobal.com
ConfidentialConfidential
BACKCHECK/ REVIEW
30
© Eki Communications Pvt. Ltd | www.ekiglobal.com
ConfidentialConfidential
GEO MAPPING
31
© Eki Communications Pvt. Ltd | www.ekiglobal.com
ConfidentialConfidential
Survey Monitor
• View Survey
• My Dashboard
• X...
© Eki Communications Pvt. Ltd | www.ekiglobal.com
ConfidentialConfidential
Successfully implemented Complex algorithms on ...
© Eki Communications Pvt. Ltd | www.ekiglobal.com
ConfidentialConfidential
Optional Report Dashboard - eg TomSpont
34
Appl...
© Eki Communications Pvt. Ltd | www.ekiglobal.com
ConfidentialConfidential
Dashboard – bar ABC Vs XYZ
35
© Eki Communications Pvt. Ltd | www.ekiglobal.com
Powered by
Survelytics – Location View of Responses
Map View Representat...
© Eki Communications Pvt. Ltd | www.ekiglobal.com
Survelytics – Crosstab Representation
Results Crosstab representation ac...
© Eki Communications Pvt. Ltd | www.ekiglobal.com
Powered by
Survelytics – Attribute Filtered View
List of
Brands
Data Vie...
© Eki Communications Pvt. Ltd | www.ekiglobal.com
ConfidentialConfidential
Image – tag summaries [ Integration ]
39
© Eki Communications Pvt. Ltd | www.ekiglobal.com
ConfidentialConfidential
HTML based reports – direct feed to email
40
© Eki Communications Pvt. Ltd | www.ekiglobal.com
ConfidentialConfidential
Dashboards – custom type 1
41
© Eki Communications Pvt. Ltd | www.ekiglobal.com
ConfidentialConfidential
42
Dashboards – custom type 2
© Eki Communications Pvt. Ltd | www.ekiglobal.com
ConfidentialConfidential
43
Dashboards – custom type 3
© Eki Communications Pvt. Ltd | www.ekiglobal.com
ConfidentialConfidential
44
Dashboards – custom view Image focus
© Eki Communications Pvt. Ltd | www.ekiglobal.com
ConfidentialConfidential
45
© Eki Communications Pvt. Ltd | www.ekiglobal.com
ConfidentialConfidential
Differentiators for Survelytics
• Offline Use f...
© Eki Communications Pvt. Ltd | www.ekiglobal.com
Confidential
Smarter Solutions for your business
Confidential
Smarter So...
© Eki Communications Pvt. Ltd | www.ekiglobal.com
NXT
© Eki Communications Pvt. Ltd | www.ekiglobal.com
Create and Use on Mobile
Login: Facebook/Twitter
Image: Album
Video: 30 ...
© Eki Communications Pvt. Ltd | www.ekiglobal.com
Seamless Brand Engagement
across the Customer Lifecycle
NXT
© Eki Communications Pvt. Ltd | www.ekiglobal.com
Complete
Actionable
© Eki Communications Pvt. Ltd | www.ekiglobal.com
Questionnaire
Media
Social Profile
Passive Data
Geofencing
SURVELYTICS™
© Eki Communications Pvt. Ltd | www.ekiglobal.com
ConfidentialConfidential
53
Usage across domains ..
© Eki Communications Pvt. Ltd | www.ekiglobal.com
ConfidentialConfidential
54
Each Day Consumers are expressing their Feed...
Upcoming SlideShare
Loading in …5
×

