2001 it chil_out_buzias_l

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2001 it chil_out_buzias_l

  1. 1. Using
Augmented
Reality
to
change
the
 Business
 Dan
Romescu
 AugmentedCi7zen.org
 dromescu@googlemail.com
 @dromescu
 ITChillOut 2011 Buzias 24-26 Iunie
  2. 2. What
is
Augmented
Reality?
 ITChillOut 2011 Buzias 24-26 Iunie
  3. 3. It’s
really
an
old
idea
 Think
“Terminator
vision”
Think
“Terminator
vision”
 ITChillOut 2011 Buzias 24-26 Iunie
  4. 4. AR
put
really
Hardware
on
your
Head


 Call this “head’s up” augmented reality.2011 ITChillOut Buzias 24-26 Iunie
  5. 5. Visual Augmented Reality explained ITChillOut 2011 Buzias 24-26 Iunie
  6. 6. Bringing
down
all
the
resources
of
the
internet
out
of
cyberspace
and
 into
ubiquitous
reality
 Mobile phones are like the billion roofing nails that tie the cloud down to earth. ITChillOut 2011 Flickr:
c@rljone Buzias 24-26 Iunie
  7. 7. ITChillOut 2011Buzias 24-26 Iunie
  8. 8. Augmented
Reality
–
Vision
Domain
Computer
vision:
3D
reconstruc7on
and
 object
recogni7on/tracking
Sensor
fusion:
(body)
mo7on
tracking
 and
ac7vity
recogni7on
Visualiza=on
and
rendering:

 realis7c
rendering,
visualiza7on
and
 interac7on
 ITChillOut 2011 Buzias 24-26 Iunie
  9. 9. Virtual
and
Augmented
Reality
• Comparing real and • Training of • On-the-field assistancevirtual prototypes maintenance and production tasks • Virtual animated•  isualising simulation V handbooksdata in real • Better understandingenvironment through in-situ • Higher quality / higher visualisation response time ITChillOut 2011 © 2003, Fraunhofer IGD 9 Buzias 24-26 Iunie
  10. 10. Technology:
video‐based
tracking
 ITChillOut 2011 Buzias 24-26 Iunie
  11. 11. Animated
Augmented
Reality
Marker
with
Kinect
 ITChillOut 2011 Buzias 24-26 Iunie
  12. 12. Remote
Expert:
Communica7on
and
 scribbling
over
the
video
image
 ITChillOut 2011 Buzias 24-26 Iunie
  13. 13. Augmented
Vision:
Discrepancy
Check
•  The
CAD
data
does
NOT
fit
with
the
real
 object/factory
anymore
 ? ITChillOut 2011 13 Buzias 24-26 Iunie
  14. 14. Discrepancy
Check
 ITChillOut 201114 Buzias 24-26 Iunie
  15. 15. Crash
test
–
Car
door
 ITChillOut 2011 Buzias 24-26 Iunie
  16. 16. From Brain Activity toThoughts Command Helmet ITChillOut 2011 Buzias 24-26 Iunie
  17. 17. Exoskeleton ITChillOut 2011 Buzias 24-26 Iunie
  18. 18. HULC ITChillOut 2011 Buzias 24-26 Iunie
  19. 19. MIT Kindergarten Project ITChillOut 2011 Buzias 24-26 Iunie
  20. 20. ITChillOut 2011Buzias 24-26 Iunie
  21. 21. Design
implica=ons
•  Assume
connec7vity
is
always
on
•  Except
when
there
are
glitches
•  Except
for
caching,
storing
anything
 locally
is
dumb
•  The
cloud
is
the
computer
 ITChillOut 2011 Buzias 24-26 Iunie
  22. 22. Smart
Shopper
 ITChillOut 2011 Buzias 24-26 Iunie
  23. 23. “Amazon
declares
war
on
 retailers”
Shop savvy, Amazon mobile app etc: these are a Retailers worst nightmare ITChillOut 2011 Buzias 24-26 Iunie
  24. 24. Find

‐>
Track
‐>
Buy
 ITChillOut 2011 Buzias 24-26 Iunie
  25. 25. Thank
you!
 @dromescu 
 ITChillOut 2011 Buzias 24-26 Iunie
  26. 26. Eastern
Europe
Mobile
Monday
Developer

 Summit
@
26‐28.09
Bucharest

hcp://www.mobilemondaysummit.com/
 ITChillOut 2011 Buzias 24-26 Iunie

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