DREW HUDDLESTONDIGITAL DIRECTOR Making better things for our digital world.From websites to mobile apps to digitalinstallations to social media campaigns...I create engaging and meaningful userexperiences which answer problems.www.HuddlestonCreative.com
RECRUITMENT ONFACEBOOK• Remember your page – People who like it are passionate about you – engage with them.• Facebook Ads – highly targeted (location, interests, etc.)• Facebook Marketplace – classiﬁed / gumtree.
RECRUITMENT ONTWITTER• Post on your feed – your followers are following you for a reason – engage them.• Search for people making posts about your industry.• Use relevant hash tags (#jobs, #employment, etc.)
RECRUITMENT ONLINKEDIN• Create job posts & search for candidates.• Use “LinkedIn Recruiter” – Target candidates based on company, location, industry, skill set, keywords and then contact them directly.• Build connections to people you already know.• Join groups & engage in the conversation (meaningfully).
TARGET THE 1% 1% DEVICES THEY USE 13% 33% (THESE PERCENTAGES ARE IN EUROPE) Google Symbian Apple RIM 8% Microso: Other 44%Source: http://gs.statcounter.com/#mobile_os-eu-monthly-201102-201202
ENABLE DESIRABLEACTIVITIES FOR JOB SEEKERS 57%(NOTICE THIS DOES NOT REQUIRE AN APP) 51%19% of job seekers use their mobiledevices for career-related purposes (and 39%more than 50% of could imagine doingso), yet only 7% of employers have a 39%mobile version of their career website and search for jobs 39%only 3% have a mobile job app. receive alerts track application 33% check career events 33% review the recruitment process tips & hints 30% contact recruitment 30% apply location based updates 16% email a friend 60 11% 48 share on social 36 24 12 0
3.BEWARE THE LATEST BUZZ OR HOW NOT TO FALL FOR THE QR CODE
KNOW THEDIFFERENCEBETWEENTRENDS &TOOLS(AND HOW TO USE EACH)
PRINCIPLES OF MOBILE1. SAY NO TO APPS FOR APPS SAKE 2. KNOW YOUR AUDIENCE 3. BEWARE THE LATEST BUZZ