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Gamify or Die is a video designed to explain Gamification as an essential activity embedded into the genes of every living creature. Gamification is defined as a process which shapes the world (achieves goals or objectives) by influencing the actions, behaviours, characteristics and state of entities within the world. The video explains why Gamification is increasingly important for the future of business and society by introducing the GAITSS Gamification Cycle and Gamification Lens Pyramid.
For more details about Gamification and the Gamification workshop, visit www.gaitss.net