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Scholars and Research in   Information Design       JANUARY 31, 2012
LearningPrinciples Relatedto Multimedia                   • Design Considerations                                • Gestalt...
Learning PrinciplesRichard Mayer• Encourage  learners to pay  attention to  relevant  information with  the use of  effect...
Design Considerations      Selection      • Address the mind’s tendency to organize info into        categories      Organ...
Gestalt’s Principles of PerceptionPicture Perception• Examines representational nature of pictures• Scientific theories de...
Design StrategiesCongruent               Incongruent                    6
Motivation Principles• Should be considered throughout the design  & development processes• Important as educators endeavo...
Psychomotor Principles• Focus on material’s  ability to help the  learner take theory  and translate it for  reproduction ...
Concept Learning PrinciplesTennyson &Cocchiarella    • Help reduce      memory load      required when      learning about...
Attitude Change PrinciplesBarbara Martin•Instructional messages should be designed in a credible, realistic, relevant, and...
Learning Theories           Richard Atkinson             Richard Shiffrin              Allan Paivio           • Informatio...
Future of the Field Where do you see (or where would you like tosee) ID research going in the next 5 years, 10 ten        ...
Additional ResourcesMore on Gestalt Principle of PerceptionGestalt Video14th Century Research on Message Design           ...
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Research & Scholars in Information Design

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January 31, 2012

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Research & Scholars in Information Design

  1. 1. Scholars and Research in Information Design JANUARY 31, 2012
  2. 2. LearningPrinciples Relatedto Multimedia • Design Considerations • Gestalt Principle MotivationModels • Design Strategies Psychomotor Concept Learning Attitude ChangeEDIT 9990: Information Design 2 Spring 2012
  3. 3. Learning PrinciplesRichard Mayer• Encourage learners to pay attention to relevant information with the use of effective visuals 3
  4. 4. Design Considerations Selection • Address the mind’s tendency to organize info into categories Organization • Take advantage of the mind’s tendency to process and remember hierarchical order Integration • Based on Gestalt theory that the whole is greater than the sum of its partsEDIT 9990: Information Design 4 Spring 2012
  5. 5. Gestalt’s Principles of PerceptionPicture Perception• Examines representational nature of pictures• Scientific theories developed around early 15th centuryConstructivism• An individual must construct a meaning (Gombrich 1969)• Images do not tell their own stories 5
  6. 6. Design StrategiesCongruent Incongruent 6
  7. 7. Motivation Principles• Should be considered throughout the design & development processes• Important as educators endeavor to produce self motivated and self-directed learners• John Keller and Ernest Burkman have laid the foundation in research 7
  8. 8. Psychomotor Principles• Focus on material’s ability to help the learner take theory and translate it for reproduction in practice Alexander Romiszowski 8
  9. 9. Concept Learning PrinciplesTennyson &Cocchiarella • Help reduce memory load required when learning about objects, events or ideas • Categorize the diversity of things surrounding us 9
  10. 10. Attitude Change PrinciplesBarbara Martin•Instructional messages should be designed in a credible, realistic, relevant, and technically stimulating manner to promote positive attitude change 10
  11. 11. Learning Theories Richard Atkinson Richard Shiffrin Allan Paivio • Information Processing • Information Processing • Dual-Coding Theory Theory Theory John Sweller Alan Baddeley • Cognitive Load Theory • Model of MemoryEDIT 9990: Information Design 11 Spring 2012
  12. 12. Future of the Field Where do you see (or where would you like tosee) ID research going in the next 5 years, 10 ten years, and beyond? Discuss your thoughts in eLC. 12
  13. 13. Additional ResourcesMore on Gestalt Principle of PerceptionGestalt Video14th Century Research on Message Design 13

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