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Open Educational Resources (OER): Guidance for
Institutional Decision Makers in Developing an OER
Strategy
Lisa Marie Blas...
15.11.2016
Why Strategy?
Graphic: https://commons.wikimedia.org/wiki/File:Wikimedia_Community_Logo-Mayflower_search.svg
3
Teams of learning designers,
SMES, visual designers, and
programmers to create OER; in-
house champions and
workshops
Re...
4
Results: 700+ courses
transitioned to OER; over 10
million USD in annual text-book
cost savings
Benefits: Cost savings f...
5
Mission: To be open to people, places, methods and ideas
Results: Well-defined OER policy and
positioning; 1,000+ learne...
Mission
Sustainability
and Flexibility
Value Added
Strategy
Value Chain in Higher Education
Pathak,V., & Pathak,K. (2010). Reconfiguring the higher education value chain. Management ...
Best Practices for an OER Strategy
Awareness
Faculty
Incentives
Champions Design
Teams
Student-
Centered
Learning
Mission
...
9
Photo: Alan Levine, https://flic.kr/p/i6cpkf
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European Distance Learning Week: Open Education at the meso level: “Guidance for decision makers in developing a OER strategy”

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Presentation by Lisa Marie Blaschke, University of Oldenburg, Germany for the European Distance Learning Week's third day webinar on "Evolving Open Education: life beyond MOOCs" - 9 November 2016
Recording of the discussion is available here: https://eden-online.adobeconnect.com/p6ax1hqjijs/

Published in: Education
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European Distance Learning Week: Open Education at the meso level: “Guidance for decision makers in developing a OER strategy”

  1. 1. Open Educational Resources (OER): Guidance for Institutional Decision Makers in Developing an OER Strategy Lisa Marie Blaschke, EDEN Vice President and Program Director at Carl von Ossietzky Universität Oldenburg Photo: https://www.flickr.com/photos/opensourceway/6555466069/
  2. 2. 15.11.2016 Why Strategy? Graphic: https://commons.wikimedia.org/wiki/File:Wikimedia_Community_Logo-Mayflower_search.svg
  3. 3. 3 Teams of learning designers, SMES, visual designers, and programmers to create OER; in- house champions and workshops Results: Increased number of OER; increased awareness; more use of open access publishing (OpenLibrary and AU Press) Goal: Lower costs and speed up course delivery Mission: …removal of barriers that restrict access to and success in university-level study and to increasing equality of educational opportunity for adult learners worldwide. Home of COL/UNESCO Chair of OER Benefits: More faculty collaboration (in and out of institution), less dependency on commercial publishers, more student-created OER
  4. 4. 4 Results: 700+ courses transitioned to OER; over 10 million USD in annual text-book cost savings Benefits: Cost savings for students; more learner- centered curriculum Team approach with instructional designers, library personnel, management, faculty. Mission: …improving the lives of adult learners; core values: Students first, accountability, diversity, integrity, excellence, innovation and respect Winner of OEC 2015 President’s Award Goal: Reduce textbook costs for over 84,000 students
  5. 5. 5 Mission: To be open to people, places, methods and ideas Results: Well-defined OER policy and positioning; 1,000+ learners converted annually; greater brand impact and increased income First place in Open Courseware Provider League Table Focus on adding value across the value chain; defining specific KPI measurements on conversion, brand impact, assets, and income Benefits: Increased access; growing use and re-use of media assets; new partnerships, business and process models; more academic and business research opportunities Goal: Expand OUUK market reach and OER production; opportunity for disruptive innovation Photo: By Chmee2 - Own work, CC BY-SA 3.0, https://commons.wikimedia.org/w/index.php?curid=25505876
  6. 6. Mission Sustainability and Flexibility Value Added Strategy
  7. 7. Value Chain in Higher Education Pathak,V., & Pathak,K. (2010). Reconfiguring the higher education value chain. Management in Education, 24(4), 166-171. Inbound Logistics Operations Outbound Logistics Marketing/S ales Services
  8. 8. Best Practices for an OER Strategy Awareness Faculty Incentives Champions Design Teams Student- Centered Learning Mission and Strategy Institutional Strengths
  9. 9. 9 Photo: Alan Levine, https://flic.kr/p/i6cpkf

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