Anyone can put up a website, but getting found by the right person, the right way when they want to find you is the key to getting more patients from the internet.
1. 5 Fun Ways To Get More
Patients From The Web
That Work Without Having To
Spend An Extra Dime & You Don’t
Even Need Your Own Website
Wednesday, March 25, 2009
2. Anyone Can Put Up A
Website
The trick is to get found by the
right people for the right reasons
Wednesday, March 25, 2009
3. What is the #2 Search Engine?
Wednesday, March 25, 2009
4. What is the #2 Search Engine?
Wednesday, March 25, 2009
5. #1 Take Advantage of Video
Indexing Sites (Google loves video)
Wednesday, March 25, 2009
6. #1 Take Advantage of Video
Indexing Sites (Google loves video)
• Less polished is sometimes better
Wednesday, March 25, 2009
7. #1 Take Advantage of Video
Indexing Sites (Google loves video)
• Less polished is sometimes better
• You just want your message to be seen by
lots of interested eyeballs
Wednesday, March 25, 2009
8. #1 Take Advantage of Video
Indexing Sites (Google loves video)
• Less polished is sometimes better
• You just want your message to be seen by
lots of interested eyeballs
• Turn slide presentations into videos
Wednesday, March 25, 2009
9. #1 Take Advantage of Video
Indexing Sites (Google loves video)
• Less polished is sometimes better
• You just want your message to be seen by
lots of interested eyeballs
• Turn slide presentations into videos
• Title should have keywords
Wednesday, March 25, 2009
10. #1 Take Advantage of Video
Indexing Sites (Google loves video)
• Less polished is sometimes better
• You just want your message to be seen by
lots of interested eyeballs
• Turn slide presentations into videos
• Title should have keywords
• Description should have keywords and
contact info (phone number if you don’t have
a website)
Wednesday, March 25, 2009
11. #1 Take Advantage of Video
Indexing Sites (Google loves video)
• Less polished is sometimes better
• You just want your message to be seen by
lots of interested eyeballs
• Turn slide presentations into videos
• Title should have keywords
• Description should have keywords and
contact info (phone number if you don’t have
a website)
• Tags should be keywords
Wednesday, March 25, 2009
12. #1 Take Advantage of Video
Indexing Sites (Google loves video)
• Less polished is sometimes better
• You just want your message to be seen by
lots of interested eyeballs
• Turn slide presentations into videos
• Title should have keywords
• Description should have keywords and
contact info (phone number if you don’t have
a website)
• Tags should be keywords
• Upload to multiple video indexing sites
Wednesday, March 25, 2009
13. Other Video Indexing Sites
• Metacafe.com
• Blip.tv
• Dailymotion.com
• Video.yahoo.com
• Myspace.com
• I2tv.tv
• Many, many more
• Use tubemogul.com
Wednesday, March 25, 2009
14. #2 “Thin” Blogs & Social Media
Sites
• Facebook • They are all heavily
indexed.
• Squidoo.com
• Always use keywords
• Wordpress.com
in titles, descriptions,
• Blogs.ebay.com
tags.
• Fastcompany.com
• Always include
• Wikipedia.org contact information in
• Ezinearticles.com appropriate resource
areas.
• TONS more…
Wednesday, March 25, 2009
16. #3 Flickr.com
• Photo (and now video) indexing site.
• Great for realtors.
• Title pictures with keywords.
• Describe pictures with keywords.
• Use keywords in tags.
• Always have contact information in profile.
Wednesday, March 25, 2009
19. #4 Auto Responders
• Free or paid
• Free
– Freeautobot.com
• Paid
– Aweber
– Constant Contact
– GetResponse
• Stay in constant contact with those who are
interested in what you have to offer – Never
let them forget you exist.
Wednesday, March 25, 2009
20. What Do You Say?
• Make a limited time offer.
• Send out a tip of the week.
• Announce specials & discounts.
• Tell interesting stories that tie-in to what you
offer.
• Always add value.
• Never be boring.
• Always have contact information, call to
action.
Wednesday, March 25, 2009
21. #5 Local Search Directories
• Getlisted.org shows your status & allows you
to add or update your profile at:
– Google local maps
– Yahoo local
– Best of the Web local
– MSN Live Local Search
• All allow you to pinpoint your location on a
map, list your hours of operation, post
coupons, videos, pictures.
• Very powerful for when your customers
search for what you do locally.
Wednesday, March 25, 2009
22. Want More?
• Paul Hambrick
• 417-839-9988
• http://www.uppercervicaldocs.com/blog
• drhambrick@uppercervicaldocs.com
Wednesday, March 25, 2009