New spa presentation

24,534 views

Published on

New Spa ppt. presentation
Castillo, Logmao, Cantona, Marquez, & Rabacio

3 Comments
22 Likes
Statistics
Notes
No Downloads
Views
Total views
24,534
On SlideShare
0
From Embeds
0
Number of Embeds
15
Actions
Shares
0
Downloads
841
Comments
3
Likes
22
Embeds 0
No embeds

No notes for slide

New spa presentation

  1. 3. MISSION It is our primary objective to operate a profitable business that provides high-end therapeutic massages and other aesthetic services in a state of that art, and chic professional environment.
  2. 4. VISION It is our vision to enhance our clients’ natural beauty from the inside out. We see ourselves as providing avant garde beauty and wellness services at all times. Hence, we aim to make the everyday ordinary as extraordinary.
  3. 5. GOAL: Our business goal is to establish a posh and fully modernized day SPA in an 89Sqm Commercial Area in the heart of Eastwood City. We intend to cater to the busy Yuppies, Mall Rats, Call Center Employees, and Residents of the district by providing them an accessible Aesthetics and Wellness Center that would allow them to be pampered exclusively as they indulge after a long day. In relation, We hope to benefit from the development of additional business and residential districts in the Eastwood area. Our estimated ROI ( Return of investment ) is within 3-5 Years, depending on the economic situation. In 5 years time, an expansion is on the horizon and the possibility of franchising is not far behind.
  4. 6. JOB DESCRIPTION <ul><li>Manager </li></ul><ul><li>Person who manage the activities </li></ul><ul><li>Cashier </li></ul><ul><li>- is an occupation focused on the handling of cash money. </li></ul><ul><li>Aesthetician </li></ul><ul><li>Person who is responsible for the manicure and pedicure. </li></ul><ul><li>Massage Therapist </li></ul><ul><li>- can specialize in different types of massage. </li></ul>
  5. 7. OPERATIONS <ul><li>MASSAGE </li></ul><ul><li>*Swedish Massage- massage therapist use long smooth strokes, kneading, and circular movements on superficial layers of muscle using lotion or oil. </li></ul><ul><li>*Aromatherapy Massage- massage therapists add one or more scented plants oil to address specific needs. </li></ul>
  6. 8. *Deep Tissue Massage - targets the deeper layers of the muscle and connective tissue. Massage therapist uses slower strokes techniques across the grain of the muscle. *Shiatsu - is a form of Japanese bodywork that uses localized finger pressure in a rhythmic sequence on acupuncture meridians. *Thai massage - aligns the energies of the body using gentle pressure on specific points. *Reflexology - sometimes called foot massage. Applying pressure to certain points on the foot that correspond to organs and system in the body.
  7. 9. *Back Massage - massage therapist focuses on the back of the customer. *Balinese Massage- is a full body, deep tissue, holistic treatment that combines acupuncture, reflexology, stretching and aromatherapy.
  8. 10. Hot Stone Massage Hot Stone Massage is a new treatment that is becoming extremely popular in day spas, and finding its way into various modalities such as chiropractic care and medically based treatments around the world. This course can easily make you more marketable and increase your income, while saving your hands from the typical wear and tear experienced in performing a traditional massage.  <ul><li>Hot Stone Massage </li></ul>
