This document discusses how communities can build innovation economies through strategic doing. It outlines how Oklahoma City transformed from a "basket case" in 1993 to a national model by 2017 by embracing open networks, clusters, and new ways of thinking, behaving, and doing. The key is developing five types of networks through a process of strategic doing that aligns assets and opportunities to accelerate solutions. Strategic doing sessions can activate clusters quickly by moving people to collaborative action. Higher education can anchor clusters, while development organizations align to advance strategic agendas through place-based innovation.

1. Innovation Economics:
Harnessing the Power of
Open Networks
Ed Morrison
Purdue Center for Regional Development
June 24, 2011

2. Oklahoma City, 1993
A basket case

3. Oklahoma City, 2010
A national model

4. Realities in 1993...

5. Another clear fact
Globalization matters

6. Networks matter

7. First rumblings of the Internet
Millions of Users
2,000
1,500
1,000
500
0
1995 1998 2001 2004 2007 2010

8. Clusters matter

9. OK, Smart guy...
How do you build
an innovation economy?
How do you develop clusters?

10. New Ways of
It comes down Thinking
to this...
New Ways of
Behaving
New Ways of
Doing

11. New Ways of
It comes down Thinking
to this...
New Ways of
Behaving
New Ways of
Doing

12. The Shanghai Perspective
Deal with it

13. Confront your Switchpoint
We have choices to make

14. Engage the Internet
Our first interactive mass medium

15. Move to a new S curve
Wealth created by networks

16. Understand the challenges
We are between two economies

17. Link assets to create
pathways and opportunities

18. Develop 5 types of networks
Build a balanced portfolio

19. Find the leverage points
Everything is connected

20. Think in new ways
Networks are different

21. Study networks
Welcome to a new world

22. Molecular biology
Look familiar?

23. Understand
Open Source
software
How did Linux happen?

24. Manage
complexity
with simplicity
The world is complex enough

25. It comes down New Ways of
to this... Thinking
New Ways of
Behaving
New Ways of
Doing

27. Our civic economy is in a ditch
Proof point: High School Dropouts

28. Transform our civic economy
To make our entire economy more productive

30. Create shared value
Vital to our productivity

31. Embrace diversity
What is the reality of the coffee cup?

32. Civility is strategic
So we can do complex thinking

33. Create rules of civility
There are none, unless we do

35. Cross invisible fences
(They don’t work in global markets...besides they’re for dogs)

36. Confront your Personal Switchpoint
Behave in ways that build trust and mutual respect
If your actions inspire others to dream more,
learn more, do more and become more,
you are a leader
John Quincy Adams

37. It comes down New Ways of
to this... Thinking
New Ways of
Behaving
New Ways of
Doing

38. Why Strategic Doing?
Old approaches are too costly, inflexible and difficult to manage

39. Strategic Doing aligns networks
with “Link and Leverage” Strategies

41. Powerful experiences
Experiences that connect and move people...
Strategic Doing session
Kokomo, IN

42. Innovation
The Nation’s first green manufacturing certification
Starting point:
12 people conducting a Strategic
Doing session in the basement of the
White County courthouse

43. Cluster activation
Milwaukee Water Cluster launched a strategic agenda

44. Speed
Milwaukee Water Cluster 3 months after launch session

45. Strategic Doing accelerates trust
By moving people to action quickly

46. A core team leads the cluster
The team commits to principles of open innovation

47. Core Team
Privately led with civic
support
Commitment to
collaborative innovation
(creating shared value)
Rules on information
sharing, confidentiality,
governance emerge

48. Higher education anchors
Colleges and universities can anchor the cluster

49. Others align to the cluster
Development organizations align to advance the strategy agenda

50. Build strategy portfolios
Five types of networks support a cluster

51. Place-based
innovation
Use the same strategy
map

52. Charleston Digital Corridor
Place-based innovation

53. 21 million jobs
needed to return to full employment
by 2020
Source: McKinsey Global Institute

54. OK, Smart guy... New Ways of
How do you build
an innovation economy? Thinking
New Ways of
Behaving
New Ways of
Doing

55. OK, Smart guy... New Ways of
How do you build
an innovation economy? Thinking
New Ways of
Behaving
New Ways of
Doing

56. Small Business Vitality Rankings
We can transform
1. Austin
2. Oklahoma City
3. Charleston, SC
Source: Business Journal Digital Network
April 11, 2011

58. Strategic Doing
Accelerating solutions through civic collaboration

59. Coming Fall 2011
Purdue Strategic Doing Professional Certification

60. Get Connected
Purdue Center for Regional Development

61. Thank you!
Ed Morrison