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“Everything that can 
be disrupted will be” 
Edwin Korver – Social Entrepreneur 
Rotterdam (NL), Sept. 24th, 2014
Let’s define disruption ..
Not this ..
Disruptive innovation: a better, 
lower cost and rapidly adopted 
displacement of earlier technology. 
Eliminating existing suppliers, changing supply chains or 
creating new or alternative markets.
Everything that can be disrupted will be - Social Media Week 2014
Everything that can be disrupted will be - Social Media Week 2014
Everything that can be disrupted will be - Social Media Week 2014
Everything that can be disrupted will be - Social Media Week 2014
Everything that can be disrupted will be - Social Media Week 2014
Everything that can be disrupted will be - Social Media Week 2014
Everything that can be disrupted will be - Social Media Week 2014
Everything that can be disrupted will be - Social Media Week 2014
Everything that can be disrupted will be - Social Media Week 2014
Everything that can be disrupted will be - Social Media Week 2014
Everything that can be disrupted will be - Social Media Week 2014
Everything that can be disrupted will be - Social Media Week 2014
Everything that can be disrupted will be - Social Media Week 2014
Everything that can be disrupted will be - Social Media Week 2014
Everything that can be disrupted will be - Social Media Week 2014
Peter Diamanis: 
“Technology is a resource-liberating 
mechanism. It can make the once 
scarce the now abundant.” 
Best-selling author, founder of the X PRIXE Foundation, co-founder 
of Singularity University.
Jeremy Rifkin: 
“The Zero Marginal Cost Society” 
Best-selling author, The Third Industrial Revolution (2011), 
founder and CEO of TIR Consulting Group LLC.
Technology changed, 
but have we?
For over 10.000 years we were 
farmers. Seasonal preparations, 
repetitiveness, superstition and 
rituals are wired into our minds.
Croation tennis star Goran 
Ivanisevic would literally repeat 
the day he’d won: eat in the same 
restaurant, wear the same clothes, 
and talk to the same people.
Croation tennis star Goran 
Ivanisevic would literally repeat 
the day he’d won: eat in the same 
restaurant, wear the same clothes, 
and talk to the same people. 
Tennis star Serena Williams is no 
different: she will wear the same 
pair of socks for the entirety of the 
tournament.
Football Croation player tennis John star Goran 
Henderson 
Ivanisevic required a would team’s literally athletic repeat 
trainer 
the to slap day him he’d across won: eat the in face the until same 
‘he 
restaurant, tasted blood wear in his the mouth’ same to clothes, 
get 
him and talk pumped to the up same for a people. 
game.
Albert Einstein (1879-1955): 
“Insanity is doing the same thing 
over and over again and expecting 
different results.”
After 10.000 years of grain spirits 
.. we want the same results.
We only want (to) change, if we 
believe it will improve our lives. 
Obama’s Election Campaign 2008 was about change that was believed 
to be for the better of the individual and the society.
Change + Crisis = Chaos
Innovation today is mostly 
about making things better, more 
durable and cheaper.
’75% of millennials would rather 
spend money on an experience 
(concert, festivals, ..), instead of 
buying tangible products.’ 
Study by Eventbrite: 69% of millennials 
experience FOMO. It is an epidemic.
If this is your audience: 
Can you change your product to 
become an experience?
We’re social, sharing, 
partying, gathering, redefining, 
designing, inventing ..
We’re the new hippies .. 
Poland’sWoodstock Festival version of 2014, 
following the festival in 1969 in Bethel, USA.
Is the revival of Woodstock 
typical or just a coincedence?
Nikolai Kondratiev: 
1925 ‘The Major Economic Cycles’ 
Also know as the K-wave 
Russian agricultural economist, University of Petersburg, 
convicted in 1930, executed in 1938 by Stalin.
Everything that can be disrupted will be - Social Media Week 2014
Everything that can be disrupted will be - Social Media Week 2014
Prof. dr. Coen Teunings: 
‘Dutch GDP should have been 
15-20% higher today, if we were to 
draw a trendline from 2008.’ 
Former director of Centraal Planbureau.
How does technology 
influence the economy?
Carlota Perez: 
2002 ‘Technological Revolutions 
and Financial Capital’ 
British-Venezuelan scholar, London School of Economics, 
international consultant of major corporations.
Everything that can be disrupted will be - Social Media Week 2014
Is there a relation between 
economical waves, technological 
surges and business cycles?
Everything that can be disrupted will be - Social Media Week 2014
Everything that can be disrupted will be - Social Media Week 2014
Everything that can be disrupted will be - Social Media Week 2014
Everything that can be disrupted will be - Social Media Week 2014
Everything that can be disrupted will be - Social Media Week 2014
Everything that can be disrupted will be - Social Media Week 2014
John Kotter: 
“Change the game internally ..” 
Best-selling author, Harvard Business School, Konosuke 
Matsushita Professor of Leadership
Youtube Tip: “Triumpf of the Nerds”
Let’s enjoy our journey to the future .. 
