Deborah Mills-Scofield at ILF2012 - Imaginatik & Fidelity

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Deb's keynote at the Imaginatik & Fidelity sponsored Innovation Leaders Forum 2012 in Boston on Making Innovation Real

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Deborah Mills-Scofield at ILF2012 - Imaginatik & Fidelity

  1. 1. 2012 Innovation Leader’s ForumMaking Innovation Real: Genetic Modification – How to Create a Blue LobsterDeborah Mills-Scofield© Imaginatik plc 2011 | www.imaginatik.com
  2. 2. Who the heck am I to talk about this?3 © Imaginatik plc 2011 | www.imaginatik.com
  3. 3. Innovation: Genetic Modification Challenge People People People RCUS4 © Imaginatik plc 2011 | www.imaginatik.com
  4. 4. Challenge5 © Imaginatik plc 2011 | www.imaginatik.com
  5. 5. 20th to 21st Century: It’s Attitude, not Aptitude 20th C! 21st C “tangibles”! “intangibles”6 © Imaginatik plc 2011 | www.imaginatik.com
  6. 6. What’s Easier to Change? People: •  Mindsets •  Culture •  Habits (organic) •  Processes, •  Programs, •  Tools (inorganic)7 © Imaginatik plc 2011 | www.imaginatik.com
  7. 7. People, People, People8 © Imaginatik plc 2011 | www.imaginatik.com
  8. 8. Biggest Innovation Asset: People! Needs Clarity! • Long-term • Planning & Direction • Why5 Innovation Needs Motivation • Short-Term • Fatigue ≠ Sloth/Apathy • Buy-in, not Coercion “SOPs” Prototype Training Programs Processes Iterate Tools Experiment Chip & Dan Heath: Switch: How to Change Things When Change is Hard9 © Imaginatik plc 2011 | www.imaginatik.com
  9. 9. People: Change/Modify the Genetic Code •  Recognition •  Reward •  Review •  Compensation •  Training •  Autonomy •  Freedom •  Opportunity10 © Imaginatik plc 2011 | www.imaginatik.com
  10. 10. Create a RCUS* *”Random Collision of Unusual Suspects” Saul Kaplan Chief Catalyst/Founder – Business Innovation Factory11 © Imaginatik plc 2011 | www.imaginatik.com
  11. 11. Random Serendipitous Collisions12 © Imaginatik plc 2011 | www.imaginatik.com
  12. 12. How to Create a Blue Lobster13 © Imaginatik plc 2011 | www.imaginatik.com
  13. 13. Thank you!Deb Mills-Scofielddms@mills-scofield.com@dscofield14 © Imaginatik plc 2011 | www.imaginatik.com

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