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Around every corner we turn these days we hear about social media, bloggers, social networking. The list goes on and on. Using social media is just one tool in your outreach toolbox. Social media is an entry point and can be used as part of a larger plan to help you achieve your goals. Using Beth Kanter’s social media theory of Crawl, Walk, Run, Fly participants will plan their social media activities in easily accessible ways that help to serve organizational goals. Emily Davis will share the best practices for you and your organization no matter what your level of experience or comfort is with social media.