WordPress Affiliate Toolkit - Affiliate Summit East 2014

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Learn how to optimize your WordPress site for affiliate marketing. We cover everything from hosting to the plugins you *have* to install on your site right now!

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  • Thank you Lisa

    Thank all of you for coming to “Maximizing Your Affiliate Payouts”

    My name is David Vogel-Pole

    Merchant Perspective

    Share with you “10 Merchant Secrets for Higher Commissions”

    To set this up I want to tell you a little bit about myself

  • Don’t forget to tweet with the Hash Tag #pubcon during the presentation.
  • WordPress Affiliate Toolkit - Affiliate Summit East 2014

    1. 1. The WordPress Affiliate Toolkit By: David Vogelpohl & Jeremy Palmer
    2. 2. @davidvmc David Vogelpohl companion article… bit.ly/wpase14 Jeremy Palmer @jeremypalmer
    3. 3. #ase14 #WordPress View these tweets now!… bit.ly/wpase14tweets
    4. 4. WordPress optimization for everyone
    5. 5. How to pick a host Value hosting accounts Affordability Reliability Ease-of-Use Speed Great for new sites, low revenue sites, and sites without a lot of traffic
    6. 6. How to pick a host Managed hosting accounts Affordability Reliability Ease-of-Use Speed Great for high-traffic / high-value sites with no server management
    7. 7. How to pick a host Dedicated/VPS hosting accounts Affordability Reliability Ease-of-Use Speed Great for high-traffic / high-value sites in need of customized server settings
    8. 8. My favorite hosts Value Managed Dedicated/VPS
    9. 9. Naked frameworks Underscores - a barebones template @jeremypalmer
    10. 10. Pro frameworks Genesis (StudioPress) @jeremypalmer
    11. 11. App frameworks Content, review, coupon, & product feed @jeremypalmer
    12. 12. How to pick plugins Check the big 5 @davidvmc
    13. 13. Changelog Is the plugin updated frequently? @davidvmc
    14. 14. Stats How popular is the plugin today vs. the past? @davidvmc
    15. 15. Support Does the developer answer support requests? @davidvmc
    16. 16. Developers Who are they and what have they done? @davidvmc
    17. 17. Reviews Guess what to do @davidvmc
    18. 18. How to quickly address SEO WordPress SEO by Yoast bit.ly/yoastseo@davidvmc
    19. 19. WordPress security Essential tips and recommended plug-ins @jeremypalmer • Always login with https • Use a Difficult Password and a Password Manager • Free vulnerability scan: sitecheck.sucuri.net • WordFence Plugin
    20. 20. WordPress maintenance Essential tips and recommended plug-ins @jeremypalmer • Automatic host backups: • WP Engine Snapshot • Cpanel Backup Wizard • VaultPress/BackWPUp • Keep tabs on your site with ManageWP
    21. 21. Google Analytics for affiliates Value and track your clicks bit.ly/eventhack Landing Pages bit.ly/ase14lp Source Report bit.ly/ase14source
    22. 22. Niche specific optimizations
    23. 23. Content publishers Ad Rotate plugin @davidvmc adrotateplugin.com
    24. 24. Ad Rotate plugin Ad Group Graphic Text Embed CPC CPM CPA billing ad type ad unit
    25. 25. Ad Rotate plugin Ad Group (ad unit) rotate ads cap clicks cap impressions schedule ads set size & type adrotateplugin.com
    26. 26. CPA/CPL sites The poor man’s Hubspot leadin.com@davidvmc
    27. 27. CPA/CPL sites Marketing automation @davidvmc bit.ly/infusewp
    28. 28. Coupon tools Run an auto-pilot coupon site @jeremypalmer
    29. 29. Review sites Essential themes and plugins @jeremypalmer
    30. 30. Product feed sites Essential themes and plugins @jeremypalmer
    31. 31. Membership and community Essential themes and plugins @jeremypalmer
    32. 32. Companion article to this presentation bit.ly/wpase14 @davidvmc Our slides bit.ly/ase14slides @jeremypalmer
    33. 33. @davidvmc David Vogelpohl companion article… bit.ly/wpase14 Jeremy Palmer @jeremypalmer

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