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Case study of Q-it

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Q-it Videos is a product of a Q-it LLC Tech. - a startup based out of Chicago USA. Q-it helps parents turn their child's video viewing time into an educational experience.

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Case study of Q-it

  1. 1. Beon Systems | Businesses & Enterprises Online | www.beonsystems.com COPYRIGHT 2015 Case Study Q-it UX Design for Startup
  2. 2. Beon Systems | Businesses & Enterprises Online | www.beonsystems.com COPYRIGHT 2015 Through this Case Study, we will walk you through our UX Design Process for Startups.
  3. 3. Beon Systems | Businesses & Enterprises Online | www.beonsystems.com COPYRIGHT 2015 Q-it Videos is a product of a Q-it LLC Tech. - a startup based out of Chicago USA. Q-it helps parents turn their child's video viewing time into an educational experience. There are countless hours of ‘educational’ programming available online, delivered into our homes via connected TVs, mobile devices, streaming players...& this list is growing every day. About
  4. 4. Beon Systems | Businesses & Enterprises Online | www.beonsystems.com COPYRIGHT 2015 Problem Definition  The design had to be synonymous with a great user experience and ease of use.  We worked extensively with the Q-it team to identify which features were absolutely critical to the product’s DNA.  For a product like Q-it, targeting a consumer segment (parents) that is highly marketed to, the visual first impression was critical.
  5. 5. Beon Systems | Businesses & Enterprises Online | www.beonsystems.com COPYRIGHT 2015 Design Process  Designing Q-it was actually quite complex. We prioritized 'Usability” throughout the product.  A product is “Easy to use” if it is “Easy to Understand”.  Our Design Process kicked off with marathon discussions with the founding team and all the stakeholders to understand their vision.  The goal was for everyone to be crystal clear on understanding who we were designing the product for.
  6. 6. Beon Systems | Businesses & Enterprises Online | www.beonsystems.com COPYRIGHT 2015 Design Process Brainstorming Low Fidelity Sketches Hi Fidelity Sketches Final Workflows
  7. 7. Beon Systems | Businesses & Enterprises Online | www.beonsystems.com COPYRIGHT 2015 Design Process  We started with brainstorming on all possible aspects of the products to come up with an elaborate feature list.  The feature list was then cut down to come up with the scope for MVP  We then started sketching some low-fidelity wireframes  Withs one early rejection and feedback we quickly moved on to high fidelity wireframes and detailed workflows  This was then followed by UI Design and HTML development
  8. 8. Beon Systems | Businesses & Enterprises Online | www.beonsystems.com COPYRIGHT 2015 The final result is an aesthetically pleasing application
  9. 9. Beon Systems | Businesses & Enterprises Online | www.beonsystems.com COPYRIGHT 2015 Testimonials Beon Systems has incredibly talented Usability Experts. Their mantra of “Less is More” helped guide us and enabled us to focus on cleanly providing the 10 most important features rather than forcing users to navigate through 100 they might never use. Outlining user experience casts a wide net across many disciplines (design, programming, market research & human behavior) and their experience and team encompasses them all. They are invaluable to have as a partner when your requirements are evolving and fluid. They are also great listeners who know how to facilitate constructive design discussions. It was a great pleasure to work with them. Lotika Pai Q - it Videos
  10. 10. Beon Systems | Businesses & Enterprises Online | www.beonsystems.com COPYRIGHT 2015 Beon Systems UX for Mobile Apps UX for SaaS UX for Startups User Experience Design Company We design valuable experiences catering to all form factors - Mobile, Web, Tab & Desktop. We encompass all aspects of the end-user's interaction with the products.
  11. 11. Beon Systems | Businesses & Enterprises Online | www.beonsystems.com COPYRIGHT 2015 Beon Systems design@beonsystems.com +91-7696 090727 www.beonsystems.com For queries and feedback…. Please get in touch with us at Thank You https://www.facebook.com/uxatbeonhttps://twitter.com/beonsystems https://www.linkedin.com/company/beon-systems

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