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Interesting things US online retailershave done—that you    can do, too       Kurt Peters    Executive Editor    Internet ...
Source: Internet World Stats, 2011                                                                          Kurt Peters, E...
Kurt Peters, Executive Editor                                         Internet Retailer                                   ...
Kurt Peters, Executive Editor                                 Internet Retailer                                 Aug. 25, 2...
Kurt Peters, Executive Editor                                            Internet Retailer                                ...
Kurt Peters, Executive Editor                                Internet Retailer                                Aug. 25, 201...
Kurt Peters, Executive EditorInternet RetailerAug. 25, 2012
Kurt Peters, Executive Editor                                                            Internet Retailer                ...
Kurt Peters, Executive Editor                                            Internet Retailer                                ...
Kurt Peters, Executive Editor                                      Internet Retailer                                      ...
Kurt Peters, Executive Editor                      Internet Retailer                      Aug. 25, 2012     The importance...
Kurt Peters, Executive Editor                      Internet Retailer                      Aug. 25, 2012     The importance...
Kurt Peters, Executive Editor                         Internet Retailer                         Aug. 25, 2012             ...
Kurt Peters, Executive Editor                       Internet Retailer                       Aug. 25, 2012     Use social n...
Kurt Peters, Executive Editor              Internet Retailer              Aug. 25, 2012     Use social networks5.   to you...
Kurt Peters, Executive Editor                  Internet Retailer                  Aug. 25, 2012You cant predict thefuture....
Kurt Peters, Executive Editor                              Internet Retailer                              Aug. 25, 2012   ...
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Como as novas tecnologias estão aumentando as vendas nos EUA e Europa - Kurt Peters

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Como as novas tecnologias estão aumentando as vendas nos EUA e Europa - Slides de Kurt Peters. Fórum E-commerce Brasil 2012

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Como as novas tecnologias estão aumentando as vendas nos EUA e Europa - Kurt Peters

  1. 1. Interesting things US online retailershave done—that you can do, too Kurt Peters Executive Editor Internet Retailer
  2. 2. Source: Internet World Stats, 2011 Kurt Peters, Executive Editor Internet Retailer Aug. 25, 2012 U.S. Online Retail Sales Internet $250 Users, Worldwide $200 (000,000) $222 $150 $194 4000 $100 $139 2000 0 $50 1991 1996 2001 2006 2011 $- 2008 2010 2011 The largest dominate the market: Total Top 500 sales in US: $155.7 billion Total Top 500 sales worldwide: $180 billion
  3. 3. Kurt Peters, Executive Editor Internet Retailer Aug. 25, 2012Consumers buy a broad range ofproducts from US online retailers:Top categories:Mass merchants: $52.8 billionComputers/electronics: $28.8 billionApparel and accessories: $22.2 billionOffice supplies: $16.3 billion
  4. 4. Kurt Peters, Executive Editor Internet Retailer Aug. 25, 2012Back-to-school shoppingWhere parents are buyingOnline 54% (+33%)Discount Stores: 92% (-3%)Office Supply: 45% (-5%)Catalogs 29% (-6%)Department Stores: 50% (-8%)Specialty Retailers 30% (-10%)(Source: Brand Keys)
  5. 5. Kurt Peters, Executive Editor Internet Retailer Aug. 25, 2012 The new Latin America Top 300 Brazil E-commerce Sales Growth 2011: $10.7 billion 2012: $12.2 billion 2013: $14.6 billion 2014: $17.2 billion 2015: $19.9 million 2016: $22.8 million 2017: $25.6 millionhttp://www.internetretailer.com/latin300/
  6. 6. Kurt Peters, Executive Editor Internet Retailer Aug. 25, 2012 Amazon same-day delivery1. Baltimore Boston Chicago Indianapolis Las Vegas New York Philadelphia Phoenix Seattle Washington, D.C.
  7. 7. Kurt Peters, Executive EditorInternet RetailerAug. 25, 2012
  8. 8. Kurt Peters, Executive Editor Internet Retailer Aug. 25, 20122. Amazon Prime: 19% of Amazon customers 32% of sales Shop at Amazon twice as often: 4.12 times per month vs. 2.13 for non-Prime customers Source: eDataSource
  9. 9. Kurt Peters, Executive Editor Internet Retailer Aug. 25, 2012 The importance 3. of mobileAdvanced devices: Mediatablets, smartphones, portable media players/MP3s, andportable 30.3% devices Nothing: gaming 1 device: 18.2% 2 devices: 16.1% 3+ devices: 35.4% Source: ABI Research
  10. 10. Kurt Peters, Executive Editor Internet Retailer Aug. 25, 20123. The importance of mobile 2 significant mobile facts: • 40% of consumers who switched carriers did so TO GET A BETTER DATA PLAN • 50% of sales at Rue La La in a recent day took place on mobile
  11. 11. Kurt Peters, Executive Editor Internet Retailer Aug. 25, 2012 The importance3. of mobile
  12. 12. Kurt Peters, Executive Editor Internet Retailer Aug. 25, 2012 The importance3. of mobile
  13. 13. Kurt Peters, Executive Editor Internet Retailer Aug. 25, 2012 What makes you 4. STAND outStarbucks Patagonia
  14. 14. Kurt Peters, Executive Editor Internet Retailer Aug. 25, 2012 Use social networks5. to your advantage 35% of traffic comes from Facebook
  15. 15. Kurt Peters, Executive Editor Internet Retailer Aug. 25, 2012 Use social networks5. to your advantage
  16. 16. Kurt Peters, Executive Editor Internet Retailer Aug. 25, 2012You cant predict thefuture. All you can do isinvent it.--Frederik Pohl
  17. 17. Kurt Peters, Executive Editor Internet Retailer Aug. 25, 2012 Thank you! Muito obrigado! kurt@verticalwebmedia.comFor a free digital sample of Internet Retailer magazine, go to: http://bit.ly/NGuKiM

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