Editorially picked Best of List pagesApp Market rec lists do better than Apps, need a filter
15+ fields in rubric that roll-up into three main Learning Dimensions, and a score from final tally and editorial oversight
mediaType: webpage, video, printed book – we also have Apps and videogames, not in recommended either
Educational use: options so far only: "assignment," "group work” field trip, lesson plan, assessmentInteractivity type: Acceptable values: "active," "expositive," "mixed”Author – for rich snippets, separate from LRMI entirely but may affect SEO rank and does show up in display
Field note: contributed by teacher, plan not to mark this up yet, wait and see how the main review page does first so as not to bring in conflicting ratings. Depending on how this is picked up by search and usage, we will tag as needed later.
Complication is that some products will appear on both consumer and Graphite sites, need to tag properly to differentiate content. Currently no editorial content besides rating similar across both sites.
Drupal 7 site, Microdata module
Weaving the Semantic Web with Graphite
June 5, 2013Weaving theSemantic Webwith Graphite
What We Do•RateThe largest, most trusted library of age-appropriate media ratings and reviews, coveringnearly all kids and family media.•EducateAdvice and issue education for parents, educators, and policymakers, ranging from digitalcitizenship to limiting violence and commercialism. The Common Sense K-12 DigitalLiteracy and Citizenship curriculum has been implemented in more than 50,000 schoolsacross the globe. Closing in on 100K registered educators.•AdvocateAn authoritative and respected nonpartisan voice to policymakers, theindustry, legislators, and thought leaders – supported by a unique grassroots movementfrom concerned citizens.•InvestigateReliable, independent data on childrens use of media and technology and theimpact it has on their physical, emotional, social, and intellectual development.
• 19,000 reviews acrossall media types• Key rating elements:o Age-appropriatenesso Detailed “nutritionallabeling” of parentalpain pointso Learning potentialfor digital contento Over 25 major mediadistribution partnersCommon Sense Media: Ratings and Reviews
New “Learning Ratings” uncover the learningpotential of games, apps and websites• Explosion of digital media hasresulted in a confusinglandscape for parents• Parents want kids to consumemedia that is “good for them”• Educational experts helped usdevelop unique rating system• Covers core academic content +deeper learning skills and othersocial and emotional (21stcentury) skills• Learning Awards
typicalAgeRangecomputedmediaType? not clearratingValue and/or aggregateRating?nameimage urlabout?Does this remain untagged?userComments?Review?priceheadline?keywords? about?description?autourldateCreatededucationalFramework CCSSand itemReviewedabout?
Fields We Do Not Havepublisherauthor (of review w/ Google+)useRightsURL status?inLanguage English auto?interactivityType “mixed” default? Or “active” better?timeRequired skip for now?isBasedonURL do not haveeducationalUse group work, assignment, lesson plan, assessment, field triplearningResourceType Instructional Material, presentation, handout, syllabusintendedEndUser Student, teacher, administrator?isFamilyFriendly don’t have, automate if relevant?Does this highly structuredata remain untagged?Does this remain untagged?Do we tag UserReviews?LRMI Field NameOther FieldNo tag?LegendreviewBody
Tagging Approach and IssuesMove slowly: Do easy stuff first, learn fromconsumer site, watch.How Much to Expose? How will searchdevelopments alter Graphite in 2014-15?Granularity: Graphite on the product/ collectionlevel; how to best present/tag at the resourcelevel?Field Notes (UGC): See how editorial reviewsplay, then tag user reviews as needed.Drupal module: Can we contribute to LRMIincorporation in Microdata module/fieldformatters?
Product Editorial (Ed)Engineering Marketing (Ed)- Map & add fields- Automate easy pairs- Determine edge casesfor review- Approve and align terms- Enter content- Final say over edge cases- Add field formatters- Computed values- QA- Input on relevant termsand rich snippet content- Share analytics andtraffic impactsTagging Process
For Further InformationGraphite.org: email for sign-up;Register on CommonSenseMedia.orgas an Educator to use after betalaunch at ISTEomar@commonsense.org