8 in 10 College Students Regularly Use a Smartphone (86%) 64% of students now use a smartphone at least twice a week for school work.
A native app is an app downloaded off the app stores, like Apple and Android. (Icon on Home Screen)
A mobile website is viewed through a web browser, like Safari or Chrome. (type URL in browser)
Establish your broad goals regarding mobile better reach certain communities? increase circulation? increase engagement? Identify your target audience(s) and their needs expand beyond current library users? local professionals, diverse population, in-frequent library visitors Define your ROI expectations and continuously measure circs/card holder? new card holders acquired? increase in % of pop served that uses library per mo? reduction in cost per circ? increase in library use by a specific demographic (age, language, use of resources)?
Lightning talk - Boopsie
Presented by Randy Maxey, Director of Sales,Demco Software
Who is this Boopsie Company?
Industry Leader ProvidingApps to Libraries
Worldwide Since 2006
PartnersWith Companies Like EBSCO, Overdrive,
ProQuest, Gale, Zinio, 3MCloud, Axis360, Mango
Languages, and more
Over 4,000+ CustomersWorld wide
AggregatesContent Into One App with User-Rich
Demand for off-site access is growing! Almost all (97.6%, n = 545) respondents
agreed that demand for off-site access is growing. It was considered that the
most likely reason for this is that research is increasingly taking place on mobile
devices (84.3% of 459 respondents considered this a likely reason).
• The fact that research is increasingly taking place at home was also
considered by many to be a factor, with 76.5% of 459 respondents choosing
• Users are increasingly comfortable with digital formats and their
expectations are shaped by 24/7 digital availability.
• Users increasingly work or study in multiple locations, often without a central
“on-site” base; being “on-site” is not necessarily the norm, and can be an
• Research and learning are increasingly taking place at home, or
“interstitially” – in the gaps between other activities, and often in public
places such as on trains or in cafés.
Information Discovery &The Mobile Landscape
Layer / ILS
71% say that tablets help
students study more
efficiently. (Pearson Mobile Device
More college students in
2016 feel that tablets help
them perform better in
64% of college students
use a smartphone for
college work 2 to 3 times a
week or more. (Pearson Mobile
Device Student Survey: 2015)
Why is 90% of Users’ Mobile DeviceTime
Spent “in Apps”?
● Faster, better experience than a
● Access to more features and
● Push notification capabilities
● By end of 2016, mobile device
users will spend 3 hours 15 minutes
per day using apps.
Source: eMarketer Jan 14, 2016 - http://www.emarketer.com/Article/How-
Feature: Digital Resource Integrations
Feature: Unified My Account
Login will be replayed on each
Patron can logout and use some
other credentials if desired, mix
This technology "remembers"
and auto logs patrons in when
they tap on a particular
Library card account (ILS)
3M Cloud Library
Feature: Events Calendar
56% of Americans use their phone at least occasionally to learn about community events or activities, with 18% doing this frequently
(Free Service): Customer Controls
A plugin and training set
that enables your
member to make
changes to your library’s
app on your own.
Boopsie Inc., 2015
Proprietary.Confidential. Do Not Share.
Make informed budget
allocation decisions and
monitor usage of your
resources based on:
● Unique users
● Operating system
● Specify your desired
Feature: Push Notifications
Instantly notify app users
about important updates,
special hours, new content,
and other important library
notifications in advance.
• It is easy for your staff to implement and maintain
• Aids in increasing the usage of expensive subscriptions
• Protects your library from how quickly technologies change
• Provides a solution to your patrons on their mobile devices
• Use and build your library’s brand in your community
Director of Sales