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I've thrown together 7 bad examples of oops moments in social media. There are several examples from Facebook, but most come from Twitter. See the USAir tweet (blurred), Kenneth Cole's idiocy and more. Social media marketing is fun, but it is also a potential minefield. It takes crisis plans and media training to do it right.
I've thrown together 7 bad examples of oops moments in social media. There are several examples from Facebook, but most come from Twitter. See the USAir tweet (blurred), Kenneth Cole's idiocy and more. Social media marketing is fun, but it is also a potential minefield. It takes crisis plans and media training to do it right.
5.
Chapstick
Facebook
Chapstick posted
a photo that was
a bit sexist. One
blogger wrote on their
fan page. They
deleted it. Others
asked about it. They
deleted it. They
couldn’t keep up with
the deletions. Blamed
the whole thing on
spam and abuse.
Angry mob achieved.
11.
US Air Oops Tweet
This is a photo,
censored heavily,
that shows a
woman doing very
naughty things to
a USAir toy plane.
It was sent
accidentally to 2
customers publicly
and stayed up for
an hour.