www.edukey.co.uk
From teacher to entrepreneur
How to make the progression
Presented by Duncan Wilson
www.edukey.co.uk
Let me introduce myself
• Secondary School teacher (Chemistry & ICT)
• 16 years in classroom
• Head of De...
www.edukey.co.uk
Teachers making money
• Content
• Blogging
• Consulting
• Writing
• Guest speaking
• Edtech
www.edukey.co.uk
The idea!
•Observe
•Value?
•Scalable?
•Global?
•Complexity?
•Mobile?
•Monetise?
www.edukey.co.uk
Where a child sits in the classroom
really matters!
Behaviour must be good for effective
teaching & learn...
www.edukey.co.uk
Class Charts prototype
www.edukey.co.uk
Your prototype
• Spend zero or minimal cash
• Sketches on paper
• Powerpoint mock up
• Get feedback & ref...
www.edukey.co.uk
Get one of these
www.edukey.co.uk
Work work work!
• Keep working at school but work with your
developer to build your products.
• Do not do...
www.edukey.co.uk
Data rich seating charts.
Linked to point based
achievement &
behaviour / soft skills
tracking.
The initi...
www.edukey.co.uk
Class Charts includes
an analytics engine
which uses seating
positions & behaviour
data
... to identify h...
www.edukey.co.uk
Bully alert
Friendship groups
Intelligence events
Predictive analytics
Native mobile app (with CEMAS)
Dev...
www.edukey.co.uk
Get some of these
www.edukey.co.uk
Get more of these
www.edukey.co.uk
...plan how you will quit teaching
• Save as much cash as you can
• Cope for as long as you can
• Do the ...
www.edukey.co.uk
• On and off site
• Think as a teacher – you are a parasite
• Benefits & clear message
• Contact bloggers...
www.edukey.co.uk
Pricing
• Ask opinion (exhibit!)
• Compare with competitors
High price
Low price
Low quality High quality...
www.edukey.co.uk
Funding tips
• Digital Development fund
• Jobs Growth Wales
• Business Wales
• Finance Wales
• Internatio...
www.edukey.co.uk
Investor tips
• Do you need it?
• The longer you succeed the more valuable you
become
• Trade shows
• Be ...
www.edukey.co.uk
Tools we use
www.edukey.co.uk
Our products
www.reportcommentbank.co.uk www.literacyassessment.co.uk www.provisionmap.co.uk
www.iepwrite...
www.edukey.co.uk
Questions
www.edukey.co.uk
support@edukey.co.uk
0845 094 6427
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Teacherpreneur

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Teacherpreneur

  1. 1. www.edukey.co.uk From teacher to entrepreneur How to make the progression Presented by Duncan Wilson
  2. 2. www.edukey.co.uk Let me introduce myself • Secondary School teacher (Chemistry & ICT) • 16 years in classroom • Head of Department • Head of Year • Started making online content in 2006 • Left teaching September 2014 • Director of Edukey Education Ltd
  3. 3. www.edukey.co.uk Teachers making money • Content • Blogging • Consulting • Writing • Guest speaking • Edtech
  4. 4. www.edukey.co.uk The idea! •Observe •Value? •Scalable? •Global? •Complexity? •Mobile? •Monetise?
  5. 5. www.edukey.co.uk Where a child sits in the classroom really matters! Behaviour must be good for effective teaching & learning. Teachers need to know their students’ abilities & needs. Our idea
  6. 6. www.edukey.co.uk Class Charts prototype
  7. 7. www.edukey.co.uk Your prototype • Spend zero or minimal cash • Sketches on paper • Powerpoint mock up • Get feedback & refine
  8. 8. www.edukey.co.uk Get one of these
  9. 9. www.edukey.co.uk Work work work! • Keep working at school but work with your developer to build your products. • Do not do ANY product development at school. • Customer / product discovery (your colleagues) • LISTEN! • Start selling to customers. • LISTEN! • Cope for as long as you can!
  10. 10. www.edukey.co.uk Data rich seating charts. Linked to point based achievement & behaviour / soft skills tracking. The initial product
  11. 11. www.edukey.co.uk Class Charts includes an analytics engine which uses seating positions & behaviour data ... to identify how students influence each other. Further development
  12. 12. www.edukey.co.uk Bully alert Friendship groups Intelligence events Predictive analytics Native mobile app (with CEMAS) Develop & refine
  13. 13. www.edukey.co.uk Get some of these
  14. 14. www.edukey.co.uk Get more of these
  15. 15. www.edukey.co.uk ...plan how you will quit teaching • Save as much cash as you can • Cope for as long as you can • Do the numbers • Try for a sabbatical or going part time Quit teaching  Exit plan
  16. 16. www.edukey.co.uk • On and off site • Think as a teacher – you are a parasite • Benefits & clear message • Contact bloggers • Find partners (tech & sales) Marketing with zero cash
  17. 17. www.edukey.co.uk Pricing • Ask opinion (exhibit!) • Compare with competitors High price Low price Low quality High qualityYOU Competitor 1 Competitor 2 Competitor 3 Competitor 4
  18. 18. www.edukey.co.uk Funding tips • Digital Development fund • Jobs Growth Wales • Business Wales • Finance Wales • International Trade WAG support • CEMAS
  19. 19. www.edukey.co.uk Investor tips • Do you need it? • The longer you succeed the more valuable you become • Trade shows • Be ready for a meeting • What do YOU want?
  20. 20. www.edukey.co.uk Tools we use
  21. 21. www.edukey.co.uk Our products www.reportcommentbank.co.uk www.literacyassessment.co.uk www.provisionmap.co.uk www.iepwriter.co.uk www.classcharts.com www.schoolrobins.com
  22. 22. www.edukey.co.uk Questions www.edukey.co.uk support@edukey.co.uk 0845 094 6427

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