  9. 11. <ul><li>WAXING </li></ul><ul><li>Waxing is a method of semi-permanent hair removal which removes the hair from the root. New hair will not grow back in the previously waxed area for two to eight weeks. Almost any area of the body can be waxed, including eyebrows, face, bikini area, legs, arms, back, abdomen and feet. There are many types of waxing suitable for removing unwanted hair. </li></ul><ul><li>*Leg Waxing </li></ul><ul><li>*Underarm Waxing </li></ul><ul><li>*Back Waxing </li></ul><ul><li>*Bikini Wax </li></ul>
  10. 12. <ul><li>Body Scrub </li></ul><ul><li>Body Scrub (or Body Polish) is a beauty ritual that helps maintain your skin's beauty, color, softness and well-being. It boosts the effectiveness of serums or creams that are applied after shower! It is a suspension of coarse granules (apricot, walnut, oatmeal or sea salt) in a semi-liquid medium or gel (often resembling the consistency of body butter or a moisturizing lotion). </li></ul>
  11. 13. The scrub agent helps to remove dead skin off your body and expose a supple layer of younger skin, making you feel fresh and rejuvenated. If your skin had become rough and has darkened due to pollution or exposure to dust, you can use a body scrub to remove the rough skin layer leaving you with a soft and supple skin. Generally used in a complete spa treatment, body scrub involves the use of an exfoliating body scrub and is followed by a hydrating body wrap to nourish the skin and keep it fresh and supple. In case you are not going for the beauty treatment at a spa, you can use a body scrub while having your bath and exfoliate your skin.
  12. 14. *Salt Scrub- exfoliating your skin and removing dead skins at the surface. *Sugar Scrub- perfect for sensitive skin or for those looking for a gentler exfoliation. *Herbal and other Natural scrub- use variety of herbs, floral, and other natural products. *Chemical Scrub- contain fruit acids that help break own the dying skin cells at the surface.
  13. 16. MARKETING <ul><li>MOTIF OF THE PLACE </li></ul><ul><li>-Nature’s style </li></ul><ul><li>Our business is located at Eastwood Libis, Quezon City. It has a 89 sq.meter with maximum of 10 to 15 persons. </li></ul><ul><li>The commercial space rent in Eastwood costs 50,000.00/month. </li></ul>
  14. 17. NEWSPA PRICE LIST <ul><li>Swedish Massage- 250.00-450.00 </li></ul><ul><li>Hot Stone Massage- 250.00-450.00 </li></ul><ul><li>Deep Tissue Massage- 250.00-450.00 </li></ul><ul><li>Aromatherapy Massage- 250.00-450.00 </li></ul><ul><li>Shiatsu Massage- 250.00-450.00 </li></ul><ul><li>Thai Massage- 250.00-450.00 </li></ul><ul><li>Reflexology- 250.00-450.00 </li></ul><ul><li>Back Massage- 250.00 </li></ul><ul><li>Balinese Massage- 250.00-450.00 </li></ul><ul><li>Underarm waxing- 350.00 </li></ul><ul><li>Leg Waxing- 500.00 </li></ul><ul><li>Nail Spa w/ Manicure- 150.00 </li></ul><ul><li>Foot Spa w/ Pedicure- 150.00 </li></ul><ul><li>Hair Spa- 500.00 </li></ul><ul><li>Combination Spa- 1,200.00 </li></ul>
