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Video: The Next Frontier In Marketing - BrightonSEO 2017

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This talk covers what it takes to up your video marketing skills on Facebook and YouTube. We look at industry numbers and how Facebook and YouTube have grown in the last year.

We cover how to have your videos show along side one of their competitors videos. We look at using video marketing to increase your customers usage of your product and finally we end off on video remarketing and how to do it right.

Published in: Business
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Video: The Next Frontier In Marketing - BrightonSEO 2017

  1. 1. Duane Brown Take Some Risk Inc. Video: The Next Frontier In Marketing @DuaneBrown http://www.slideshare.net/DuaneBrown
  2. 2. 01 02 03 04 05 Video Stats Customers Competitors Remarketing 6 Tips
  3. 3. @DuaneBrown | live & watch
  4. 4. @DuaneBrown | live & watch
  5. 5. Video Stats @DuaneBrown | #BrightonSEO
  6. 6. 500MM 1.5BB @DuaneBrown | users
  7. 7. 100mm 500mm @DuaneBrown | hours/day
  8. 8. @DuaneBrown | Life
  9. 9. @DuaneBrown | Life
  10. 10. Customers @DuaneBrown | #BrightonSEO
  11. 11. The best group of people to test a video on are your customers. @DuaneBrown | customers
  12. 12. @DuaneBrown | customers
  13. 13. @DuaneBrown | customers Custom Audience
  14. 14. @DuaneBrown | customers
  15. 15. @DuaneBrown | customers
  16. 16. @DuaneBrown | customers
  17. 17. @DuaneBrown | customers Customer Emails
  18. 18. @DuaneBrown | customers
  19. 19. @DuaneBrown | customers
  20. 20. - New Product - JTBD @DuaneBrown | customers
  21. 21. @DuaneBrown | List Size
  22. 22. @DuaneBrown | Audience
  23. 23. @DuaneBrown | Audience
  24. 24. Competitors @DuaneBrown | #BrightonSEO
  25. 25. @DuaneBrown | customers YouTube
  26. 26. @DuaneBrown | competitors
  27. 27. @DuaneBrown | competitors
  28. 28. - How To - JTBD @DuaneBrown | competitors
  29. 29. Remarketing @DuaneBrown | #BrightonSEO
  30. 30. @DuaneBrown | customers Facebook
  31. 31. @DuaneBrown | remarketing
  32. 32. @DuaneBrown | remarketing
  33. 33. @DuaneBrown | remarketing
  34. 34. @DuaneBrown | remarketing
  35. 35. @DuaneBrown | customers YouTube
  36. 36. @DuaneBrown | remarketing
  37. 37. @DuaneBrown | remarketing
  38. 38. - Brand - Aha Moment @DuaneBrown | remarketing
  39. 39. 6 Tips @DuaneBrown | #BrightonSEO
  40. 40. 55% 80% @DuaneBrown | Devices
  41. 41. @DuaneBrown | Viewing
  42. 42. 9% Go Vertical @DuaneBrown | customers
  43. 43. 10 min 30 min @DuaneBrown | length
  44. 44. @DuaneBrown | length
  45. 45. 85% Maybe @DuaneBrown | Sound
  46. 46. Yes Yes @DuaneBrown | Auto Play & Loop
  47. 47. @DuaneBrown | Brand Safety
  48. 48. The End @DuaneBrown | #BrightonSEO

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