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Helping Farmers to realize their dream of sharing great and natural food to the already crumbling food system

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SA Presentation

  1. 1. Farmer’s Markets Advancement Program<br />By: Edward Sampoerna <br />(Event Header President of Alpha Gamma Sigma on Farmers Market)<br />
  2. 2. Presentation’s Agenda<br />Program’s Overview<br />Product distribution to Farmer’s Market<br />Volunteer based farmer’s market setting up<br />Product’s Display Importance<br />Event – Based Farmer’s Market<br />The Importance of Pet & Kid Friendly Farmer’s Market<br />PHOTOS<br />
  3. 3. I. Program’s Overview<br />Purpose: To increase farmer’s overall profit and give back to community by providing fresh and natural produce<br />Tools and Ways to do this: Presentations to farmers and owner of farmers market (such as this) to provide the needed business skills to realize this<br />How to approach? I have been partnering with the local Los Angeles Farmer’s Market Owner to give free of charge presentations on how to improve profits and general business efficiency to run these farmer’s markets<br />
  4. 4. II. Product distribution to Farmer’s Market<br />
  5. 5. Products that are arranged in a visually appealing way<br />
  6. 6. III. Volunteer based farmer’s market setting up<br />
  7. 7. Volunteer Helping to set up Farmer’s Market<br />
  8. 8. IV. Product’s Display Importance<br />Learn to boast about your own competitive advantage, for example: farmer’s market product’s competitive advantage is natural, free of chemicals, and better tasting product (PUT THAT ON THE SIGN)<br />
  9. 9. Sign that explain your competitive advantage<br />
  10. 10. V. Event – Based Farmer’s Market<br />Think on the customer demographic that goes to the farmers market? <br />Family……………………………………..90%<br />Individual…………………………………3%<br />Couples……………………………………1%<br />Group of Friends…………………………6%<br />From US Survey.com<br />Family is the obvious customer group that we want to go after, then set up a family based event, like 70’s Band or Live Music in the middle of the farmer’s market<br />
  11. 11. 70’s Music Band in SM Farmer’s Market<br />
  12. 12. VI. The Importance of Pet & Kid Friendly Farmer’s Market<br />Remember, Family is your largest customer demographics, what family brings? Kids and Pets<br />Therefore Setup a kids corner of pets’ amenities so that your customers enjoys their time better at our farmers market<br />
  13. 13. Kids Corner in Beverly Hills Farmers Market<br />
  14. 14. VII. Photos<br />
  15. 15. UGHH… SO Heavy<br />
  16. 16. These Apple Juices are incredibly fresh and tastes amazing<br />
  17. 17. Me with the Kids in Beverly Hills Farmers Market ( I wear the same Jacket haha)<br />
  18. 18. Me with the President of Santa Monica’s Farmer’s Market<br />
  19. 19. Questions & Answers<br />Presenter’s Contact Info:<br />Edward Sampoerna<br />Phone: 310 – 778- 3432<br />Email Address: matthwr@yahoo.com<br />

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