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[RS on Rails 2013] Construa um produto. Quando? Neste final de semana.

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Construir produtos é uma excelente forma de testar nossas habilidades. Sendo designer, desenvolvedor, analista de negócio, testador, gestor de um projeto e principalmente, todos papéis são imporantes. Agora, praticar a nossa humildade e o processo de receber feedbacks, de desenvolver clientes, desenvolver nossa comunidade, nossa rede. Nesta palestra quero comentar sobre alguns experimentos que tenho feito, ligados e não ligados diretamente a software, mas lições que tenho aprendido sobre marketing, sobre o mercado, networking, sobre software. Só isso? Não... vou aproveitar é claro para brincar com código ruby! Vamoooo!

Palestra apresentada no RS on Rails 2013.
http://rsonrails.com.br/

Published in: Technology
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[RS on Rails 2013] Construa um produto. Quando? Neste final de semana.

  1. 1. Construa um produto. Quando? Neste final de semana.
  2. 2. Daniel Wildt @dwildt http:/ /about.me/dwildt
  3. 3. Construa um produto. Quando? Neste final de semana.
  4. 4. w00t?
  5. 5. Reflete!
  6. 6. Sobre você
  7. 7. http://abr.ai/16UIxLs Já pensou em ser inútil?
  8. 8. http://bit.ly/14TwInv Em desenvolver autonomia? Ser mestre em ensinar? E aprender?
  9. 9. Estudo? Trabalho? Lazer? Em não pensar sobre trabalho?
  10. 10. Abraham Maslow! http://en.wikipedia.org/wiki/Maslow's_hierarchy_of_needs
  11. 11. Daniel Pink - Propósito! http://www.danpink.com/drive-the-summaries
  12. 12. Suas vontades
  13. 13. Quem você quer ser? http://www.wired.com/images/article/magazine/1603/mf_37signals_f.jpg
  14. 14. Pensa em algo que você quer. http://2.bp.blogspot.com/_RHs7kI2gvqk/TIVBUkmcdvI/ AAAAAAAAACI/kn5B8-XPu3I/s1600/visibilidade.JPG
  15. 15. Business Canvas http://alexosterwalder.com/
  16. 16. Business Model Canvas 9 2 7 8 1 4 3 6 5
  17. 17. Running Lean http://www.runningleanhq.com/ http://www.ashmaurya.com/
  18. 18. The Lean Canvas 1 3 2 6 5 7 4 5 1
  19. 19. Seus medos!
  20. 20. http://www.ufrb.edu.br/reverso/wp-content/uploads/2010/10/Cinema.jpg Quero ser protagonista!
  21. 21. http://www.flickr.com/photos/jeff_engel_2000/3176428748/ Pra quando são seus planos?
  22. 22. E se der errado? http://4.bp.blogspot.com/_tHFCZKBL-bs/TSXlAGQnpVI/AAAAAAAAAsw/VCbuikhOSDY/s1600/ohio+state+failure.jpg
  23. 23. E se eu me tornar o meu pior pesadelo?
  24. 24. http://www.flickr.com/photos/davidkenney/3763653945/sizes/z/in/photostream/ Vou conseguir balanço entre vida e trabalho?
  25. 25. http://www.flickr.com/photos/lounge-book/5950130802/in/photostream/ Qual vida quero ter?
  26. 26. http://media32.podbean.com/pb/ 6b1ebe468d2fa4a2603aedf3d020ba46/4ed0b938/ blogs32/243688/archive/back-to-the-future-part-iii-original.jpg Mas e se der errado?
  27. 27. http://www.urban-yogi.co/wp-content/uploads/2013/02/Hard-Work-Ant.jpg Trabalha mais?
  28. 28. http://3.bp.blogspot.com/_m-sNByXEMNw/TUyKYRsrFHI/AAAAAAAAAGM/ HV0pdefwTqc/s1600/soro_2.jpg E se der errado mesmo?
