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Cutting the Cord on  Big Bell Dogma eComm 3 March 2009 Russ McGuire Vice President, Strategy
<ul><li>Big Bell Dogma  </li></ul><ul><li>Protect the Status Quo </li></ul><ul><li>Enforce Rigid Constraints </li></ul><ul...
<ul><li>Big Bell Dogma  </li></ul>“ I would say, ‘Please give us good data communications,’ and they would reply, ‘The Uni...
<ul><li>Mobility  </li></ul><ul><li>Breaks the Network Monopoly </li></ul><ul><li>Opens the Network to Innovation </li></u...
<ul><li>Breaking the Network Monopoly  </li></ul>
<ul><li>Opening the Network to Innovation  </li></ul>
<ul><li>Fraying the Network Edge  </li></ul>Photo by Craig Jewell at stock.xchange
Let’s Innovate Big Bell Dogma Into Oblivion! Russ McGuire [email_address] http://McGuiresLaw.com
 
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Russ Mc Guire’s Presentation at eComm 2009

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Cutting the Cord on Big Bell Dogma

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Russ Mc Guire’s Presentation at eComm 2009

  1. 2. Cutting the Cord on Big Bell Dogma eComm 3 March 2009 Russ McGuire Vice President, Strategy
  2. 3. <ul><li>Big Bell Dogma </li></ul><ul><li>Protect the Status Quo </li></ul><ul><li>Enforce Rigid Constraints </li></ul><ul><li>Centralize Control </li></ul>Photo by Yosep Sugiarto at stock.xchange
  3. 4. <ul><li>Big Bell Dogma </li></ul>“ I would say, ‘Please give us good data communications,’ and they would reply, ‘The United States is a copper mine – we have phone lines everywhere so use the telephone network.’ I would counter, ‘But you don’t understand, it takes twenty-five seconds to set up a call, you charge me for a minimum three minutes, and all I want is to send a millisecond of data.’ Their reply was, ‘Go away, children, the revenue stream from data communications is dwarfed by that of our voice traffic.’ So the children went away and created the Internet!” Len Kleinrock in Nerds 2.0.1
  4. 5. <ul><li>Mobility </li></ul><ul><li>Breaks the Network Monopoly </li></ul><ul><li>Opens the Network to Innovation </li></ul><ul><li>Frays the Network Edge </li></ul>
  5. 6. <ul><li>Breaking the Network Monopoly </li></ul>
  6. 7. <ul><li>Opening the Network to Innovation </li></ul>
  7. 8. <ul><li>Fraying the Network Edge </li></ul>Photo by Craig Jewell at stock.xchange
  8. 9. Let’s Innovate Big Bell Dogma Into Oblivion! Russ McGuire [email_address] http://McGuiresLaw.com

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