2. ( what is netness ? ) n e t n e s s Con “ netness” characterizes an emerging state-of-being in which connectivity is increasingly ubiquitous… lives are increasingly entangled .
3. ( why is this important? ) n e t n e s s Con connectivity is now the most important source of new opportunity and value.
4. ( why is this important? ) n e t n e s s Con connectivity is now the most important source of new opportunity and value. not networks. not the Internet. connectivity itself.
6. ( what is happening? ) n e t n e s s Con more things, people and places are connecting in more ways every day.
7. ( what is happening? ) n e t n e s s Con there are (at least) 5 vectors of growth for connectivity. the number of networks the number of connected locations the number of connected devices the number of connectable points the ubiquity, frequency and intimacy of connections
8. ( what changes? ) n e t n e s s Con as connectivity becomes ubiquitous… systems (networks) become… fields
9. ( what changes? ) n e t n e s s Con as connectivity becomes ubiquitous… networks and lives become… entangled
10. ( what changes? ) n e t n e s s Con a new kind of connectivity is emerging. we used to talk about 3 states of connectivity loosely connected closely connected embedded
11. ( what changes? ) n e t n e s s Con 4 th state of connectivity is emerging loosely connected closely connected embedded entangled
12. ( what changes? ) n e t n e s s Con when connectivity becomes ubiquitous when systems (networks) become fields when things begin to become entangled
13. ( what changes? ) n e t n e s s Con two worlds the world of atoms the world of bits become one
14. ( what creates the value? ) n e t n e s s Con what is the source of connectivity benefits?
15. ( what creates the value? ) n e t n e s s Con metcalfe’s law reed’s law the network effect the externalities effect the power of collaboration summation ( more data, more points of view )
16. ( what are we talking about? ) n e t n e s s Con we are not just talking about connecting more networks. we are not just talking about connecting more things over networks. we are talking about connecting everything.
17. Edge-to-edge connectivity continuum: P2P ( slide from John Waclawsky’s talk on the connectivity continuum 2007-08 ) The world of short distances that is ignored by infrastructure providers today By Distance Local Proximity Global Distributed Individual Wearable Net Room Net (Bluetooth®) House Net (802.11) Neighborhood Net Global Net: Skype/Google/etc. An association of independent peer networks
18. ( what’s the net net of netness? ) n e t n e s s Con limit connectivity you decrease safety you decrease capability you decrease opportunity connect the unconnected you increase safety you increase capability you increase opportunity
19. (why are we talking about it? ) n e t n e s s Con this is why netness is important. this is why we can say… everything wants to be connected
20. ( where is this useful? ) n e t n e s s Con netness is a conceptual tool for optimizing product design business models governance .
21. ( what next? ) n e t n e s s Con we need to… create a taxonomy of connectivity conduct experiments to validate the value of connectivity focus on ubiquitous “drip networks” as much as big pipe broadband
22. (final words?) n e t n e s s Con teilhard de chardin in THE PHENOMENON OF MAN : isolation = death connectivity = life that is why all things absolutely want to be connected