How to create a Google+ page for a business or organisation


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A simple step by step presentation instructing you how to set up a Google Plus account for a business or organisation.

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How to create a Google+ page for a business or organisation

  1. 1. How to set up a Google Plus account for a business or organisation
  2. 2.  A step by step guide on how to create a Google+ page for a business of organisation. Since November 2011 Google plus expanded its services to offer the facility for businesses to interact online via Google. It is about time businesses actually took advantage of this option and used it to their best strength.
  3. 3. Here’s how to get started: Firstly you need to make sure you have a personal account on Google plus. If you do not then click on this link and set up an account:
  4. 4.  Once you have logged onto your personal Google plus account, type into google ‘Google plus for Business’ and click on the blue link ‘Create your Google page’.
  5. 5.  Now choose the option ‘Company, Institution or Organisation’ out of the five choices on the left hand menu. For smaller businesses you may wish to choose the Local business option as it provides the location option enabling customers to see how close you are to them.
  6. 6.  Type in the name of your page and then provide a link to your website. It says optional however this is strongly advised as it provides customers and clients with a direct link to your website. Selecting a category is critical as it refines the search therefore if you are in the wrong category it impedes the accuracy of the SEO (Search Engine Optimization).
  7. 7.  Next it will ask you to provide up to 10 taglines for your page. Make sure these include certain search terms you think your customers or clients will use when searching for your page. This again enhances your SEO.
  8. 8.  After you’ve added your taglines now is the time to customize your page to make it look personal to your company This starts by uploading a profile picture. For example the company logo.
  9. 9.  You can either drag a photo into the frame they provide or choose to upload a file from your computer.
  10. 10.  Then you need to crop the image to fit the dimensions appropriate for the profile picture
  11. 11.  The next step is to inform people about your business page. Google have provided a simple tool enabling you to send the link to all your contacts. You can choose to do this at a later date if you wish.
  12. 12.  Finally, another feature which personalises your page is the cover photo. This allows you to put a background or an image which represents your business to visually give people an idea of what you are about.
  13. 13.  Your Google Plus page is now set up for your business or organisation. The next blog will advise you on why you would use Google plus in business and how to achieve better results by using it.