Physician Social Media: Introduction, Intermediate, Best Practices

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Mike Sevilla, MD presentation at 2012 Pennsylvania Academy of Family Physicians Summer CME meeting in Annapolis, Maryland on July 8, 2012. Title of presentation: Physician Social Media: Introduction, Intermediate, Social Media. For more details, check out http://FamilyMedicineRocks.com

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Physician Social Media: Introduction, Intermediate, Best Practices

  1. 1. Physician Social Media:Introduction, Intermediate, and Best Practices Mike Sevilla, MD FamilyMedicineRocks.com @DrMikeSevilla 2012 PAFP Summer Escape
  2. 2. What is Social Media?
  3. 3. Patients Using Social Media• 1 in 4 internet users have watched a online video about health• 1 in 4 internet users have tracked their weight, diet, exercise routine, or other health indicator online• 1 in 4 internet users have consulted online reviews of drugs or medical treatmentsSource: Pew Internet – The Social Life of Health Information, 2011: May 12, 2011
  4. 4. Social Media Footprint
  5. 5. To Do List• Search Your Name• Sign-up for Linked-In• What Are You Passionate About?• Tell Your Story
  6. 6. MikeSevillaMD@Gmail.comFamilyMedicineRocks.com

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