  29. 29. http://cdn.theatlantic.com/static/mt/assets/ellen_shell/work%202-body.jpg Quando você vai refletir?
  30. 30. Troca!!
  31. 31. Suas capacidades!
  32. 32. http://agilemanifesto.org/ http://www.bugbang.com.br/wp-content/uploads/2011/03/agile-manifesto1.gif Humanize o desenvolvimento
  33. 33. Melhore sua técnica
  34. 34. Lean Thinking Melhore continuamente
  35. 35. http://img208.imageshack.us/img208/5397/58471847.jpg E garanta momentos para reflexão!
  36. 36. Vamos ao plano!
  37. 37. http://bit.ly/jHTOCh http://bit.ly/jUwUxe
  38. 38. #LeanStartup @EricRies
  39. 39. http://www.flickr.com/photos/dwildt/8177473907/in/photostream/ Lá em cima é lindo, mas o mundo real é aqui.
  40. 40. Me dá o plano!!! Ok... São 5 passos.
  41. 41. 1. Buscar engajamento De quem? E para que?
  42. 42. Business Model Canvas 9 2 7 8 4 1 3 6 5
  43. 43. Quero ensinar produtividade, gestão e lean usando um problema do dia a dia. Como criar esta metáfora e ver interesse das pessoas? http:/ /eepurl.com/HfTpv
  44. 44. 2. Manter engajamento Conteúdo. Valor entregue. Reforço.
  45. 45. Business Model Canvas 9 2 7 8 1 4 3 6 5
  46. 46. Redes sociais Newsletter Chat / E-mail Blogs E-Books Produtos relacionados http:/ /eepurl.com/HfTpv
  47. 47. 3. Encarar a realidade Cu$tos e inve$timento$ E o breakeven?
  48. 48. Business Model Canvas 9 2 7 8 1 4 3 6 5
  49. 49. Mailchimp Mailee.me facebook twitter tumblr wordpress leanpub Heroku Amazon AWS Azure http:/ /eepurl.com/HfTpv
  50. 50. 4. Encarar a trabalho Atividades e dia a dia
  51. 51. Business Model Canvas 9 2 7 8 1 4 3 6 5
  52. 52. Quantas horas por dia? Quem faz o que? E roadmap? Quanto custa cada item? Tudo vale $$ http:/ /eepurl.com/HfTpv
  53. 53. 5. Encarar o crescimento Who can you call?
  54. 54. Business Model Canvas 9 2 7 8 1 4 3 6 5
  55. 55. Mentoria Aceleradoras Investidores Bootstrapping Geradores de conteúdo http:/ /eepurl.com/HfTpv
  56. 56. Extra!! 6. Encarar a realidade Você vai ter que mudar algo. :-)
  57. 57. Business Model Canvas ? 9 2 ? 7 1 ?4 ? ? 8 ? ? ? 3 6 ? 5
  58. 58. Testar novas mídias Testar novos mercados Testar novo visual Mas sempre! Validação! http:/ /eepurl.com/HfTpv
  59. 59. Resumo?
  60. 60. yDl JP .ly/l it b p:// htt 100% Foco no cliente http://bit.ly/lWMiNP http://bit.ly/lJJFH3
  61. 61. http://bit.ly/jHTOCh http://bit.ly/jUwUxe
  62. 62. http://cdn.theatlantic.com/static/mt/assets/ellen_shell/work%202-body.jpg A falha já está com você!
  63. 63. E para fechar!
  64. 64. Eu busco fazer sempre mais, mas dentro de um ritmo. http://bestofeverythingafter50.com/wp-content/ uploads/2010/05/I-want-More.jpg
  65. 65. Busque seu ritmo! http://4.bp.blogspot.com/-ghtj0lZoDUo/Tb_TrKvKB4I/AAAAAAAAFgo/EoJIsFwqdTc/s1600/Saturday-Night-Fever.jpg
  66. 66. http://smallactsmanifesto.org http://4.bp.blogspot.com/-tbFeWc2R8nM/Ta3Jla2-2mI/ AAAAAAAAD6U/bag7fWTY320/s1600/automotivator.jpg Pequenos atos, meu lifestyle.
  67. 67. :-) Obrigado! Daniel Wildt @dwildt http:/ /about.me/dwildt

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