Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.
How to Design and Operate Success:  Five Golden Rules.
EAS – TMA  PRESENTATION
«  ChangeThis is creating a new kind of media.  A form of media that uses existing tools (like PDFs, blogs and the web) to...
<ul><li>14 Ways  to get breakthrough ideas </li></ul><ul><li>The  10.1/2 commandments  of visual thinking:  </li></ul><ul>...
 
 
 
 
 
 
 
 
 
 
 
 
 
<ul><li>Invite a Stranger </li></ul><ul><li>Set up a Decoy </li></ul><ul><li>Ignore your Customers </li></ul>
 
 
 
« It’s not secret  that we were sticking just about every nickel we had  on the chance that  people would be interested  i...
<ul><li>Seek Fresh Talent </li></ul><ul><li>Be Open to Change </li></ul><ul><li>Keep Creativity Alive </li></ul><ul><li>at...
« Management’s job  is not to prevent risk  but to build the capability to recover when failures occur. »
Thank you!
Upcoming SlideShare
Loading in …5
×

Opie300908

399 views

Published on

EAS 2008

Published in: Business, Technology
  • Be the first to comment

  • Be the first to like this

Opie300908

  1. 1. How to Design and Operate Success: Five Golden Rules.
  2. 2. EAS – TMA PRESENTATION
  3. 3. « ChangeThis is creating a new kind of media. A form of media that uses existing tools (like PDFs, blogs and the web) to challenge the way ideas are created and spread. » www.changethis.com
  4. 4. <ul><li>14 Ways to get breakthrough ideas </li></ul><ul><li>The 10.1/2 commandments of visual thinking: </li></ul><ul><li>The « Lost Chapter » from the back of the napkin </li></ul><ul><li>Avoid corporate death: Nine essential elements </li></ul><ul><li>that will keep the reaper from your company’s door </li></ul>
  5. 18. <ul><li>Invite a Stranger </li></ul><ul><li>Set up a Decoy </li></ul><ul><li>Ignore your Customers </li></ul>
  6. 22. « It’s not secret that we were sticking just about every nickel we had on the chance that people would be interested in something totally new and unique in the Field of Entertainment. »
  7. 23. <ul><li>Seek Fresh Talent </li></ul><ul><li>Be Open to Change </li></ul><ul><li>Keep Creativity Alive </li></ul><ul><li>at all Costs </li></ul>
  8. 24. « Management’s job is not to prevent risk but to build the capability to recover when failures occur. »
  9. 25. Thank you!

×