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OpenID vs Facebook Connect vs FriendConnect

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OpenID vs Facebook Connect vs FriendConnect

  1. 1. OpenID vs. Facebook Connect vs. Friend Connect What’s The Difference? Derek Gallo http://nfistudios.com
  2. 2. The Problem People are getting sick of registering and re- declaring their friends on every site. Developing quot;Social Applicationsquot; is too much work.
  3. 3. Identity Federation The assembled identity, of a person's user information across multiple systems
  4. 4. Social Graph The interconnections among people, groups and organizations in a social network
  5. 5. OpenID OpenID is a free and easy way to use a single digital identity across the Internet. Users are identified by a URL at a provider (ex: http://derekgallo.myopenid.com) Users are directed to their provider to identify themselves and then returned back.
  6. 6. OpenID Pros Open Source! Multiple Providers (Yahoo, AOL, Google, ...) No Central Control of User Data Largest Pool of Users(kinda). Possibilities limited by developer imagination
  7. 7. OpenID Cons Requires application development to utilize (although it is a standard) Only addresses Authentication although can be combined with other standards (Social Graph API, Portable Contacts, OpenID Attribute Exchange) Most non-technical users are unaware of it or don’t understand it.
  8. 8. The Open Stack
  9. 9. Facebook Connect Allows users to login to sites using their familiar Facebook credentials. Allows sites to import users’ data from Facebook profile. Sites can add items to users’ feed on Facebook
  10. 10. Facebook Pros Already richly populated with data. HUGE, self aware user base. Familiar and usable for end-users Quickly being adopted by many sites (thus adding to its familiarity)
  11. 11. Facebook Cons Proprietary Requires application development to utilize New custom markup to learn Limited to what Facebook implements. Single provider of identity
  12. 12. Google FriendConnect Javascript “Gadgets” that are placed on your site to add social functionality Small but growing selection of gadgets becoming available from the OpenSocial community Actually uses OpenID
  13. 13. FriendConnect Pros Super Simple to setup Register your site and paste some javascript code. Select social features you want (friends, wall, etc.) Growing gadget base Easy for non-developers to implement
  14. 14. FriendConnect Cons Interaction is sandboxed behind Google’s widget code No way for developers to get access to the user’s data for incorporation in their site So far appears to be very “widgety”
  15. 15. Which One Should I Use? Examine your site’s needs and target audience. Are your visitors more technical? Will most of them be on Facebook? Do you need access to the users’ data to act upon it?
  16. 16. Which One Should I Use? OpenID if you: Want to comply with emerging standards. Want to support several sources of identity Have technical resources to implement.
  17. 17. Which One Should I Use? Facebook Connect if you: Want simple brand familiarity for general end users. Want to promote actions on your site to a huge user base. Want to easily get data about a user from one protocol Have technical resources to implement
  18. 18. Which One Should I Use? Google Friend Connect if you: Don’t need ready access to work with the user data. Want to quickly add fun widgets to your site or blog. Don’t have technical resources to implement.
  19. 19. Which One Should I Use? You don’t have to pick! You can use more than one. JanRain’s RPX - Integrates with all https://rpxnow.com/
  20. 20. Who Will Win? Nobody will “win” Facebook Connect will and is gaining quick adoption The Open Stack may gain more support long term due to developers backing

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