Gather insights about your brand by looking through three critical lenses.
View the video and download the worksheet here: deniseleeyohn.com/dlyohn-bbb-how-do-brand-diagnostic
This is the first in a 10-video series, "How to Build a Breakthrough Brand" (deniseleeyohn.com/breakthroughbrand). Whether you’re building a brand from scratch or looking to strengthen your competitive advantage, “How to Build a Breakthrough Brand” provides the tools and instruction you need. Each of the 10 videos introduces a key step in the brand development process, and the accompanying worksheet outlines the points to get you started.
Visit deniseleeyohn.com for more brand-building insights and instruction.