Survelytics presentation 116 by Eki Communicationsl copy 2

1,212 views

Published on

Mobile research and insights platform

Published in: Software
  • Be the first to comment

  • Be the first to like this

Survelytics presentation 116 by Eki Communicationsl copy 2

  1. 1. © Eki Communications Pvt. Ltd Digital Market Research Platform
  2. 2. Confidential © Eki Communications Pvt. Ltd | www.ekiglobal.com 2 Each Day Consumers are expressing their Feedback…
  3. 3. Confidential © Eki Communications Pvt. Ltd | www.ekiglobal.com … in REAL TIME
  4. 4. Confidential © Eki Communications Pvt. Ltd | www.ekiglobal.com Smart phone user growth TOP 5 countries [Mn]…India@200Mn+ 4
  5. 5. Confidential © Eki Communications Pvt. Ltd | www.ekiglobal.com Use Mobile Advantage to Capture In the Moment Insights 5 Location & Map info Date &Time Stamp Image Voice Embed or Capture Video
  6. 6. Confidential © Eki Communications Pvt. Ltd | www.ekiglobal.com 6 SURVELYTICS : Small Data . Big Insights. SURVELYTICS™ A DIGITAL SURVEY PLATFORM TO CAPTURE, AGGREGATE & ANALYZE RICH CONTENT MARKET & CONSUMER RESPONSE DATA VIA SMART PHONES / TABLETS/WEB
  7. 7. Confidential © Eki Communications Pvt. Ltd | www.ekiglobal.com SURVELYTICS : Platform Supports Offline Tablet CAPI Mobile Qualitative Mobile Surveys / Dairies Survelytics 7
  8. 8. Confidential © Eki Communications Pvt. Ltd | www.ekiglobal.com SURVELYTICS - MOBILE MARKET RESPONSE PLATFORM CREATE • Templates • Logic and branching •Validations •Branding and Logo •Video , Audio , Pictures •Multilingual •3rd Party Integrations DEPLOY • Web ( email , browser) • Mobile (App , HTML5 ) •Password protection CONDUCT • Geo location • Date and time • Voice, Video, Images • Offline or Online data capture ANALYZE •Basic analytic engine •Basic charting engine •Export of data to user for further analysis • APIs 8 EASE OF USE REACH REALTIMEAUTHENTICIY
  9. 9. Confidential © Eki Communications Pvt. Ltd | www.ekiglobal.com Conduct Surveys, Anytime Anywhere Get Multiple Responses High Data Security Conduct Online/Offline Intuitive User Interface Audit option – audio Multilingual Support Multimedia capture/record support / Push- Pull Real time Survey Process monitoring Capture GPS location of survey Result in CSV, XLS, SSS Formats Cross Tab, KPI dashboard Dedicated Server or Self-Hosted Solutions Available SURVELYTICS : Key Features 9
  10. 10. Confidential © Eki Communications Pvt. Ltd | www.ekiglobal.com SURVELYTICS : Benefits 10 Time Efficient (Easy administration tool) High reach (Deployed with Mobile/Tablet) High Response (any time-any where tool) Cost effective Real- time Insights (Captures GPS Locations) Conduct online/Offline
  11. 11. Confidential © Eki Communications Pvt. Ltd | www.ekiglobal.com Partial Client and Partner List 11
  12. 12. Confidential © Eki Communications Pvt. Ltd | www.ekiglobal.com SURVELYTICS - Types of Surveys 12 • Product Evaluation • Ad Pretest • My Diary • Customer Attitudes & Expectation • Quick Feedback • Employee Engagement • Opinion Poll • Training Surveys • Event Survey • Panel Studies • Brand Equity Surveys • Productivity survey & many more…
  13. 13. © Eki Communications Pvt. Ltd | www.ekiglobal.com ConfidentialConfidential 13 SURVELYTICS - How it Works
  14. 14. © Eki Communications Pvt. Ltd | www.ekiglobal.com ConfidentialConfidential Management • User • Project • Rights 14 SURVELYTICS - Survey Admin Panel
  15. 15. © Eki Communications Pvt. Ltd | www.ekiglobal.com ConfidentialConfidential Build Survey • Projects • Build Questions • Import from template 15 SURVELYTICS - Create Surveys
  16. 16. © Eki Communications Pvt. Ltd | www.ekiglobal.com ConfidentialConfidential 16 Allows to display Image/ Video/Audio Upload the Results Download and Select the Survey Conduct the Survey SURVELYTICS - Conduct Survey on Mobile/Tablet
  17. 17. © Eki Communications Pvt. Ltd | www.ekiglobal.com ConfidentialConfidential Starting the Application
  18. 18. © Eki Communications Pvt. Ltd | www.ekiglobal.com ConfidentialConfidential Different Question formats for the application Dropdowns Text input
  19. 19. © Eki Communications Pvt. Ltd | www.ekiglobal.com ConfidentialConfidential Different Question formats for the application Dropdowns Text input
  20. 20. © Eki Communications Pvt. Ltd | www.ekiglobal.com ConfidentialConfidential Multiple response question and Rating questions
  21. 21. © Eki Communications Pvt. Ltd | www.ekiglobal.com ConfidentialConfidential Uploading the Audio or Image in the Application
  22. 22. © Eki Communications Pvt. Ltd | www.ekiglobal.com 22 SURVELYTICS - Image Grids / MultiChoice for BrandTracks
  23. 23. © Eki Communications Pvt. Ltd | www.ekiglobal.com 23 SURVELYTICS - Image Selection for AutoClinics/Shoppers
  24. 24. © Eki Communications Pvt. Ltd | www.ekiglobal.com 24 SURVELYTICS - Word Select / logo Splash / rank /
