Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

5 tips to help you sell your elearning courses

307 views

Published on

5 important elements that every course provider needs to make his/her courses desirable and at the end of the day, drive sales.

Learn more about eLearning and online training on our blog:

http://www.efrontlearning.net/blog/

Published in: Education
  • Be the first to comment

  • Be the first to like this

5 tips to help you sell your elearning courses

  1. 1. tips to help you sell your eLearning courses5 $ $ $ $ $ $ $ $ $ $ $ $ $ $ $ $$ $ $ $
  2. 2. “If you build it, they will come” This is the famous line from “Field of Dreams”. It seldom works that way in real life.
  3. 3. To run a successful eLearning business you’ll have to wear many hats (or hire the right people to do the wearing). Think of your target audience.
  4. 4. Here are five tips: $ $ $ $ $ $ $ $ $ $ $ $ $ $ $ $ $ $ $ $
  5. 5. 1. Scratch an itch Begin by considering what would attract enough customers to sustain it:
  6. 6. •Solve a real problem (Learn english or guitar. Not Latin) •Similarly, a subject that millions enjoy but nobody would pay to learn is also a no-no. E=mc2
  7. 7. 2. Find a niche Small and specialized markets are called “niches”. Study market and decide to cater to one.
  8. 8. 3. Create your courses with your customers in mind If you’re selling courses, you’ll also have to think of your students as customers. +
  9. 9. One important rule is to neither bore them nor discourage them with difficult to follow lessons.
  10. 10. Try to make your courses fun and rewarding to follow, and try to have the appropriate learning pace for your audience.
  11. 11. 4. Be flexible Your students might be in different timezones or study at home after work.
  12. 12. Flexibility and adaptability to particular needs is supposed to be a core advantage of eLearning.
  13. 13. Offer courses in several “packages”, allowing your students to pick the one that works for them. Listen to your students’ opinions and and adapt your courses accordingly.
  14. 14. 5. Market the hell out of it You can’t avoid it. Don’t be afraid to be social. Embrace blogging, Facebook, Twitter, YouTube. Be where the people are.
  15. 15. Find out the best places to advertise and market your business depending on your market. Guitar lessons? “Guitar World” or “Rolling Stone”, not the New York Times! ≠ BUSINESS
  16. 16. Remember. Find your niche, solve a real problem people have, cater to your customer needs, be flexible, and market the hell out of your product. $ $ $ $ $ $ $ $ $
  17. 17. Train people. Better. Want to learn more? Contact us! Shedule a demo efrontlearning.net/demo Stay in touch @eFrontLearning Contact us info@efrontlearning.net $ $ $ $ $ $ $ $ $ $ $ $ $ $ $

×