The year 2010 may well be remembered as a watershed year when activists and journalists used new technology to speak truth to powerand, in so doing, pushed for greater respect for human rights. It is also the year when repressive governments faced the real possibility that their days were numbered.
Scope of our time together • Social Change Management • It’s all about you! • Impact of digital • Internet and social media as part of world democratization? • The future? • and why it matters...
I don’t know better– but I might know different...
”The future is already here — its just not very evenly distributed” 40% 30% 20%Innovators 10% Early adopters Early majority Late majority Laggards 0%
In a nutshell• Founder of Mindpark and others…• Senior advisor in all things internet and media • Old, new, digital. Some call me a social media therapist. CEO whisperer (working with five CEO:s from Swedens top-25 largest corporations). #4 when Huffington post listed ”The Most Influential Tech CEOs On Twitter”• Business angel and investor • Only in early stage tech startups. #14 when the Telegraph picked ”The 100 most influential technology investors in Europe”• Internet pundit, evangelist, advocate • Open data, open source, open everything #fxinternet
It would still happen, but.... • Not yet? • Discovery... • Not so fast? • Speed... • Not in the ”leaderless” way? • Organization • Not ___ ?
The Annual report 2011 • The leaks • ”Until Wikileaks, it appeared that governments believed they retained the upper hand.” • The social networks • ”Social networking sites may be new, but they are important because they are a powerful tool that can facilitate camaraderie and support between disaffected critics living under similarly abusive governments around the world.” • The unstoppable force • ”The Tunisian government sought to enforce a tight media blackout and shut down individual access to the internet but news quickly spread thanks to new technologies.”
And the ”tech”... • Towards zero friction • About our new best friend • One machine - every window • About knowing everything and everyone • The Social drug • And about the love of it
Towards zero friction About our new best friend
4 years old50% of the swe population is internet users @ age 4
3 years old50% of the swe population is internet users @ age 3
N OW YOU !Walk and talk • Experiences of zero friction? • Do you feel enslaved by tech or...? • What defines IRL? • 1 min personal reflection • 4 min in group (3ppl/group) • Share insights • Discussion
FO UR STE P S, FOR R E ALFour steps towards 100% • You are your identity • You are your network • You are internet • You dont care. Kind of.
What 100%?• Always on - offline merges with online• Work vs spare time turns boring vs fun• Personal turns public• Man | machine and we’re living by numbers...• Everyone has superpowers and - everything is a conversation
N OW YOU !Walk and talk • Impact on brands? • Fun or fear / friend or foe? • Transparency vs Integrity? • The new persona - The new brand? • 1 min personal reflection • 4 min in group (3ppl/group) • Share insights • Discussion
Klydda inte![ How we in Skåne say: ”Keep it simple, stupid” ]
Where there is joy, curiosity, a sense of opportunity,determination and smart people taking collaborative babysteps – things will be good! #lifeisgood
• If you cant feel it, its not there • try no less than to be loved• Everyone is communicating - publicly • you have to be talked about, and take part in the conversation• Everyone is a co-creator • ”government”, ”media”, ”activists”, ”the public”...• Everything is everyones • open everything, trust winwin, be confindent• ... and the internet is everything we need...
The early bird gets the wormBut the second mouse gets the cheese