Mousetrap Start-up
Canvas
Todd Palmer, Ph.D
Mousetrap Start-Up Canvas
● This is based upon both the Business Model
Canvas and the Lean Canvas.
● This Canvas is connec...
Mousetrap Start-up Canvas
ENTREPRENEUR
INVESTORS
KEY
PARTNERS
TARGET
MARKETS
VALUE
PROPOSITION
PROBLEM
SOLUTION
ACTIVITIES...
MSC: MAIN GOAL
ENTREPRENEUR
INVESTORS
KEY
PARTNERS
TARGET
MARKETS
VALUE
PROPOSITION
PROBLEM
SOLUTION
ACTIVITIES
RESOURCES
...
MSC: STAKEHOLDERS
ENTREPRENEUR
INVESTORS
KEY
PARTNERS
TARGET
MARKETS
VALUE
PROPOSITION
PROBLEM
SOLUTION
ACTIVITIES
RESOURC...
MSC: CUSTOMER DRIVERS
ENTREPRENEUR
INVESTORS
KEY
PARTNERS
TARGET
MARKETS
VALUE
PROPOSITION
PROBLEM
SOLUTION
ACTIVITIES
RES...
MSC: RESOURCE DRIVERS
ENTREPRENEUR
INVESTORS
KEY
PARTNERS
TARGET
MARKETS
VALUE
PROPOSITION
PROBLEM
SOLUTION
ACTIVITIES
RES...
MSC: METRICS
ENTREPRENEUR
INVESTORS
KEY
PARTNERS
TARGET
MARKETS
VALUE
PROPOSITION
PROBLEM
SOLUTION
ACTIVITIES
RESOURCES
CH...
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The New Mousetrap Start up Canvas. A great way to create a business plan.

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A business model canvas lets you put together a new business concept quickly and then test it. Mousetrap is based upon a couple of commonly used canvases.

Published in: Business, News & Politics
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The New Mousetrap Start up Canvas. A great way to create a business plan.

  1. 1. Mousetrap Start-up Canvas Todd Palmer, Ph.D
  2. 2. Mousetrap Start-Up Canvas ● This is based upon both the Business Model Canvas and the Lean Canvas. ● This Canvas is connected to a Trello template. ● Other toolsets explore the different components of the MSC.
  3. 3. Mousetrap Start-up Canvas ENTREPRENEUR INVESTORS KEY PARTNERS TARGET MARKETS VALUE PROPOSITION PROBLEM SOLUTION ACTIVITIES RESOURCES CHANNELS COSTS REVENUES
  4. 4. MSC: MAIN GOAL ENTREPRENEUR INVESTORS KEY PARTNERS TARGET MARKETS VALUE PROPOSITION PROBLEM SOLUTION ACTIVITIES RESOURCES CHANNELS COSTS REVENUES
  5. 5. MSC: STAKEHOLDERS ENTREPRENEUR INVESTORS KEY PARTNERS TARGET MARKETS VALUE PROPOSITION PROBLEM SOLUTION ACTIVITIES RESOURCES CHANNELS COSTS REVENUES
  6. 6. MSC: CUSTOMER DRIVERS ENTREPRENEUR INVESTORS KEY PARTNERS TARGET MARKETS VALUE PROPOSITION PROBLEM SOLUTION ACTIVITIES RESOURCES CHANNELS COSTS REVENUES
  7. 7. MSC: RESOURCE DRIVERS ENTREPRENEUR INVESTORS KEY PARTNERS TARGET MARKETS VALUE PROPOSITION PROBLEM SOLUTION ACTIVITIES RESOURCES CHANNELS COSTS REVENUES
  8. 8. MSC: METRICS ENTREPRENEUR INVESTORS KEY PARTNERS TARGET MARKETS VALUE PROPOSITION PROBLEM SOLUTION ACTIVITIES RESOURCES CHANNELS COSTS REVENUES

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