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PRESENTATIONS VS. CONVERSATIONS How do Slidedocs: Spread Ideas with Effective Visual Documents

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PRESENTATIONS VS. CONVERSATIONS
How do you decide when to give a presentation and when to facilitate a conversation?
In order to make that decision, you need to decide on your goal. What do you want to get
out of the time you have with the group? The table below will help you determine which
mode of communication best suits your needs.

Presentation
Need to communicate
an already-formed idea
Already have information about
the audience’s wants and needs
Need to inform, persuade,
or entertain an audience
Does not require real-time
feedback from the audience
Need a single event to move an
audience toward your objective

Conversation
Need to build upon, get consensus on,
or more fully develop an idea
Need more information about the
group’s wants and needs
Need to build a personal relationship
with the audience
Need the group’s input
in order to move forward
Need continuous engagement
to accomplish your objective

© Duarte, Inc. 2014

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