  25. 25. © Eki Communications Pvt. Ltd | www.ekiglobal.com ConfidentialConfidential 25 SURVELYTICS - Responses Vs Terminates
  26. 26. © Eki Communications Pvt. Ltd | www.ekiglobal.com Conduct Survey • Project Links • Take survey • Preview 26 SURVELYTICS - Conduct Survey on Web
  27. 27. © Eki Communications Pvt. Ltd | www.ekiglobal.com Quota Dashboards • Customized Dashboard • Offline Quota Viewer on Device 27 SURVELYTICS - Quota Dashboard
  28. 28. © Eki Communications Pvt. Ltd | www.ekiglobal.com ConfidentialConfidential Custom Dashboard 28
  29. 29. © Eki Communications Pvt. Ltd | www.ekiglobal.com ConfidentialConfidential Custom Dashboard - Crosstabs 29
  30. 30. © Eki Communications Pvt. Ltd | www.ekiglobal.com ConfidentialConfidential BACKCHECK/ REVIEW 30
  31. 31. © Eki Communications Pvt. Ltd | www.ekiglobal.com ConfidentialConfidential GEO MAPPING 31
  32. 32. © Eki Communications Pvt. Ltd | www.ekiglobal.com ConfidentialConfidential Survey Monitor • View Survey • My Dashboard • XL Reports 32 SURVELYTICS - Reports for your Analytics Engine
  33. 33. © Eki Communications Pvt. Ltd | www.ekiglobal.com ConfidentialConfidential Successfully implemented Complex algorithms on Survelytics: • Latin Square • Max Diff • Low Bucket • Kish Grid • Randomizations and Rotations • Questions • Blocks of Questions • Options in a question • Substitutions/Piping • Branching/Routing Logic • Rating and Ranking • Complex Grids • Question grouping • Media Capture with large file sizes A>B,A>C,A>D,B>D,C>D
  34. 34. © Eki Communications Pvt. Ltd | www.ekiglobal.com ConfidentialConfidential Optional Report Dashboard - eg TomSpont 34 Apple • Brand A • Brand B • Brand C • Brand D • Brand E • Brand F • Brand G • Brand H • Brand I • Brand J • Brand K • Brand L • Brand M • Brand N • Brand O • Brand P Week #
  35. 35. © Eki Communications Pvt. Ltd | www.ekiglobal.com ConfidentialConfidential Dashboard – bar ABC Vs XYZ 35
  36. 36. © Eki Communications Pvt. Ltd | www.ekiglobal.com Powered by Survelytics – Location View of Responses Map View Representation of the responses with Key Survey Attributes
  37. 37. © Eki Communications Pvt. Ltd | www.ekiglobal.com Survelytics – Crosstab Representation Results Crosstab representation across questions
  38. 38. © Eki Communications Pvt. Ltd | www.ekiglobal.com Powered by Survelytics – Attribute Filtered View List of Brands Data View with Various attributes as fillters (Brands/Date/Centers
  39. 39. © Eki Communications Pvt. Ltd | www.ekiglobal.com ConfidentialConfidential Image – tag summaries [ Integration ] 39
  40. 40. © Eki Communications Pvt. Ltd | www.ekiglobal.com ConfidentialConfidential HTML based reports – direct feed to email 40
  41. 41. © Eki Communications Pvt. Ltd | www.ekiglobal.com ConfidentialConfidential Dashboards – custom type 1 41
  42. 42. © Eki Communications Pvt. Ltd | www.ekiglobal.com ConfidentialConfidential 42 Dashboards – custom type 2
  43. 43. © Eki Communications Pvt. Ltd | www.ekiglobal.com ConfidentialConfidential 43 Dashboards – custom type 3
  44. 44. © Eki Communications Pvt. Ltd | www.ekiglobal.com ConfidentialConfidential 44 Dashboards – custom view Image focus
  45. 45. © Eki Communications Pvt. Ltd | www.ekiglobal.com ConfidentialConfidential 45
  46. 46. © Eki Communications Pvt. Ltd | www.ekiglobal.com ConfidentialConfidential Differentiators for Survelytics • Offline Use for highly complex studies and Seamless performance. Ideal for disconnected locations. • Rich data embed / stimulus and capture consumer feedback ( Audio / Images / Video ) with Geo location & time stamps. • A wide range of usage scenarios - Simple Diary to detailed tracker studies to with a lower TAT and high quality information. • Active usage by a much wider range of businesses including Marketing Insights, Market Activation entities, Social Research.
  47. 47. © Eki Communications Pvt. Ltd | www.ekiglobal.com Confidential Smarter Solutions for your business Confidential Smarter Solutions for your business THANK YOU 47 Contact us at: info@survelytics.com +91 9820033144 / 9920100407 , +1 650 741 1272
  48. 48. © Eki Communications Pvt. Ltd | www.ekiglobal.com NXT
  49. 49. © Eki Communications Pvt. Ltd | www.ekiglobal.com Create and Use on Mobile Login: Facebook/Twitter Image: Album Video: 30 Sec Native App (offline) and Web (online) SURVELYTICSNXT
  50. 50. © Eki Communications Pvt. Ltd | www.ekiglobal.com Seamless Brand Engagement across the Customer Lifecycle NXT
  51. 51. © Eki Communications Pvt. Ltd | www.ekiglobal.com Complete Actionable
  52. 52. © Eki Communications Pvt. Ltd | www.ekiglobal.com Questionnaire Media Social Profile Passive Data Geofencing SURVELYTICS™
  53. 53. © Eki Communications Pvt. Ltd | www.ekiglobal.com ConfidentialConfidential 53 Usage across domains ..
  54. 54. © Eki Communications Pvt. Ltd | www.ekiglobal.com ConfidentialConfidential 54 Each Day Consumers are expressing their Feedback…

×