  15. 18. SPA EQUIPMENT <ul><li>Pillows </li></ul><ul><li>Towel </li></ul><ul><li>Blanket </li></ul><ul><li>Hairnet </li></ul><ul><li>Gloves </li></ul><ul><li>Foot mask </li></ul><ul><li>Mask </li></ul><ul><li>Bathroom Tissue </li></ul><ul><li>Facial Tissue </li></ul><ul><li>Alcohol </li></ul><ul><li>Foot spa Machine </li></ul><ul><li>Spatula </li></ul><ul><li>Callous Rem </li></ul>
  16. 19. <ul><li>Massage Bed </li></ul><ul><li>Sofa set </li></ul><ul><li>Massage chair </li></ul><ul><li>Lotion </li></ul><ul><li>Wax </li></ul><ul><li>scrubber </li></ul>
  17. 20. FINANCIAL <ul><li>CAPITAL- 1,500,000 </li></ul><ul><li>Initial capital of Stockholders </li></ul><ul><li>Ethel- 300,000 </li></ul><ul><li>Christine-300,000 </li></ul><ul><li>Angelica- 300,000 </li></ul><ul><li>Christine L.-300,000 </li></ul><ul><li>Kristine-300,000 </li></ul>
  18. 21. Projected Annual Income Statement (Sample Projection)‏
  19. 22. Aspen Spas Projected Annual Income Statement P 11,302,200.00 Total Overhead Service Revenue P 2,340,000.00 (1,300 x 5 x 30 x 12)‏ Combination Spa Treatment P 540,000.00 (300 x 5 x 30 x 12)‏ Waxing (Underarm)‏ P 1,078,200.00 (599 x 5 x 30 x 12)‏ Waxing (Leg)‏ P 720,000.00 (400 x 5 x 30 x 12)‏ Hand Spa P 720,000.00 (400 x 5 x 30 x 12)‏ Foot Spa P 2,160,000.00 (600 x 10 x 30 x 12)‏ Half Body Massage P 3,744,000.00 (1,040 x 10 x 30 x 12)‏ Whole Body Massage Annual Service Revenue:
  20. 23. P 7,392,200.00 - P 3,910,000.00 P 11,302,200.00 Net Income (w/o Tax)‏ P3,910,000.00 Subtotal P 300,000.00 Others (Advertising, supplies, etc.)‏ P 250,000.00 Repair and Maintenance P 700,000.00 Utilities P 1,860,000.00 Labor P 800,000.00 Rent Annual Cost to Operate:
  21. 24. Heaven & Earth Projected Annual Income Statement P 5,787,600.00 Total Overhead Service Revenue P 2,184,000.00 (1,000 x 7 x 26 x 12)‏ Combination Spa Treatment P 655,200.00 (300 x 7 x 26 x 12)‏ Waxing (Underarm)‏ P 873,600.00 (400 x 7 x 26 x 12)‏ Waxing (Leg)‏ P 218,400.00 (100 x 7 x 26 x 12)‏ Hand Spa P 218,400.00 (100 x 7 x 26 x 12)‏ Foot Spa P 468,000.00 (100 x 15 x 26 x 12)‏ Half Body Massage P 1,170,000.00 (250 x 15 x 26 x 12)‏ Whole Body Massage Annual Service Revenue:
  22. 25. P 3,437,600.00 - P 2,350,000.00 P 5,787,600.00 Net Income (w/o Tax)‏ P2,350,000.00 Subtotal P 150,000.00 Others (Advertising, supplies, etc.)‏ P 150,000.00 Repair and Maintenance P 450,000.00 Utilities P 1,120,000.00 Labor P 480,000.00 Rent Annual Cost to Operate:
  23. 26. Bioessence Projected Annual Income Statement P 2,347,200.00 Total Overhead Service Revenue P 360,000.00 (250 x 5 x 24 x 12)‏ Waxing (Underarm)‏ P 432,000.00 (300 x 5 x 24 x 12)‏ Waxing (Leg)‏ P 201,600.00 (100 x 7 x 24 x 12)‏ Hand Spa P 201,600.00 (100 x 7 x 24 x 12)‏ Foot Spa P 460,800.00 (200 x 8 x 24 x 12)‏ Half Body Massage P 691,200.00 (300 x 8 x 24 x 12)‏ Whole Body Massage Annual Service Revenue:
  24. 27. P 847,200.00 - P 1,500,000.00 P 2,347,200.00 Net Income (w/o Tax)‏ P 1,500,000.00 Subtotal P 100,000.00 Others (Advertising, supplies, etc.)‏ P 100,000.00 Repair and Maintenance P 300,000.00 Utilities P 600,000.00 Labor P 400,000.00 Rent Annual Cost to Operate:
