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As Media Queries são só um detalhe!

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Palestra ministrada no dia 26/08/2015 no 7Masters Design Responsivo (setemasters.imasters.com.br/edicoes/design-responsivo/), falando sobre Responsive Design Workflow.

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As Media Queries são só um detalhe!

  1. 1. As Media Queries são só um detalhe
  2. 2. …não, pera!
  3. 3. Associar os esforços para o desenvolvimento de uma interface responsiva a etapa de Front-End é um dos maiores equívocos atuais do desenvolvimento web.
  4. 4. http://alistapart.com/article/responsive-web-design
  5. 5. Responsive Design Workflow
  6. 6. Responsive Design Workflow 1. Pesquisa com usuários 2. Estratégia de conteúdo 3. Design de Interação 4. Design Visual 5. Implementação
  7. 7. Pesquisa
 com usuários1
  8. 8. Compreender o
 contexto de uso
  9. 9. Contexto Desktop (Interface Gráfica de Usuário) 1. Atenção elevada 2. Tela grande e controle mediado 3. Maior precisão, menor imersão 4. Produtividade e eficiência nas tarefas 5. Conexão rápida 6. Posição estática
  10. 10. Contexto Mobile (Interface Natural de Usuário) 1. Pouca atenção 2. Tela pequena e manipulação direta 3. Menor precisão, maior imersão 4. Tarefas sociais e colaborativas 3. Conexão lenta 4. Posição dinâmica
  11. 11. Design Centrado no Usuário é o processo onde mantemos o foco nas necessidades, desejos e limitações dos usuários durante todo o projeto, a cada tomada de decisão, desde a concepção até o lançamento do produto.
  12. 12. Estratégia
 de conteúdo2
  13. 13. Estabelecer uma escala hierárquica de importância das informações textuais e gráficas do site.
  14. 14. Repensar a hierarquia e a pertinência de apresentação dessas informações em diferentes contextos e dispositivos.
  15. 15. # Conteúdo Site atual Novo site 1 Links úteis √ √ 2 Informações de Perfil √ √ 3 Navegação Primária √ √ 4 Botão de Login √ √ 5 Meus Eventos √ √ 6 Minhas tarefas √ √ 7 Publicidade √ √ 8 Qualificações √ √ 9 Áreas de destaque √ √ 10 Informações de mercado √ X 11 Arquivos para Download √ X 12 Rodapé √ √ 13 Atividades Recentes X √ 1 2 3 4 5 6 7 8 9 10 11 12 13
  16. 16. 1 2 3 4 5 6 7 8 9 10 11 12
  17. 17. 1 2 3 4 5 6 7 8 9 12
  18. 18. Design de 
 Interação3
  19. 19. http://www.uxmatters.com/mt/archives/2013/02/how-do-users-really-hold-mobile-devices.php
  20. 20. 5mm 7mm 10mm #sqn
  21. 21. 5mm 7mm 10mm Mínimo
  22. 22. 5mm 7mm 10mm Ideal
  23. 23. Crie Protótipos Navegáveis. Eles ajudam a simular a experiência de navegação, a detalhar o fluxo de tarefas e a dimensionar o projeto de maneira mais eficiente.
  24. 24. Brad Frost “Repeat after me: Mobile Users will do anything and everything desktop users will do, provided it's presented in a usable way.”
  25. 25. Design 
 Visual4
  26. 26. Designing in the Browser
  27. 27. Style Tiles
  28. 28. HTML Style Guides
  29. 29. http://patternprimer.adactio.com/
  30. 30. http://patternprimer.adactio.com/
  31. 31. http://patternprimer.adactio.com/
  32. 32. http://patternprimer.adactio.com/
  33. 33. Implementação Front-End5
  34. 34. https://dribbble.com/shots/978949-Responsive-Wireframe-Templates-GIF
  35. 35. https://dribbble.com/shots/978949-Responsive-Wireframe-Templates-GIF
  36. 36. https://dribbble.com/shots/978949-Responsive-Wireframe-Templates-GIF
  37. 37. Ethan Marcotte “Fluid grids, flexible images, and media queries are the three technical ingredients for responsive web design, but it also requires a different way of thinking.”
  38. 38. Obrigado! Edu Agni é consultor especialista em Experiência do Usuário. Possui 12 anos de experiência nas áreas de design e usabilidade, e criador do UX.BLOG.

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