Thank you for your attention - @edwinkorver 
SocialMediaCenter.nl – SocialBusiness.Expert
Herman Toch in ‘Happy Profit’: 
1. Linear to circular 
2. From mass to personalized 
3. Long to short term 
4. Closed to open 
5. Centralized to de-centralized 
6. Top-down to bottom-up 
7. Profit to purpose 
8. Product to product-service 
9. Market to market-service 
Co-founder of Dreams & Fears, global marketer, author.
Jeremy Gutsche: 
“Turn chaos into opportunity. 
Create a culture of innovation. 
Filter through all the noise. 
Increase your odds. Infectiously 
market your ideas.” 
MBA, CFA, Founder of Trendhunter.com, best-selling author 
of ‘Exploiting Chaos’, innovation expert, keynote speaker.

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Everything that can be disrupted will be - Social Media Week 2014

  • 1. “Everything that can be disrupted will be” Edwin Korver – Social Entrepreneur Rotterdam (NL), Sept. 24th, 2014
  • 4. Disruptive innovation: a better, lower cost and rapidly adopted displacement of earlier technology. Eliminating existing suppliers, changing supply chains or creating new or alternative markets.
  • 20. Peter Diamanis: “Technology is a resource-liberating mechanism. It can make the once scarce the now abundant.” Best-selling author, founder of the X PRIXE Foundation, co-founder of Singularity University.
  • 21. Jeremy Rifkin: “The Zero Marginal Cost Society” Best-selling author, The Third Industrial Revolution (2011), founder and CEO of TIR Consulting Group LLC.
  • 23. For over 10.000 years we were farmers. Seasonal preparations, repetitiveness, superstition and rituals are wired into our minds.
  • 24. Croation tennis star Goran Ivanisevic would literally repeat the day he’d won: eat in the same restaurant, wear the same clothes, and talk to the same people.
  • 25. Croation tennis star Goran Ivanisevic would literally repeat the day he’d won: eat in the same restaurant, wear the same clothes, and talk to the same people. Tennis star Serena Williams is no different: she will wear the same pair of socks for the entirety of the tournament.
  • 26. Football Croation player tennis John star Goran Henderson Ivanisevic required a would team’s literally athletic repeat trainer the to slap day him he’d across won: eat the in face the until same ‘he restaurant, tasted blood wear in his the mouth’ same to clothes, get him and talk pumped to the up same for a people. game.
  • 27. Albert Einstein (1879-1955): “Insanity is doing the same thing over and over again and expecting different results.”
  • 28. After 10.000 years of grain spirits .. we want the same results.
  • 29. We only want (to) change, if we believe it will improve our lives. Obama’s Election Campaign 2008 was about change that was believed to be for the better of the individual and the society.
  • 30. Change + Crisis = Chaos
  • 31. Innovation today is mostly about making things better, more durable and cheaper.
  • 32. ’75% of millennials would rather spend money on an experience (concert, festivals, ..), instead of buying tangible products.’ Study by Eventbrite: 69% of millennials experience FOMO. It is an epidemic.
  • 33. If this is your audience: Can you change your product to become an experience?
  • 34. We’re social, sharing, partying, gathering, redefining, designing, inventing ..
  • 35. We’re the new hippies .. Poland’sWoodstock Festival version of 2014, following the festival in 1969 in Bethel, USA.
  • 36. Is the revival of Woodstock typical or just a coincedence?
  • 37. Nikolai Kondratiev: 1925 ‘The Major Economic Cycles’ Also know as the K-wave Russian agricultural economist, University of Petersburg, convicted in 1930, executed in 1938 by Stalin.
  • 40. Prof. dr. Coen Teunings: ‘Dutch GDP should have been 15-20% higher today, if we were to draw a trendline from 2008.’ Former director of Centraal Planbureau.
  • 41. How does technology influence the economy?
  • 42. Carlota Perez: 2002 ‘Technological Revolutions and Financial Capital’ British-Venezuelan scholar, London School of Economics, international consultant of major corporations.
  • 44. Is there a relation between economical waves, technological surges and business cycles?
  • 51. John Kotter: “Change the game internally ..” Best-selling author, Harvard Business School, Konosuke Matsushita Professor of Leadership
  • 52. Youtube Tip: “Triumpf of the Nerds”
  • 53. Let’s enjoy our journey to the future .. Thank you for your attention - @edwinkorver SocialMediaCenter.nl – SocialBusiness.Expert
  • 54. Herman Toch in ‘Happy Profit’: 1. Linear to circular 2. From mass to personalized 3. Long to short term 4. Closed to open 5. Centralized to de-centralized 6. Top-down to bottom-up 7. Profit to purpose 8. Product to product-service 9. Market to market-service Co-founder of Dreams & Fears, global marketer, author.
  • 55. Jeremy Gutsche: “Turn chaos into opportunity. Create a culture of innovation. Filter through all the noise. Increase your odds. Infectiously market your ideas.” MBA, CFA, Founder of Trendhunter.com, best-selling author of ‘Exploiting Chaos’, innovation expert, keynote speaker.