Final Presentation

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Final Presentation

  1. 1. Betosphere<br />
  2. 2. Betfair key facts<br /><ul><li> Founded in June 2000
  3. 3. Over 2,000,000 registered users
  4. 4. 5m bets placed a day
  5. 5. 300 bets a second</li></li></ul><li>The Betfair market<br />
  6. 6. How this mashup supports the Betfair brand values<br />
  7. 7. Stature<br /><ul><li> Betfair truly global
  8. 8. Instills trust / legitimacy
  9. 9. Represents scale</li></li></ul><li>Community<br /><ul><li> Reveals P2P nature of Betfair
  10. 10. Differentiation from market</li></li></ul><li>Value<br /><ul><li> Empowers Users
  11. 11. Unlocks key USPs</li></ul>- In-Play betting<br />- Betting for or against<br />
  12. 12. Technology used<br /><ul><li> HTML
  13. 13. Flash
  14. 14. CSS
  15. 15. XML
  16. 16. JavaScript</li></li></ul><li>Third party sources / APIs<br /><ul><li> Google Maps
  17. 17. Betfair
  18. 18. Twitter
  19. 19. ESPN</li></li></ul><li>Constraints / limitations<br /><ul><li> Lack of technical expertise
  20. 20. Not integrated to core site
  21. 21. No stats / charting
  22. 22. Unreliable code</li></li></ul><li>Enhancements / developments<br /><ul><li>Personalisation / customisation / adaptivite
  23. 23. Integrate betting functionality
  24. 24. Widgetisevisualisations</li>

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