  25. 28. Body Regen Massage & Spa Projected Annual Income Statement P 3,300,600.00 Total Overhead Service Revenue P 540,000.00 (450 x 5 x 20 x 12)‏ Waxing (Underarm)‏ P 660,000.00 (550 x 5 x 20 x 12)‏ Waxing (Leg)‏ P 432,000.00 (150 x 12 x 20 x 12)‏ Hand Spa P 576,600.00 (200 x 12 x 20 x 12)‏ Foot Spa P 420,000.00 (250 x 7 x 20 x 12)‏ Half Body Massage P 672,000.00 (400 x 7 x 20 x 12)‏ Whole Body Massage Annual Service Revenue:
  26. 29. P 550,600.00 - P 2,750,000.00 P 3,300,600.00 Net Income (w/o Tax)‏ P 2,750,000.00 Subtotal P 200,000.00 Others (Advertising, supplies, etc.)‏ P 150,000.00 Repair and Maintenance P 480,000.00 Utilities P 1,200,000.00 Labor P 720,000.00 Rent Annual Cost to Operate:
  27. 30. New Spa Projected Annual Income Statement P 10,530,000.00 Total Overhead Service Revenue P 3,024,000.00 (1,200 x 7 x 30 x 12)‏ Combination Spa Treatment P 630,000.00 (350 x 5 x 30 x 12)‏ Waxing (Underarm)‏ P 900,000.00 (500 x 5 x 30 x 12)‏ Waxing (Leg)‏ P 900,000.00 (500 x 5 x 30 x 12)‏ Hair Spa P 432,000.00 (150 x 8 x 30 x 12)‏ Nail Spa P 432,000.00 (150 x 8 x 30 x 12)‏ Hand Spa P 432,000.00 (150 x 8 x 30 x 12)‏ Foot Spa P 1,350,000.00 (250 x 15 x 30 x 12)‏ Half Body Massage P 2,430,000.00 (450 x 15 x 30 x 12)‏ Whole Body Massage Annual Service Revenue:
  28. 31. P 7,330,000.00 - P 3,200,000.00 P 10,530,000.00 Net Income (w/o Tax)‏ P 3,200,000.00 Subtotal P 250,000.00 Others (Advertising, supplies, etc.)‏ P 200,000.00 Repair and Maintenance P 550,000.00 Utilities P 1,600,000.00 Labor P 600,000.00 Rent Annual Cost to Operate:
  29. 32. Marketing Strategy: Product / Business: New Spa Place: Eastwood City, Libis, Quezon City Services Offered: Whole/half Body Massage, Foot/Hand/Nail/Hair Spa, Waxing, etc. Price Range: P150.00 – P1,200.00 Promotion/s: Flyers, Tarpaulin, LCD Display, Neon Signs, Local News Papers, etc. Product / Business: Aspen Spas Place: Sta. Lucia East Grand Mall, Cainta, Rizal Services Offered: Whole/half Body Massage, Foot/Hand Spa, Waxing, etc. Price Range: P400.00 – P1,300.00 Promotion/s: Flyers, Tarpaulin, Signage, etc.
  30. 33. Product / Business: Heaven & Earth Place: Araneta Center, Cubao, Quezon City Services Offered: Whole/half Body Massage, Foot/Hand Spa, Waxing, etc. Price Range: P100.00 – P1,000.00 Promotion/s: Flyers, Signage, etc. Product / Business: Bioessence Spa Place: Araneta Center, Cubao, Quezon City Services Offered: Whole/half Body Massage, Foot/Hand Spa, Waxing, etc. Price Range: P100.00 – P300.00 Promotion/s: Flyers, Signage, etc. Product / Business: Body Regen Massage & Spa Place: Robinsons Rizal Branch Services Offered: Whole/half Body Massage, Foot/Hand Spa, Waxing, etc. Price Range: P150.00 – P550.00 Promotion/s: Flyers, Signage, etc.
  31. 34. 42/60 44/60 41/60 52/60 55/60 Total Score = 6 7 5 10 10 Intangibles 7 8 7 8 10 Variety of Services 7 7 7 9 9 Quality 6 7 5 10 9 Comfort/Luxury 7 7 8 8 10 Location 9 8 9 7 7 Price Regen Massage & Spa Heaven & Earth Bioessence Aspen Spas New Spa Key Success Category
  32. 35. S = Strength/s W = Weakness/es Body Regen Massage & Spa S – Price W – Comfort, Intangibles, Location, etc. Heaven & Earth S – Price & Variety W – Comfort, Intangibles, Location, etc. Bioessence S – Price W – Comfort, Intangibles, Location, etc. Day Spa Competitor’s Analysis New Spa S – Location, Comfort, Variety, Quality, & Intangibles W - Price Aspen Spas S – Location, Comfort, Variety, Quality, & Intangibles W - Price
  33. 36. -Fin -

×