Mark Rolston
                  Chief Creative O cer




© 2007 frog design. Confidential  Proprietary.
A RULE OF THUMB




change is inevitable

                        © 2007 frog design. Confidential  Proprietary.
the life of a product

     (aka- “it”)




               © 2007 frog design. Confidential  Proprietary.
In the beginning…




            © 2007 frog design. Confidential  Proprietary.
Inspiration!




          © 2007 frog design. Confidential  Proprietary.
“What is it?”




                © 2007 frog design. Confidential  Proprietary.
a new model emerges




             © 2007 frog design. Confidential  Proprietary.
Mark Rolston's presentation at eComm 2008
Mark Rolston's presentation at eComm 2008
Mark Rolston's presentation at eComm 2008
Mark Rolston's presentation at eComm 2008
Mark Rolston's presentation at eComm 2008
Mark Rolston's presentation at eComm 2008
Mark Rolston's presentation at eComm 2008
Mark Rolston's presentation at eComm 2008
Mark Rolston's presentation at eComm 2008
Mark Rolston's presentation at eComm 2008
Mark Rolston's presentation at eComm 2008
Mark Rolston's presentation at eComm 2008
Mark Rolston's presentation at eComm 2008
Mark Rolston's presentation at eComm 2008
Mark Rolston's presentation at eComm 2008
Mark Rolston's presentation at eComm 2008
Mark Rolston's presentation at eComm 2008
Mark Rolston's presentation at eComm 2008
Mark Rolston's presentation at eComm 2008
Mark Rolston's presentation at eComm 2008
Mark Rolston's presentation at eComm 2008
Mark Rolston's presentation at eComm 2008
Mark Rolston's presentation at eComm 2008
Mark Rolston's presentation at eComm 2008
Mark Rolston's presentation at eComm 2008
Mark Rolston's presentation at eComm 2008
Mark Rolston's presentation at eComm 2008
Mark Rolston's presentation at eComm 2008
Mark Rolston's presentation at eComm 2008
Mark Rolston's presentation at eComm 2008
Mark Rolston's presentation at eComm 2008
Mark Rolston's presentation at eComm 2008
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Mark Rolston's presentation at eComm 2008

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Mark Rolston's presentation at eComm 2008

  1. 1. Mark Rolston Chief Creative O cer © 2007 frog design. Confidential Proprietary.
  2. 2. A RULE OF THUMB change is inevitable © 2007 frog design. Confidential Proprietary.
  3. 3. the life of a product (aka- “it”) © 2007 frog design. Confidential Proprietary.
  4. 4. In the beginning… © 2007 frog design. Confidential Proprietary.
  5. 5. Inspiration! © 2007 frog design. Confidential Proprietary.
  6. 6. “What is it?” © 2007 frog design. Confidential Proprietary.
  7. 7. a new model emerges © 2007 frog design. Confidential Proprietary.

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