Don Stanley's LSC 440 lecture 20

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  • This helps you become clear about what you need to do. Situational analysis.Find organizations that can be inspiration.
  • This helps you become clear about what you need to do. Situational analysis.Find organizations that can be inspiration.
  • This helps you become clear about what you need to do. Situational analysis.Find organizations that can be inspiration.
  • This helps you become clear about what you need to do. Situational analysis.Find organizations that can be inspiration.
  • This helps you become clear about what you need to do. Situational analysis.Find organizations that can be inspiration.
  • This helps you become clear about what you need to do. Situational analysis.Find organizations that can be inspiration.
  • Don Stanley's LSC 440 lecture 20

    1. 1. 440 Jam Session #20 We have a strategy … get things doneDon Stanley 3Rhino Media | UW-Madison #lsc440 @3rhinomedia
    2. 2. Today• Target 1: Start in Technology Groups: Review feedback• Target 2: Mid-term Questions• Target 3: Get into client groups and let’s review what we’re doing today …
    3. 3. Campaign Case StudySTEP 1: Understand the situation.
    4. 4. Campaign Case Study• STEP 1: Understand the situation.
    5. 5. Campaign Case Study• STEP 1: Understand the situation.• STEP 2: Understand the GOALS/FOCUS and requirements of the project (what information do you need from your clients. Prepare questions for them to answer).
    6. 6. Campaign Case Study• STEP 1: Understand the situation.• STEP 2: Understand the GOALS/FOCUS and requirements of the project (what information do you need from your clients. Prepare questions for them to answer).• STEP 3: Identify Industry Models (who might be similar … create a list)
    7. 7. Campaign Case Study• STEP 1: Understand the situation.• STEP 2: Understand the GOALS/FOCUS and requirements of the project (what information do you need from your clients. Prepare questions for them to answer).• STEP 3: Identify Industry Models (who might be similar … create a list)• STEP 4: Study models. Determine what you can learn. Be prepared to share with me and the the group next week Thursday.
    8. 8. • Reading: Chapter 4 and Tweet Ahas• Work on Mid-term• Work on Campaign Case Study

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